Tag Archives: American Politics

Columbus on the Hudson: Colossus of Global Kitsch

If unprecedent increased levels of cronyism, corruption, clientism and graft in Trump’s Presidency are traced to the robber barons of the nineteenth century, and gildied age as an era elites controlled without government oversight, it is far more helpful to tie the absence of norms to the corruption endemic in Russia long before 2015. For as the rise of Vladimir Putin to power 2000 marked a license in bribery, extortion, and outright misuse of funds, unprecedented in the former Soviet Union, the search for a sense of stability in the destabilized USSR led to a search for new icons in the midst of increasingly rampant political corruption and cronyism. The lost story of the iconic production of new figures of Columbus, as if a modern strongman of a new era, were produced in Moscow by the favored sculptor of the city’s Mayor, Zurab Tsereteli, in a massive onslaught of statuary that, if we have perhaps focussed on our homegrown statues of Columbus the white Italian navigator, seemed to as calling cards of a bizarrely evocative authoritarian statuary that replaced the monumental statues of Marx, Stalin, and of course Lenin, stood for a new canon of statuary that might slip under the radar as it was gifted to European capitals, New York, and the United Nations.

Despite the seeming stability of monumental effigies that command trust, we can trace a search for stability in the inflated sense of self that attracted Donald Trump in this statue of Christopher Columbus as a crusader expansively surveying the Hudson River, shifting Columbus from the site of New World contact he indeed made landfall on October 12, 1492, by remapping that moment as a token of the massive restructuring of global space, and perhaps time, in the ethnically heterogenous melting pot of New York, in what is a precursor and universal model of white supremacy. It is perhaps no secret to readers of this blog that Donald Trump’s first public outing in uniform was on the streets of New York, in a staged Columbus Day parade, just months after my birth, that he commemorated as his first vision of Fifth Avenue property but must have also seen, as a seventeen year old boy, as his first taste of public power, on his own, as he led his regiment down the storied public street where it was no secret he would plant is own flagship hotel. The grainy image of Trump strutting in his costumed finery, Soward in gloved hand, was far from combat, but may have provided the first glimpse of the power of a public parade before an awe-struck urban audience, that made him feel at just age seventeen basking the object of collective attention without ever needing to go to fight in an actual war.

Donald Trump Leading New York Military Academy, Columbus Day Parade, October 1963

If the Columbus Day parade was Trump’s first public outing as a soldier–a new identity he did his best to avoid by delaying his demployment to active duty four times due to education, before going on to receive a fifth medical deferment from Dr. Larry Braunstein–no relation in so far as I know or am aware–five years later from a podiatrist who rented his medical office in Trump’s father’s buildings who held off increasing Dr. Braunstein’s rent, bolstered by the letter of a second podiatrist who won an apartment in another Trump property. By the autumn of 1968, when after having graduated, he won a fifth deferment, Trump looked back on the Columbus Day Parade as a symbol of the extent of his duty, secure that while “I wasn’t going to Vietnam,” he was justified in the sense tat “I was in the military in the true sense,” as if wearing the epaulets on public parade with the New York Military Academy on Columbus Day was particularly memorable, identifying himself proudly with the commemoration of Columbus as if “in the military in the true sense.”

The story of Trump and Columbus. has been understood in terms of his jingoistic patriotism and pro-American claims. But the statue that he helped arrive in lower Manhattan, as if a rebuke to the Statue of Liberty which it would face, eerily parallels Trump’s first entrance into the political stage, as if the negotiation of a possible hotel in Moscow might lead Trump to parlay his popularity among real estate developers to secure a gigantic statue of Columbus for a new riverfront propriety in New York he was developing, seeking to erect the colossal statuary of the Renaissance navigator in the Hudson to prove he was a person of weight–if the statue never arrived on American shores.

The evangelizing statue of Columbus as a Renaissance Man was perhaps in keeping with the 1970s, or even 1980s, but was a massive monument of kitsch. By transposing the taking the site of contact with the New World to stand for the complexities nd the clichés that solidified a confusion of aesthetic and ethical, or elided the ethical, solidifying the romantic image of Columbus as a discoverer that had become an almost empty cliché into what announced itself as a monument of global art whose kitchiness intimates a universal scope anticipates in uncanny ways the universalism has brought to his first and second presidencies. If Trump has been taken as seeking to control the political party, the unitary executive, and the economy and legal norms as President–a vision of supremacy far from the founders–his promotion of this statue of the Genoese navigator who had been claimed as a Founding Father and hero of white supremacy in the nation’s history.

The statue that Donald Trump desperately wanted to rise off the shores of Manhattan island’s west side, in easy visibility of the West Side Drive and just at the start of the Circle Line sightseeing cruise-ship that takes tourists around the island, would be a new symbol of his latest luxury apartment towers, and a vouchsafe of his truly American identity, indeed positioning him, perhaps, as a Presidential candidate and political worth taking note. Perfectly positioned by being situated at the start of the Circle Line–long a serious attraction promoting the city–the monumental statue might take its place in their flyers, beside the Statue of Liberty.

Circle Line Route along Lower Manhattan: Statue of Liberty; United Nations Building; Brooklyn Bridge

And the manufacture of an icon of stability that demanded attention on a global scale might be traced to the never completed project to construct a monumental 17-ton image of Cristopher Columbus, entitled “Birth of the New World, off the shores of Manhattan in the Hudson River, in a crazy Ponzi scheme to promote Trump’s political entry by the figure of the navigator who had become an accepted icon not only of Italian American identity, but of white nationalism from the late nineteenth century. The hyper-masculine identity of the figure of Columbus as a great discoverer the Georgian-Russian painter, sculptor and architect Zurab Tsereteli had designed already had arrived in 1995 as a gift in Seville’s San Jéronimo Park, emerging from an egg as a fully formed modern man–as if to erase the question of his origin or questions about his heroic intent–holdin a scroll that seems an alternative scriptures to herald the birth of a New World.

Zurab Tsereteli, Nacimiento de un Hombre Nuevo (1999)

The monumental statue update the iconography of the self-made Renaissance Man. The gift from Russia commemorated the five hundredth anniversary of the arrival of Columbus in the Caribbean island of Hispaniola, using a new artistic repertoire of artistic kitsch to create the largest statue in Spain in order to to commemorate the anniversary of the arrival of Columbus in the Caribbean in 1492, at forty-five meters, but became a target for repeated vandalism and theft of its copper plates, the local government looking the other way at attacks on the pretentious gift of Moscow’s City Council. The triumphal image of the navigator as a robed prophet appeared in a new authoritarian guise, more in keeping with the twentieth than fifteenth century, despite the austerity of the robes by which he was draped. The statue looking out over the Atlantic Ocean, as if he already spied the island of Hispaniola, stably standing on the shore of Seville, a Man of the New World,–in a symbolic rebuttal of the new recognition that was won of the emergent role of Mexico and of Central America in the ceremonial route by which a woman runner carried the Olympic flame from Athens the navigator’s home in Genova to Mexico City in 1968, in symbolic recognition of the emergence of anew world order in hope to inaugurate a truly universal global playing field.

The Route of Caryring the Torch from Athens vis Genoa to Mexico City for the 1968 Olympics

The conscious attempt to echo the path of the Genoese navigator by stopping at Hispaniola before entering Mexico and crossing land to Mexico City was meant to signify and celebrate the potential investment of the large metropolitan center as the focus of the global games, and international recognition of the recognition of Mexico’s national modernity, even if the festivities were to be marred, in historical memory, by the demands for more democratic government of students, and response of the violently repressive Tlatelolco massacre–and the protests in a final ceremony remembered by the internationally broadcast fists raised in a black power salute of American runners Tommie Smith and John Carlos, an iconic contestation of racial oppression that undermined the carefully stagecraft of promoting the arrival of a Mexican Miracle.

The new white supremacist President was a throwback, of course, who had claimed Columbus as part of a white supremacist pantheon. Donald Trump would of course use the White House as a backdrop to accept the Republican Party’s nomination as candidate in 2020, he noted that the seat of executive power “has been the home of larger-than-life figures like Teddy Roosevelt and Andrew Jackson, who rallied Americans to bold visions of a bigger and brighter future,” revealing unprecedented aspirations to monumentality. They seem little changed, in a sense, from the use of Trump Tower as a backdrop to present himself as a political candidate in 2016 and for his decision to enter political life. (Trump in 1990 confessed Trump Tower was a critical “prop” to continue the show that was Donald Trump to sold-out performances; in 2016 he used the border wall was the prop to claim and magnify Presidential authority.). The Russian production of these monumental figures of a heroic navigator were however the creation of a new global canvas, or the promoting of a new globalism–the robed navigator became recast in monumental terms he had never been seen, as an authoritarian figure, erasing the fact that he brought enslavement and diseases (smallpox, typhus, measles, influenza and more–a new range of bodily symptoms indigenous healers were stumped as they had never seen or developed adequate responses–

–before which they were as powerless as the the current spate inoculations we receive each winter remind us still survive–and we may soon be as susceptible, if anti-Vaxxers prevail. The diseases nearly extinguished a foreign civilization, arriving with the pigs in Columbus’ ships rapidly spread a virulent swine flu, reminding us how much globalization is tied to virulent diseases’ spread, beyond questions of economic traffic, and displacement. Yet memory of violent displacement of indigenous was a memory this figure of a monumental Columbus seems determined to seek to erase, preferring to echo the standard images of demonstrations of obeisance and tribute money from natives that became artifacts of the inevitable spread of empire.

The studio of this Russian sculptor become a clearing house for concrete monumental statuary that seemed to advance a new notion of globalization of smoothing over edges and naturalizing wealth inequality. The ungainly heroic statue the same Russian sculptor designed of the Genoese navigator that Donald Trump hoped to bring to New York to survey the Hudson River only found its home as a tourist attractions when the tallest sculpture in the western hemisphere was constructed in 2016, the year of Trump’s own first inauguration as U.S. President, in Puerto Rico, the only part of lands in American jurisdiction to accept this freighted totem of political theater and monumental folly. Despite the failed petition of the Taíno people to have the triumphal statue refused as an emblem of genocide, the bronze statue of nearly three hundred feet that had arrived in New York in 1991 has been itself the subject of global migration, the offer rejected from six cities in North America, at the invitation of a local businessman, making landfall far more closer to where Columbus had–where he now waves, in eery abandon, from the shores of an outpost it was finally installed. The bronze assemblage Trump had gushed in 1997 to Mark Singer he was “absolutely favorably disposed,” describing the “great work” of forty million dollars in bronze material alone Moscow’s then-Mayor would “like to make a gift of” was boasted to be the being work of an artist both “major and legit.”

The artistic value of the sculpture can be long debated, but marked a map of the global relations of Europe to the New World by a totemic artifact of a Renaissance Man. It had been decided by the time of Donald Trump’s descent down a gilded escalator to announce his political candidacy in the kitschy atrium of Trump Tower–an event that has already faded in the public memory to the long ago past–to relocate the statue from its prospective site at New York Harbor, beside the landfill properties Trump owned, whose water rights he treated as a potential site for its erection. Was not th garish structure a model for the breaking of aesthetic categories that has become the hallmark and feature of the Trump Presidency, from the redesign of the Rose Garden to the interior of the White House, which seemed increasingly able to be transformed from public property of the nation to a replica of Mar a Lago as if it were the personal property of the occupant of the Oval Office?

The erasure of sovereignty that is marked by the mask of kitsch art that Trump embraces offers a false monumentality that resembles the nation, and national sovereignty, but is only a hollow substitute for a nation or national past. One thinks of the sculpture park that Trump hopes will monumentalize “giants of our past” that Trump has selected–Billy Graham, Whitney Houston, Sam Houston, and Antonin Scalia–are planned as a virtual payback to the nation, and would feature a version of Columbus, in ways that recall the attraction that the monumental brutalist statue of the navigator who has become a target of historical reassessment blamed for the start of the slave trade and extermination of indigenous, as much as a discoverer. If the unexpected Presidential candidacy of Donald Trump reset on the exhortation to remake the nation, a line may be traced for the show Donald Trump to the unethical corruption of Putin’s rise in the appearance that Trump promoted of a rather garish monumental statue of Christopher Columbus he hoped to place in New York harbor, beside his latest planned development, that might someday be recast as a forgotten bid to enter national politics wedded to a quite reactionary vision of the glorification of the navigator as a celebrated hero of America’s past, and a focus on American “greatness” that was rooted in kitsch and on the falsification of a past grandeur of America’s past, a traffic in monuments that Trump seems quite keen on making central to his Presidency and legacy.

The monumental statue that would take a place in the Hudson River as a spectacle of power, able to rival and replace the Statue of Liberty as an icon of masculine strength. Unlike the marble statue of the Genoese navigator given by the recently created Italian government to Philadelphia’s Marconi Square in 1876, positioning Columbus above a world map that foregrounded North American and not the United States, the Renaissance Man on a ship’s deck on its transatlantic voyage was a monument of neofascist kitsch, outside time and space. If Italiy’s government had obligingly presented the marble statue atop a globe tracing North American as if rendering the navigator’s inner mind, in “Anniversary of the Landing of Columbus, October 13, 1492,” as “a tribute from Italy to America” at a time when Italian immigration to America had not yet really spiked, the Russian statue borrowed not from neoclassical statuary or actual likeness, but a brutalism widely mocked. The nineteenth century statue celebrated political independence from a new Republic, independent ffrom its royalist past of the House of Savoy, whose heroic cast reflected aspirations to nationhood in a center of republican reform, within a tradition of artistic portraiture–

–the monument marking a political turning point to the foundation of Italy as a republic America’s political stability during its first century as a republic, a brilliant gift of state returning Columbus’ likeness to the city seen as its first republic of letters in the colonial era.

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The marble statue of Caroni has been since removed from public prominence from 2020, at the recommendation of the Philadelphia Historical Society; but the gift from Moscow of a monumental Columbus was less of a gift of friendship or republicanism, than the result of the global exchanges and aspirations for monumental grandeur in a figurative vocabulary that abandoned any trace of realism, historical accuracy or specificity, and as an icon of Christian authority.

The statue that would have arrived in New York Harbor thirty years prior is a model for Trump’s romancing of the monumental, and of his denial of the aesthetic tastes of elite culture or occidental norms of ancient leadership, more resembling the kitsch monumentality of the steel reflections of Trump Tower’s bronzed facade of reflective glass and quite garishly gilded with gold veneer, an architectural travesty to restraint or taste. More explicitly than the kitsch of Trump Tower, since opening as hosing condominiums in 1984, provided a precedent for aspirations to landmark status with its varied reflective surfaces. the Columbus statue planned for the Hudson has not been fully situated in the discursive fields of white nationalism, political statuary, and commemoration that it occupied, or in Trump’s taste for disrupting national standards of aesthetics, pandering to public tastes for grandiosity as much as to national traditions. For the massive rather bizarre statue of the bronze sheets that were sculpted as Christopher Columbus, a triumphal statue rom Russia, devised by Russian patrons, provided an eery precedent for the absenting of history from public space.

If Trump Tower was an assemblage of luxury elements, the odd anonymous monumentality of Tsereteli’s import refigured Columbus as a triumphant icon by brutalist standards. It was akin to the Truman monument of the border wall, Trump’s appropriation of Mt Rushmore to address the nation on Independence Day, 2020, or the prospect of Garden of Heroes where Columbus joined John Wayne, Confederate Commander Robert E. Lee and Antonin Scalia currently planned to be at last realized during Trump 2.0. The statue informed, I would argue, Trump’s own uncanny sense of staging himself as a President and public figure, and to the optics of elevating lowbrow aesthetics traceable to the bizarre proposal now only a footnote of his career,–that speaks to his long desire to use public art and monumental structures to present himself to the public, and indeed the ways in which other countries have helped provide a monumentalism that spoke to Trump’s enormous need for validating his sense of grandiosity and ego.

It speaks, also, to the origins of an attraction to the transcendent sovereignty of the state, that has increasingly attracted and dazzled Trump, in ways that seem severed from its defense of laws, individual freedoms, or civil society, a sense of a state as disembodied from the ground, and historically transcendent, commanding respect in itself and its inherent authority–a sense that motivated Trump’s repeated directives in Executive Actions Protecting American Monuments, Memorials, and Statues, forbidding the destruction of statues or monuments by “fringe elements”calling “for the destruction of the United States system of government” although those statues are far removed from any action of government or governing.

Trump ostensibly defended “public monuments, memorials, and statues” both in 2020 or 2024, despite his incitement of destruction of the Capitol building in 2021, as a rejection of the “right to damage, deface, or remove any monument by use of force.” The angry righteousness, so difficult to reconcile to actions of January 6 rioters he unconditionally pardoned, directs deep-seated anger toward the “selection of targets reveals a deep ignorance of our history . . . indicative of a desire to indiscriminately destroy anything that honors our past and to erase from the public mind any suggestion that our past may be worth honoring, cherishing, remembering,” vague generalizations, to be sure, that point to the cherishing of a vision of transcendent authority removed from the actual functions of a government or what might be the functions of governmentality. There heroic statue of Columbus–removed to a storage site in June, 2020–closed an epoch whose commemoration may have begun with the statue of Columbus holding the globe aloft outside the Capitol, celebrated as “the great discoverer when he first bounded with ecstasy upon the shore, presenting a hemisphere to the astounded world, with the name ‘America’ inscribed on it“–only removed in 1956 after considerable indigenous protest.

The megalithic status of Columbus of nearly three hundred feet, the tallest statue of Columbus in the world, was unprecedented in size but as a loaded symbol of the nation, dredged from its past. It had been made for shipment to New York City’s Hudson River–a river the historical Columbus never sailed, where Columbus Day has been long celebrated–and was stored for a short time before the United Nations building, but has faded from history since being shipped to Puerto Rico. The statue’s arrival maps onto the disputes about honoring of Columbus in the United States. The legitimacy of the statue that Trump would present to the nation would not be presented to a nation that asked for it, but be presented as a symbol of legitimacy and authority at the same time that the commemoration of Columbus was debated–started in Berkeley, in 1980, before reaching a head in 1992 and when the Columbus and other monuments were covered in red paint in 2019, and the Columbus statue by Russian sculptor Zurab Tsereteli aimed to commemorate the arrival of the navigator in the western hemispher . The bronze statue of three tons has been effectively deported to Puerto Rico, where Columbus made landfall in his second transatlantic voyage, accepted in 1998 as a gift and potential tourist attraction after it was rejected by six to seven American cities.

Donald Trump’s cultivation of the monumental may have led to a readiness as a candidate for President to seek out the Border Wall as a new national monument. If it is a chicken-and-egg question whether the demand for the wall drove his candidacy or he conjured the spatial imaginary of the wall, the proposal was seized on during the dark years of the Trump presidency as a prop to reveal his commitment to national security far beyond tariffs, trade conventions, and trade wars and revive his presidency or lagging candidacy in what seemed a six year campaign. If the border wall was the marquis event of the Trump Presidency, a site to burnish his legacy and his commitment to ideals, it was by no means the sole prominent he tried to insert in the landscape. But the plans for a statue of Columbus of 300 feet and nearly seven hundred tons in the Hudson River would provide an icon of questionable patriotism.

Would it even not launch him into politics, enabled by the mayor Rudolph Giuliani, whose Italian American heritage would help this truly outlandish scheme of transnational commerce? The statue, which seemed to be designed to overshadow the Statue of Liberty, would mar the river, and failed under the ugly pretensions of its anachronistic image of a cubist Columbus behind the wheel of an ship before three billowing sails, although Trump had eagerly promoted the value of an artist he claimed was both “major and legit,” but whose kitchiness was embodied in the truly “prefabricated signs which . . . solidify clichés,” both imitating representational ideas and motifs central to the cubist avant-garde as tired clichés, not to destabilize global categories whose garish triumphalism is a hollow imitation of art. The statue, which narrowly missed being sent to a junk yard, and was long stored in one, borrows from a mythic Christian image of Columbus as a converter of the wild, abstracting his features to tired cubism and abstracting a triumphant arrival to a place he never visited, by a technology of steering the navigator never knew, recycling representational forms in such disarmingly bad taste that they seemed to stage “discovery” as a monumental spectacle that commanded consent. In ways that bid for a taller monument than the kitsch of Trump Tower, after it had opened its doors in 1983, the statue Zurab Tsereteli hoped to place in the Hudson off Trump’s properties by 1992, to tower above Manhattan’s skyline, north of the Statue of Liberty, whose height it surpassed, never actually arrived or made landfall itself. Seemingly designed to be taller than the Statue of Liberty, rather than trampling chains beneath its feet, as that older monument to democracy and abolition gifted by France, the planned statue to Columbus to be gifted by Russia a century later was a universal ideal of the white Christian. As a statement of kitsch, it would complement the condominium skyscraper of Trump Tower as a monument of kitsch, an absolutist vision of sovereignty without historical foundations and dubious ethical or aesthetic value.

Tsereteli, Discovery of the New World (1991)

Tsereteli’s massive monumental statue was an image of sovereignty and authority, removed from the state and able to circulate globally, unrooted in place or space. Having completed a massive statue for the United Nations, Good versus Evil (1990), Tsereteli was a darling of the Russian establishment, and had proposed global statues in St. Petersburg and many former Soviet satellites, as well as aspired to global renown himself as well as in the United Nations and later in Seville. The three-hundred and sixty foot statue that would be the tallest in the western hemisphere aspired to consolidate and affirm he sculptor’s own renown on a global stage held special significance for Trump as a new stage of monumentalism and of kitsch, and indeed might be examined as a confusion of ethics and aesthetics that marked Trump’s appearance on a global stage beyond Manhattan, and was the fruit of his recent plans to expand real estate empire to Moscow. The arcane financial transactions that led to the monument’s arrival to be proposed to the realtor who had at that point gained only local renown would commemorate the five hundredth anniversary of Columbus’ landfall would have been proposed to several heads of state–including Presidents Bill Clinton and George H. W. Bush–both rejected the monument as a gift of state in 1990, when a prototype of the sculpture in a smaller version was brought to the White House, perhaps seeing little value in celebrating the nation with a gift from a corrupt state–

–the banality of whose openly and unexpressive face is almost explicitly a vessel of the state. The towering monument can be contextualized the new language of statuary monumentality of Moscow, typified by the statue of Peter the Great on the Iakimanka embankment of the Moscow River, recalling the brutalism of Stalinist political culture in New Russian taste, that led to charges of the disfigurement of Moscow by the monuments Tsereteli condemned as “massive and third-rate memorials” of extreme vanity, “truly horrible,” in the words of Boris Yeltsin who visited the statue of Peter the Great that was constructed with the support and endorsement of Moscow’s Mayor, Iurii Luzhkov, who had boldly promoted Tsereteli as a “Michelangelo for our time”–and Trump to to endorse his own sense that “Zurab is a very unusual guy” before local civic groups mobilized in order to tear down the worst statuary Tsereteli had studded the city of such poor aesthetic taste. The sculptor purveyed fantasies of monumentality, and of a rise of global authoritarianism of utmost banality, and tastelessness, appearing to recycle not only his own aesthetic vocabulary but to use formulaic stylistic vocabulary more imitative than pleasing, and indeed only echoing artistic aesthetics. The garish proposal to celebrate Columbus as a state actor and emissary of conversion that is so centrally prominent in Discovery of the New World had, indeed, no audiences but as a tourist attraction in Arecibo, a small fishing community in Puerto Rico, where it was eventually erected, but is a relic of the aspirations to globalism by which we might well understand the political rise of Donald Trump–a politics of symbolism, vulgar aesthetics, and recycled values, generically pleasing or soothing or pleasant in effect, that muted the terror or costs of conquest in a generic monument.

When Donald Trump began to discuss plans to have the towering version of Columbus, looking not different from Peter the Great, Tsereteli had designed several statues for Luzhkov, and the notion of an exchange of favors and ties of the two cities would promote. Trump later returned to the iconic sacralization of the historical image of Columbus as a sovereign emissary arriving smoothly, enthusiastic of his recognition in Moscow as a potential emissary of an image of such monumental kitsch whose ugliness and grotesque monstrosity would be even more strikingly in poor taste than Trump Tower. The statue, that several Presidents had allowed to slip through their hands, had gained significance of a new symbolic level for Trump at a politically contested time, even if he had not yet attempted to enter politics, and served as a sort of visiting card to trump legal precedent, and overturn the disdain that earlier presidents had expressed for the monumental kitsch to which it is safe to say that he was drawn for reasons that joined the ethical and aesthetic, to adopt Hermann Broch, in a statue now known, given the landfall it eventually made in Puerto Rico, in Spanish as Nacimiento del Nuevo Mundo, or more colloquially simply as La Estatua de Colón.

The power of the statue and its persuasive dulling of critical facilities as an aesthetic statement about politics and knowledge, replacing judgment for knowledge, and indeed the aesthetic corruption of historical knowledge that is recast by a recycled repertoire as of seemingly unoffensive politics and aesthetic judgement, blurred ethical and aesthetic questions of building a monument to Columbus by enshrining the public monument in a garish reduction of celebrating Columbus as a discoverer. One’s eyes fall off of its surface, cowed into anticipatory obedience and awe by its size and daring, so that one cannot even bother to frame a coherent aesthetic response from the recycled majesty that it forces on the viewer, clearly intended for mass-viewing rather than for any critical or historically contextual response. The actual accusations of genocide, first formulated in maps and historical revisionism around 1990, and that motivated the reassessment of public statuary of Christopher Columbus in America, fell off the bronze plates of the Tsereteli statue of the navigator-cartographer of Genoa, subsuming ethics to a vague aesthetics of kitsch, in deeply troubling ways to some, but that appealed for their political disengagement and championing of tradition, authority and power to Donald Trump, the realtor-at-large who was considering himself to be untethered from Manhattan or Queens at this stage in life. Santo Domingo and Hispaniola were removed from the land of the Eastern Algonquin Peoples where the river later named the Hudson flowed, an image of the

North America and Greater Antilles in 1496/Omni Atlas

–that revised the image of Columbus as a navigator whose voyages were tied to conversion and the promotion of the Christian religion, celebrated as early as 1497 in a Portuguese Bible made for the Hieronymite monks living outside of Lisbon, by the Florentine illuminator Attivante di Gabriele degli Attavanti (1452-1520/25), whose work, studied by Chet van Duzer, designed the most luxurious of cathedrals’ sacred books as illuminators embellished and tranmitted newly arrived cartographic forms in Florence that made them among the first innovative cartographers.

The inclusion of a map in am image of Paul’s first epistle to the Corinthians, offered a modern-day prospect expanding the Pauline mission of conversion to New World islands–as if the absorption of the global map, even if it only began to include the New World, would serve as a source of meditative focus for the Portuguese priests of Lisbon, secondary to the Bible but sufficiently crucial to their evangelising project to be hung on the walls of a chamber of prayer. Does the illuminated panel not also illustrate the serious work done by the craft of orienting viewers to expanse that is contracted to a monumental statue in the world of the unwanted monuments of cast bronze kitsch?

Lisbon, Arquivos Nacionais da Torre do Tombo, MS 161/7, f. 2r (1497)

The idealization of smooth mental transit of a course across the Atlantic Ocean is echoed in the elegant New World coastlin in the famous “map of Columbus” that imagined discovery as if a mental act of transatlantic transit, as if announcing entry into a globalized world of no barriers to navigate to Hispaniola’s coast, waiting to be delineated by early explorers. But navigation was only have the process, and rather than a smooth course was anything but a voyage of pure heroism, able to erase the conflict with the land’s inhabitant. The figure of such a victory of transcendence from the terrain was celebrated in the monumental statue as an imaginary expansion of the presence of Columbus in the New World able to be fetishized in the very maps he drew of the New World islands that idealize the moment of contact with a New World as violence-free, celebrating the intellectual triumph of contact at the very moment that they first entered into early modern world maps.

Trump railed, as he would rally against the 1619 project, against the recasting of Columbus as a figure whose arrival at the Taíno Nation on the island of Guanahani in 1492 met the five million inhabitants who inhabited the Greater Antilles before contact, and could be better understood as genocidal after the third day of his encounter, when Columbus confidently predicted showed such ignorance that “they would be all kept in subjugation and forced to do whatever may be wished,” by 1991. The mobilization of such a revisionary assessment of Columbus’ future actions against the Taíno as lying “within the definition of genocide adopted by the United Nations–“acts committed with the intent to destroy, in whole or in part, an ethnic, racial or religious group”–suggested a fit with the reassessment of Columbus Day and the narrative of colonization by Colon, and an attempt to remediate the “erasure of the Taíno people” that perpetuated the act of colonization Columbus had been the vessel that begun as a crime against humanity and against the environment, a moment of spreading terror by mass enslavement as the emissary of the royal monarchs Ferdinand and Isabella, remembered in the works of the conquistador Fra Bartholomé de las Casas. The rejection of Columbus as an imperial agent in Santo Domingo was itself revised, in the championing of Columbus as a kitsch figure within a pantheon of power, transposed to the architectural monuments of New York, and removed from any critical assessment or local contextualization in an early modern map, or from the early modern slave trade that the Columbian voyage anticipated.

The appeal of the statue’s heroic pose was a tactical move against a broad rejection of Columbus Day, a championing of kitsch over critical contetualiation or ethical evaluation of Eurocentric history, by championing the figure being recast as white colonizer in a heroic tones. By invoking the past icon of Columbus as a Great White Man at the time of the quincentennial, he was lamenting its alteration of received icons of national memory as a bygone day–“Now they want to change—1492, Columbus discovered America”–in ways that provided the seeds of the nostalgia of Make America Great Again. For the time of championing Columbus’ heroism as past had undermined what should be studied in school-–“we grew up, you grew up, we all did, that’s what we learned.“–that make the rejection of the curriculum in the 1619 Project more central as a motivating force to Trump’s politics than the opportunism we often see as its origins. The origins of the reassessment of the 1619 Project were however not rooted in the second millennium, but came on the shoulders of the broad call for curricular reform in the anticipation of the fifth centennial celebrations of Columbus, calls for the reassessment of Columbus’ heroic commemoration culminating in rallies of October 12, 1992, at university campuses as UW-Madison, demanding historical recognition of the context of Columbus less as discoverer than invader, who was a royal emissary of enslavement, destruction, and the bringer of disease and cultural genocide erased in the perpetuation of a cult of his heroism.

October 12, 1992 Protest on State Street by UW-Madison Chicano Students on Columbus Day

The commemoration of Columbus as a modern colossus in the Hudson River was central to the white-washing of history by a massive monument of kitsch, promoting a vision of American history at the core of Trump’s identity, and, paradoxically, the idea of America that Russia had chosen to present to America as a vision of its past. For Trump had promoted as a vision of national identity, adopted from authoritarian oligarchs in Russia and Neo-Stalinist cults of kitsch art, long before he entered politics. Indeed, only the recent contextualization of the disputes on the commemoration of Columbus within the human rights questions generated by America’s role in Latin American politics and an obliviousness toward local human rights in the 1980s and 1990s, blurred over in the enraged crosses stitched on the sails of the ships of Columbus as they arrived in the New World–

–and perpetuated int eh work of Christianization that Fra Bartolomeo de las Casas was also celebrated, casting him as a heroic protector of Mexico, rather than as a Christianizer whose conversion erased earlier cultures, championed by the renaming of October 12 as Indigenous People’s Day at the time of the cleebrataios of the Colombian quincentennial in America, recasting it as a day of reckoning and overdue historical recognition. For the kitsch statue that Trump promoted as a major work of art silenced indignity as it championed Christianity–recycling a range of generic elements of the portraiture of Christian heroism in place of a clear aesthetic vision or political perspective on the judgement of the history of New World discoveries.

1. For by invoking the monumental stability of Columbus as a historical touchstone during the questioning of the cultural and national iconicity of Columbus as what America would want to represent is central to Trump’s image of his own identity. The singling out of Columbus in an era of genocides so prominent as America approached the quincentenary year of 1992, we get at the heart of what it would be to Make America Great Again. Columbus would alter the Manhattan skyline that is a microcosm of Manhattan, the first theater of Trump’s public fortunes, the case of the towering bronze statue to an imperious Christopher Columbus, that one-time icon of Italian-American identity, already attacked from the early 1990s, when Trump first floated the possibility of its erection on his properties as a gift from the Russian Federation in 1997. The statue that Boris Yeltsin had proposed Bill Clinton accept as a gift for the Columbian quincentennial was seized upon by Trump in the years that he sought to revive his own flagging fortunes in Manhattan as a monument to place his stamp on the urban skyline he identified, frequently tracing on cocktail napkins, with a sharpie, as if he was coveting its gleaming buildings as a young realtor from Queens.

Donald Trump, 2008

The addition of the planned statue of the Genoese navigator had been routinely rejected as a part of the American imaginary by many groups as early as 1997–the year Honduran indigenous destroyed a statue of Columbus to condemn the project of Spanish colonization, five hundred and five years after the fact, beheading the monument, painting it red to recognize the blood it bore, and throwing it into the ocean, in what had become a ritual desecration of monuments to Columbus since the quincentenary of 1992. The fabrication of the statue in Moscow may have predated the protest movements to remove statues in Britain of Topple the Racists, but reached for a discredited iconography of supremacy at the moment Columbus had been questioned as a figure of American identity–but when Trump felt that he might make a deal for the acceptance of a monument that would appeal to the recently elected Italian American mayor of New York, Rudy Giuliani.

The monument he offered to plant on his properties he was developing on the Hudson River estuary, above Upper New York Bay, near midtown, Harbor, above the Statue of Liberty that rises in the Upper Bay from Beddoes’ Island, would hardly have been precedented for a private residence. But Trump’s sense of combining territoriality of the lands of the old train yards on the expanded west side of Manhattan with a demand for glitz seems to have led him to agree to the deal for erecting a statue, some fifteen feet taller would have provided an improbably gigantic statuary, even if the landfill of his new housing development could probably not sustain its massive weight–yet the image of the massive statue promoting a performative icon of global rule, not long before the first time Roger Stone openly fashioned Donald Trump’s candidacy for President as early as 2000–a poster with uncanny similarity with the official Presidential portrait of 2024. And it is perhaps no coincidence that the occasion for reissuing the executive action protecting statues was, in fact, designed to prepare for the 250th Anniversary of the Nation, in 2026, when the ” National Garden of American Heroes will offer monuments to honor, cherish, and remember “the giants of our past” that might take their model from a commemorative statue that would have arrived to remember the quincentenary of Columbus’ arrival in 1992.

Roger Stone holding a Trump 2000 campaign poster
Trump, Vance official portraits released ahead of ...

The ill-fated story of the attempted transatlantic voyage of this perversion of a Modern Colossus, a triumphant image of the fifteenth century navigator’s imperious gaze, glorified the imperious form of the navigator without a map or compass, but shows him atop a small caravel, behind three massive billowing flags bearing crosses that concretize his claims to have brought Christianity to the New World, glorifying the man who began the slave trade from the Americas, desperate to turn a profit on his second voyage–who never set foot on the continental United States, let alone approached New York harbor. The imperious view of this statue’s grim visage, an assemblage of sorts, first designed to celebrate the 500th anniversary of Christopher Columbus’ expedition made out of 2,500 pieces of bronze and steel manufactured in Russia, cast in 3 different foundries, was assembled in 2016, just after Trump’s election, some 25 years after its first conception, but at a towering two hundred and sixty-eight feet would tower over the sixty meter iron column on which Columbus stood in Barcelona, erected for the 1888 University Exposition, shortly after the Statue of Liberty arrived in New York Harbor in 1885, or the seventy-six foot column on which Columbus stands in midtown Manhattan, adorned with bronze miniatures of the three ships of the Genoese navigator’s first voyage, the Nino Pinto and Santa Maria, planned in 1890 and unveiled in 1892. Unlike the image of the Genoese navigator holding nautical charts and pointing to the Atlantic in Barcelona, or the image of Columbus with a compass or globe, in period costume, this Columbus stares over the land, saluting imagined inhabitants akin to a Caesar. More than encountering natives, as the bas-relief in Manhattan or Barcelona, Columbus in “Birth of the New World” evokes a figure with aspirations to global dominance, removed from time or space, a thoroughly post-modern figure of the discoverer who lacks maps, as if he followed inborn GPS.

His gaze is imperious, but does not scan the seas, or shore, but seems to ahve arrived with a new sense of entitlement, inflected by three royal crosses behind him, and in the relative immobility of his posture and weight, facts that Trump must have noticed or seen in a mock-up when it was suggested as a gift to the realtor who was negotiating the placement of Trump Tower in Moscow, and saw fit to place on the lot of the planned luxury apartments he had been promoting in Manhattan, as another second act to Trump Tower, when his fortunes and global capital were in decline, having just declared a loss in 1995 of $916 billion desperate to relieve some of his debt devised a deal forgiving half of the $110 million he owed, per Wall Street Journal, escaping his creditors in ways Fortune called truly “Houdini-like” and was eager to create a needed simulacrum of monumentality for the Trump brand that would magnify his own personal wealth in Manhattan and on the global playing field, as he aimed to $916 million loss he posted for 1995, or the millions he had been hemorrhaging of the value of Trump International that was rolled out in 1997, in an attempt to eclipse the filing for bankruptcy of Trump Taj Mahal in 1991, by securing a new monument of global conquest.

‘Birth of a New World’ by Zurab Tsereteli/ Arecibo, Puerto Rico -John Alex Maguire/REX/Shutterstock

This giant statue was the first time in the final months of his Presidency, Donald Trump seemed to bond again with the symbolic status of statues as patriotic memorial, so that by May, 2020, during the social justice riots after George Floyd’s killing, he felt oddly impelled to affirm, almost repeatedly, the litany of statues, memorials, commemorations, or neoclassical monuments. From May of that year, he linked the eulogizing of statuary was paired with the end of the “downsizing of America’s identity” to the national wealth “soaring” an additional twelve trillion, concealed in increasing wealth inequality, describing funds “pouring into neglected neighborhoods,” presenting the Medal of Freedom to Rush Limbaugh, and “reaffirming our heritage” by in the State of the Union, lionizing the heroism of Americans as if a casting call for the Garden of National Heroes he suggested on July 4, 2020: Generals–Pershing, Patton, and MacArthur–and noble frontier figures like Wyatt Earp, Davy Crockett, and other heroes of the Alamo, or the Pilgrims from Plymouth Rock, largely white men, lamenting the lack of heroic statues, rather than affirming a commitment to living humans, and expressing shock and dismay at the attacks on neoclassical statues. Trump had returned as soon as he was elected President to reassert the place the Genoese navigator occupied in a proclamation celebrating Columbus Day the second Monday of October, praising his “commitment to continuing . . . quest to discover . . . the wonders of our Nation,” and, in fact, the “wonders of our nation, world, and beyond,” as if the navigator was indeed a basis for the proclamation of the future vision of the nation, as if replacing the vision of the nation in that other Modern Colossus of the Statue of Liberty, modernizing Manifest Destiny by praising the navigator for having “tamed a continent,” if he had barely arrived at one.

3. The planned monument was never built. But it evoked a mythos of manifest destiny many found a surprising embrace as a way to “reaffirm our values and affirm our manifest destiny” in the early days of the Trump Presidency. But Trump seemed to affirm his mysterious attachment to global transit of profits in the allegedly cost-free transport of a massive piece of statuary to be built on the Hudson River’s shores as a new way to claim public prominence for his lagging fortunes, jsut years before he first put his hat into a Presidential primary and declared his interest and possible intention to be United States President, as if to familiarize the nation with an idea that was striking by its improbability. The Hudson River, Donald Trump announced to the American press, was in fact the very site where “The mayor of Moscow . . . would like to make a gift to the American people,” a site to erect the massive statuary entitled “Birth of the New World.” He eagerly let it leak to the press after his return from Russia in 1997 that he would be instrumental in the arrival of a new monument for the city’s skyline, based on his negotiations with Russian oligarchs, and that the project hard to imagine as an extension of his own interests to immediately raise eyebrows of a tie: “It would be my honor if we could work it out with the City of New York!” While Trump International was a chain of luxury residences, the elevation of the statue as an image that confirmed his luxury residences as a global attraction were no doubt far closer in his mind than the consensus the new public statuary would imply. Did he realize that the gift was already rejected by two sitting presidents, Bill Clinton and George H.W. Bush, who were approached by what was an ostensible gift of friendship for the quincentenary of Columbus? His image of a new logo for Trump International to show its global ambitions, unveiled in 1997, at Columbus Circle, has an eery parallel to the interest in adopting Columbus as a mascot for his new luxury housing chain, oblivious to the impropriety of placing a triumphant statuary of Christopher Columbus at his own other midtown properties, as if to personalize the contested icon of what had become a disputed and quite loaded figure of global triumphalism–a figure that was almost literally from another time.

4118-NYC-Columbus Circle.JPG

Trump bemoaned desecration of the monumental on the eve of leaving office addressing in his final rally, on January 6, 2021, bemoaning what he saw as rage against monuments, not a re-questioning of their significance, and cultivating an eery silence on escalating police violence. The danger of disturbance of monuments was only stopped by a law and order affirmation, lest, he taunted, “they’ll knock out Lincoln too,” necessitating the sentences for desecrating statues–“You hurt our monuments, you hurt our heroes, you go to jail“–to restrain the beheading, toppling, or besmirching with red paint of public monuments of confederates, slave holders, and colonizers in all fifty states, including the 1,749 statues of confederates that the Southern Poverty Law Center estimate were standing in the United States in 2019, 1,500 supported by the US government grounds; a sixth of monuments to confederates erected mostly in the Jim Crow era lie in black-majority counties, totems of a past white supremacist culture President Trump had found much support. As the call for the removal of statues that natauralize if not celebrate racism as part of the American social fabric, the reconsideration of confederate statues long prominent in many cities seems to have provoked Trump’s outspoken support for the very same statues as a sign of patriotism.

The statue of the instigator of the slave trade, Christopher Columbus, had claimed a special place in the political emergence of Donald Trump, and in the revaluation of public monuments, form the the civic fraying of debate about the status of Columbus that dates from the early 1991, when indigenous protests against the commemoration of Columbus began, and the proclamation in some cities by 1992 of Indigenous People’s Day. Trump’s attachment to the monumental an an emergence that seemed deeply tied to his desire for the monumental placement of an icon that might command statement was long tied to an aspiration for recognition: Trump claims to have long dreamed he might appear on Mt. Rushmore, perhaps explaining the ubiquity of his name on his buildings, and the satisfaction he drew from that. But the escalation of his drive for the monumental–and, indeed, his hopes for a border wall that might bear his name– may have began, not with his inauguration, but just after Trump Tower, in 1990, when Trump was flailing around for attention and for ways to escape his debtors, and negotiated the arrival from Russia of a monumental statue he imagined would stand in New York harbor–which Trump probably argued was the apt location for “Birth of the New World,” a monument two past Presidents of the United States had turned down, but Donald Trump, eager to please Russians, promised he would erect.

While Columbus was Genoese, and long a confirmation of Italian American pride, the image of a monumental figure of male Christian government that the Tsereteli statue, removed from time and space, staked an over the top monument of an image of the white, male figure of state we might long associate with Trump, a figure numerous American cities would rebuff in the 1990s, before it was relocated to Puerto Rico. The proposed statue marked Trump’s first flirtation with a statement of political monumentalism, inspired by ties to Russian oligarchs who patronized the deeply orthodox Georgian sculptor who had designed the towering neoclassical figure of a heroic navigator for “Birth of the New World.”

The monumental size of the statue of the navigator long deemed an icon of national genius was to upstage the monumental Statue of Liberty in New York harbor, at the end of the estuary, celebrating in monumental form the heroism of the navigator, more a symbol of rapaciousness and plunder but recast in bronze in monumental size as a liberator and conquistador of new lands that, before Trump appeared on Reality TV, would broadcast his achievement and Trump’s munificence on the skyline of New York to all its residents. Columbus would be cast in a new level of monumentality, and even aspire to the new language and logic of monumentality to which Donald Trump had aspired. While it is not clear why the monument did not advance, one suspects that Trump’s eagerness to accept the monumental statue of the Genoese navigator forged in Moscow’s oldest smelting furnaces, founded by Catherine the Great, and designed by the Georgian Zurab Tsereteli, would have been placed on landfill in a Trump project in the landfill of the trainyards in the Hudson estuary, unable to support the ponderous bronze assemblage weighing 660 tons–the ballpark figure Trump cited that oddly hovered near the number of the beast.

Sheet of 1916 map of New York City Freight Yard Trump Desired to Situate Gifted Monument, “Birth of the New World”

Did the negotiation of a figure of rapaciousness as a symbol of the nation find its way to the sponsorship of Donald Trump only by chance? The image of a white conqueror that Russian elites offered to Donald Trump at the same time as he pursued ways to export his brand to the post-Soviet oligarchs in a gambit for greater monumentality was a moment when Trump’s language of monumentality–the expansion of Trump Properties to Trump International and the expansion of Trump Tower in Manhattan to a possible chain of Trump Towers in global capitals–suggested a stagecraft of hotel promoting that was met by a triumphalism of staking his foray into national politics by rehabilitating the figure of Columbus as a hero of globalism and economic conquest that would dwarf the figure of the Statue of Liberty in New York Harbor, as if to cement the gift of Russian oligarchs beyond the French Republicans.

The timing of such an encomia to the rapaciousness of the Genoese navigator as an emblem of global economic ties was perfect. At the very time that Columbus’ celebration as a national hero was being questioned, that the post-Soviet government of former Russian President Boris Yeltsin had once offered a sitting American president–and attempted to offer to a second–that Trump, during a visit to Moscow ostensibly to plan a new residential tower on Red Square, acceded to being amenable to erect on shorefront properties he was developing. But perhaps the biggest irony of Donald Trump’s attempt to promote this monumental statue was that it was a way of selling his own success to an American public, at a time when he was in fact surrounded by mounting debt, having trafficked in debts for most of the 1980s, and in need of an illustration of triumphalism to promote his own pet project of a new West Side development, that would be the site where he proposed the statue of the navigator who had claimed to “discover the New World” was planned to be erected.

If Trump had argued that Trump Tower demanded recognition as “the eight wonder of the world,” the statue of Columbus that he sought to importing to the banks of the Hudson River, or the landfill of the former railway yards where he projected an exclusive new luxury complex, provided a possible basis to erect the monumental bronze statue of Christopher Columbus, designed by Soviet sculptor Zurab Tsereteli, a Georgian member of the Orthodox church, far larger than the statue of Columbus in the act of sighting land from atop a column in Barcelona, in 1997, before two sails billowing with wind, each decorated with a cross, in the act of bearing Christianity to the New Wold as an agent of the Royal Majesties, Ferdinand and Isabella. This invocation of the myth of transatlantic travel–Columbus had never visited New York, sailed in the Hudson, or on North America, save Caribbean islands, had grown in 1892 as part of an American decision to stake claim to the theater of Central American islands as a province of hegemony. As the monarchs were storing all maps of routes to the New World as tools of global power, the throwback image of a Columbus offered a basis for Trump to set his sites on global markets, by 1997, far outside New York, and provided one of the strongest ties between Trump and Russia, as Donald was hoping to build an outpost for a newly branded Trump International, by an actual monument that would have been the tallest statue in the western hemisphere to affirm the global scale of his enterprise.

But the image of this immense statue of a robed Columbus who would be saluting Mnhatttan Island, would be a theatrical addition to the six luxury towers he was planning on the West Side, at a time when Trump was all but crumbling under debt. Would the image of Columbus, shown saluting Manhattan Island and perhaps hailing the towers of Trump and the foreign capital that had funded their construction, as the Russian-made statue that Trump brokered was billed as arriving in New York fully paid for, with oligarchs covering the cost of its transport and construction, aside from the installation of the behemoth on the landfill where Trump planned to build. How the monumental statue would appear on the New York skyline, or be integrated with Trump residences, was never apparently discussed let alone described, so much did Trump trust the sense of theatricality that the erection of the statue would immediately add to his image in the city, which was in need of considerable rehabilitation.

The statue met Trump’s insatiable taste for monumentality, even if the image of Columbus as an elitist mariner and royal emissary was about as out o step with the histroical image of Columbus or his place in a democratic tradition. Columbus stood as if arriving and claiming possession over a nation, echoed a belief in manifest destiny that was more than out of step with the times. It idealized a sense of conquest and of rapaciousness as American, if the recalibration of the legacy of Columbus as a national hero had been percolating across the nation for some years, as many questioned whether the navigator who had been heroized by Italian immigrants as an icon of their ties to the nation of America and an image of their own whiteness, was now reclaimed as a logic of the capitalism of plunder, materialism, and enrichment, rather than the social and civic order that the image of Lady Liberty, standing atop the chains of enslavement, was intended to communicate.

Unlike the stoic monuments of Columbus as a world traveller, the statue of the emissary who arrived in classical robes was an odd appeal to a type of classical statuary, togaed and raising his right hand in a gesture of imperial salute, to exchange for the entry of Trump Properties to Moscow, Is this triumphal image of Columbus not an image of enrichment, as much as Christianization, and image of neoclassical monumentality who masks the violence of disenfranchisement and conquest! In raising one hand worthy of Mussolini more than Augustus, the sttue all but invoked a “Doctrine of Discovery” to lay claims to the New World, unlike Liberty,. For the figure of Columbus lays claim to the ownership of the land and its rulership by a sort of Christian militarism, without a book of laws or declaration, or respect for laws, viewing the nation from atop a small symbolic caravel. It did not make a difference that this figure was so dramatically ahistorical, with his hand on an anachronistic rotary wheel, without a compass, sighting device, or indeed a map.to navigate or to conquer and stake his claim.

The monument did not have need of either–if all are the tools included in Columbus statuary, for it was actively rewriting history and memory alike. In the service of a banal monumentality, closely recalling the cartoonish monuments Tsereteli erected across Moscow, and send to different posts in the world including Paris and New York, the oddly cartoonish navigator is ostensibly a new map of the nation, as well as a new image of global power that had been offered to American Presidents as a gift of the post-Soviet, but that Presidents Bush and Clinton had alike demurred, perhaps seeing something unsavory in selecting a gift form a Russian President as an image of the American nation. This image famously appealed to Donald Trump, who savored its monumentality, the reputation of the lauded Russian Georgian sculptor Zurab Konstantinovitch Tsereteli, and his reputation for controversial monumental art. Trump had a high tolerance for what might be called kitsch of opaque monumentalism. The frozen figure of Columbus removed from time and place is an assertion in empty air, a floating signifier that only seemed to float, standing on a ship in triumph, a made-in-Moscow massive icon of unheard of magnitude, that would be destined to the largest in the western hemisphere. This project to re-monumentalize the image of Columbus in the act of magisterially surveying a continent on which he had barely set foot, as if to justify claiming the conversion of the New World’s inhabitants, offered a claim for Trump’s own arrival on a global stage, funded by underwater financial currents, laundered funds, and foreign backers–many of whom seem to have continued to support his candidacy in a bid to be US President in 2016 and 2020, often through the same contact that Trump wanted Russian oligarchs to talk about the statue’s arrival, then-Mayor Rudolph Giuliani.

Donald Trump was more familiar with identifying himself with a monument–witness how he became identified with the “prop” of Trump Tower that maps that became a primary residence, a site of his corporation, and a studio set for his Reality TV shows, Trump wanted a monument that would announce his status on a global stage, allowed him to rehabilitate him as he emerged from a mountain of debt, and solidify the claims for a new monument in Moscow, a new Trump Tower a decade later, for which the agreement was to be greased in transactional fashion by the acceptance of an odd statue of Columbus that would effectively remap the nation for Trump’s personal gain. The first second act after Trump Tower, first announced in 1980 as a triumph of the urban skyline, would be erection of an image of Columbus that would similarly dominate the urban skyline, sacrificing debate about an icon of the nation and indeed national identity to meet an undying thirst for monumentalism.

And if Trump repeatedly staked his later Presidential candidacy on his ability to provide the nation with a new monument, a monument to inspire renewed faith in the “sacred bonds of state and its citizens,” as he promised when he unveiled a plan to cut e legal immigration by half soon after his election in 2017, he announced he would run for U.S. President from the atrium of Trump Tower, the nerve center of Trump International, by staking his bonds to television viewers across. the nation by the promise “I would build a great wall,” as a concrete barrier along the United States’ southern border, winking acknowledging “nobody builds walls better than me, believe me” as if referring to the monumental atrium where he spoke. If Trump repeated the claim “I know how to build” and “I am a builder” in an upbeat optimism of the nation, as if the talismanic power of Trump Tower established the legitimacy of his ability to deliver on global wealth to deliver fantastic power, if not a personal fantasy, as he consciously deployed the Tower as an image of power, making good on the promise to deliver a building of unprecedented desirability to Americans and height to the New York skyline as he navigated its construction from 1979 to 1983, the potential addition of a statue of Columbus, the colonizer converted to a heroic figure and White Christian Man, int he 1990s provided perhaps more than a road not taken.

The entrance of this monumental Columbus, proposed for the estuary of the Hudson River, where Henry Hudson, himself in fact once an agent, as it happened, for the Muscovy Company, arrived in New York Harbor in 1609, but Columbus never approached or sailed, would be the first great international showpiece Trump would have promoted as his realty company was pivoting global, by rebranding and expanding as Trump International, on a global stage, as a showman seeking the least modest image of grandiosity able to be imagined. If Robert Musil, the Austrian novelist and critic, had in 1925 imagined that one often passes urban monuments “without [having] the slightest notion of whom they are supposed to represent, except maybe knowing they are men or women,” as you walk around the pedestals of statues that in their remove from the urban environment almost repel attention, leading our glance to roll off, and repelling the very thing they are meant to attract as water drops off an oilcloth, the showpiece that Trump was aspiring to bring to his Hudson River properties would cast Donald Trump as presenting a new image of the nation. The fantasy that Moscow fed Donald Trump to Americans was modeled, like the Statue of Liberty, after the Wonder of the World of the Colossus of Rhodes, was difficult to deny for a man who had declared Trump Tower a Wonder of the World, and attempted to replicate a second global wonder in Atlantic City in Trump Taj Mahal, recently built for $1.2 billion as “the eighth wonder of the world,” but the 360-foot bronze statue of Columbus Russian oligarchs had promised to deliver was. a monument he seems to have siezed on to promote his own public prominence in Manhattan.

Trump’s promise of the size of the statue and its ostensible value–$40 million!–would be a sort of windfall that would serve as a small downpayment on the $916 million loss he posted for 1995, or the millions he had been hemorrhaging of the value of Trump International as Trump Taj Mahal filed for bankruptcy in 1991, or the deals he had cut with banks that unloaded his personal debt for about $55 million–half of what he owed, in what Fortune had marveled was a  “Houdini-like escape” from his creditors, having walked away from personal debts to relaunch his hopes for a real estate empire without the encumbrance of any federal tax claims at all. The monument to Columbus would relaunch his brand, Its size concealing that Trump’s increased search attracted illicit flows of Russian money in hard times to puff up his grandeur and indulge his vanity, in the guise of promoting patriotism, even if the image of Columbus it would advance. At the same time as Giuliani proclaimed Trump’s “genius” during his later Presidential run was revealed in his ability to financially rebound from the devastating indebtedness of 1995, the statue of Columbus would be a similar dissimulation. The massive statue–taller than the Statue of Liberty!–would be an illustration of his ability to create a “comeback,” and to reburnish his public citizenship. The statue transposed from a register of patriotism to promoting a residence would have been the fulfillment of Trump’s past plans to create on the same site the very tallest building in the world of seventy-six stories– complimented by a statue the tallest in the western hemisphere, whose maquette Trump had already presented publicly with paternal pride. The spire of the newly planned central tower would dance in dialogue with a statue of the discoverer, a sort of grotesque dialogue of monumentality commanding global attention, demanding that the world recognize Trump’s return to the top of his game and reclaiming his status as a global real estate developer.

Trump with Murphy/Jahn Model for Television City, 1985/1988

Hopes for marking the complex to be named Riverside South on the banks of the Hudson River in New York City of a monumental bronze statue of the fifteenth-century navigator Christopher Columbus cast in Russia–“Look on my works, ye might, and despair!“–adopted colossal statuary of a figure Trump has affirmed as central to the nation–and preparing for its settlement by Europeans as President as a promotional illustration of his latest property’s value and its status as a global destination. in a new language of architectural monumentality, unsurpassed world wide, a showpiece that would be a credible second act for Trump Tower that would supersede the tower Trump had planted in the New York skyline with an even more monumental eyesore that no one in Manhattan could ignore.

Trump declared himself considering a Presidential run in 1988 to Oprah, offhand, and was perhaps destined to intersect with the boondoggle of a statue offered to President Clinton and President Bush in 1990 and 1994, respectively, who seem to have demurred or declined the grotesque statue that they saw mostly in models, one of which was brought to the White House by Boris Yeltsin in 1990. If the prototype was sent to the Knights of Columbus in Maryland, destined for the harbor, the small model that was on offer at an auction house in Florida suggests the circulation that the proposal for this statue of a man on a boat, the very incarnation of individual agency in relation to the New World, removed from any networks of power or of funding, was intended to make: the odd figurine foregrounding the navigator’s agency unsurprisingly fell on deaf ears, but the token of globalism appealed to Trump, so delusionally sure of his own genius as a realtor to win a statue to take home to New York.

The megalomaniac sculptor Tsereteli fashions himself as a builder for new global emperors, and invested Columbus in a roman toga, as he would Peter the Great, in the colossal monument that finally appeared in Puerto Rico near San Juan off the shore in Arecibo, far closer to the Genoese navigator’s actual itinerary, after the megalomaniac sculptor had shopped it around the globe, hoping the ridiculous sculpture would be realized.

Trump, laden with debt at this point in his life, would have seen in the statue the opportunity for global symbolism, able to restore his public reputation and image of public citizenship in New York, and balance the exclusivity of dwellings destined to be removed from the city and for the superrich with a front of civic generosity and showmanship. While the maquette of Tsereteli’s statue was probably glimpsed while he was in Moscow, Trump was quick to adopt the monument of Columbus as something of a pet project that he might advance his hopes for a Moscow hotel and tower to Moscow’s corrupt mayor and other post-Soviet oligarchs, promoting a gigantic statue of the Genoese navigator in 1997 he imagined might benefit from an assist from then newly-elected mayor Rudy Giuliani, who Trump must have imagined would comply with the role of past mayors in acceding to the bending of local regulations and zoning requirements to arrange sites for his Manhattan buildings. Trump was for his part happy to promote the arrival of the monumental statue as if it was imminently impending, as a true showman, telling Michael Gordon of the New York Times with satisfaction that “[the deal]’s already been made,” while not mentioning the Russian offer had been rejected by two American presidents, allowing “it would be my honor if we could work it out [that the statue be erected] with the City of New York,” on a stretch of landfill he promoted for his properties, as if he had brokered a deal on behalf of the city, only requiring the Mayor to sign off. The Master of the Art of the Deal boasted a done deal, anticipating approval of Giuliani to erect the 660 tons of bronze that he claimed valued at $40 million, on the development site where Tsereteli ostensibly desired it be located, in anticipation of the completion of the stalled construction project that he hoped would be a display of super-wealth for residential towers to be built, in hopes that they would find their counterpart in a monumental prop of global kitsch.

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Sculptor Zurab Tsereteli Showing Possible Situation of Columbus Monument in 1999

It is apt the monument was relocated to Puerto Rico, on whose shores the historical Columbus actually set foot, and renamed from anisland known by Taíno inhabitants as Borikén (Spanish Boriquen), “land of the brave lord,” to a city named after Saint John the Baptist. The commemoration of Columbus in San Juan occurred only in 1893, to be mirrored in the new centennial by the 2016 outsized statue largely visible to luxury liners arriving at or departing San Juan.





Although the “Birth of the New World” was never built near New York, the promise of the arrival of the statue, first planned to coincide with the quincentenary of the Columbian voyage, but long languishing in storage lockers on both sides of the Atlantic, demands exploration as a moment to examine the trust Trump placed on a monument albeit a second-hand one forged in Moscow, for staging his own triumphant return to a global stage. No one had ever seen so large a statue of Columbus–the figurine that survives which the sculptor seems to have made to shop around the discarded project–but the idea of redeeming an image of pompous grandiosity from the dustbin of history on the properties he sought to developed on the West Side in the mid-1990s, when he was clawing himself back to a place on the global stage, was a new fantasy project that Trump had hoped to sell the the nation. The plans to erect the monumental statue, double the height of the statue of Christ the Redeemer in Rio De Janeiro, preceded his project to run as a candidate for President with the Reform Party, a fledgling renegade party begun by former Television Star and World Wrestler Jesse Ventura, later placed in Puerto Rico in early seven hundred of bronze, on the port city of Arecibo, Puerto Rico, shortly before Trump was elected U.S. President, was a fantasy project that

Birth of a New World’ byZurab Tsereteli in Arecibo, Puerto Rico/ John Alex Maguire/REX/Shutterstock (5736251i)

2. The triumphalism of the statue of Columbus he boasted to bring to his properties on the Hudson had been proposed to three earlier U.S. Presidents as a gift for the Columban centenary that would cement the post-Soviet friendship between the United States and Russia, but the odd arrangement that emerged from protracted real estate negotiations in Moscow had Trump promising the deliverable of a site for the statue of Columbus on his Hudson river properties. Trump’s boasting of Trump Tower as a wonder recalls the huge attention he assigned recreating a modernized version of an actual global wonder–the ancient Colossus of Rhodes–in a bronze statue of Christopher Columbus, taller than the Statue of Liberty in New York Harbor, gifted to the American government as a “Modern Colossus” that claimed to celebrate freedom of the same height as the ancient wonder of the world, all but intended to be situated on the Hudson to contrast with the slightly smaller Statue of Liberty in New York Harbor. The “white monument”–proclaiming the truth of Dead White Man History–aligned Trump not with conservatism but a transactional story of glitz, grandiosity and power that provided both a telling warning, touchstone, a recapitulation for Trump’s entrance into a political career. If never built, the statue provided a deeply troubling image of Trump’s tie to the fetishized role of the navigator, “Behind [whom] the Gates of Hercules;/Before him not the ghost of shores,/Before him only shoreless seas,” and an obscene denial of historical actuality.

The monument would have been impossible to not entertain as a prop of global power, as much as of his own sense of import, and offers a model of the sort of monument he sought–and the deeply transactional nature of Trump’s notion of global power that is important to recall. As Donald Trump had ridden the monument of the border wall to the office of the Presidency in 2015, as a sign of his ability to contest the political status quo, he indulged himself in imagining the monument that symbolized the scale of efforts to curtail immigration Trump would pursue as President by Executive Orders and diktat, days after inauguration, the border wall perhaps demands to be seen as a “prop”–as Trump the realtor admitted he considered Trump Tower a prop for his promotion of real estate worldwide with Trump Properties during the 1990 interview, as if the hundred room triplex he kept for himself in the building were secondary to the public status the building afforded him. To be sure, the penthouse he shared with then-wife Ivana were sites of almost regal lifestyle, importing a version of Versailles to Fifth Avenue, but as “props” created a lifestyle and a global status–he confessed Playboy with some facetiousness, be as happy in a one bedroom apartment–but valued the “gaudy excess” of the building to “create an aura that seems to work.”

The projected tower attracted Trump to a new language of monumentality of truly hubristic size, but he believed he could pull it off. The lines of Joaquin Miller of the navigator who both “gained a world; [and] gave that world/Its grandest lesson–“On! sail on!“–parallels Trump’s own approach to political power, and suggests the deep ties to Russians that led to the homes to entertain the Presidency as an occasion to create a monument to himself. Trump’s hubris in claiming Trump Tower as global wonder lay in promoting his real estate of returns that must have seemed to Trump akin to a Midas’ touch. Yet if the “Modern Colossus” was, as the monumental statue at Rhodes that spanned the city’s harbor with a stride of unprecedented size, was a celebration of freedom, as the Liberty statue, but upstaging it, standing the same height from toe to head as the modern colossus, not to extend freedoms to all races or subjects, but to stand as a symbol of glorification, which Trump imagined he might accept in place of the United States Presidents who had demurred on accepting the monumental cast statue of the Genoese sailor. Trump promoted the arrival of the odd monument to the Genoese navigator as a servant of the Spanish crown as an agent of colonization and conversion for unknown Russian oligarchs as a present to New York, as much as to the nation, but used his ties to Mayor Rudy Giuliani to promote a statue of a figure who was in 1990 emblematic of disenfranchisement and a figure emphasizing the unity of European racial descent by rehabilitated the place of the navigator in the mythology of the nation.

The figure of Columbus wold have been a monument to racial hierarchy, echoing Trump’s championing of statues of confederate generals as part of America’s common history as President of the United States. The appeal to these larger than life figures create a new discourse on monumentality across the nation, as if hoped to bridge national and partisan divides, that seemed an attempt to elevate the loss of statues with the dismantling of many icons of the Civil War, posing a threat to the increased nationalization of white supremacy during the Trump Era. Even as images of Stonewall Jackson and Jefferson Davis were removed–with statues of Christopher Columbus–to question their speaking for America, the need for a new monumentality was felt acutely by Donald Trump, as if in search for his won monument.

To celebrate the Fourth of July a month previous, President Trump had emphasized the place of honoring statues of racists before Mount Rushmore, which proclaimed plans to create his own statuary garden, a “National Garden of American Heroes” in a campaign stunt that sought to paint his defense of “standards” and non-threatening images of authority to many members of his base. Before the massive statuary of past Presidents of European descent, he called for the need for a Garden that featured more monuments of the “greatest Americans who ever lived”–as if to compensate for the loss of Columbus monuments in many cities over the previous years. Trump hoped that the Heroes would prominently feature not only Christopher Columbus and Junípero Serra, as honorary Americans, blurring church and state, but stake out a divisive vision of the past, that echoed Trump’s forgotten plans, shortly before he first hinted at a Presidential run, proclaimed plans to erect a statue of the very same fifteenth century navigator whose place in the nation’s memory is increasingly queried.

The Fourth of July Speech provided a vision of his second term by announcing the National Garden would open in 2024, but makes us turn back to the involvement of the realtor in the scheme to bring a monumental statue of Christopher Columbus to the Hudson River estuary where he had been long planning an exclusive real estate development. Calling for heroic monuments in an era divided by racial tensions used the faces of four white Presidents to call for honoring authority, promoting a renewed monument of the national identity, as the nation’s identity was being questioned.

Donald Trump on Juily 3, 2020, near Keystone, S.D. (Alex Brandon/AP)

Mt. Rushmore–four faces that are the primary national shrine of white, male authority–became the place to do so, as if adding, beneath those impassive faces hewn into granite on Black Elk Peak whose steadfast gazes communicate timelessness, the odd compliment of his own somewhat stilted smile of brash over-confidence. Trump took delight in the speech before a site of national memory where he admitted to having long had the “dream to have my face on Mt. Rushmore”—a dream may have seen no obstacles in a lack of space in the granite outcropping in which immigrant sculptor Gurzon Borglum crammed four visages, whose friable rock could not accommodate another. Perhaps Trump measured the office of the Presidency by monumentality, and hoped shortly after being sworn in to hope for a fitting monument, ignorant of the structural problems whose sculptor had been forced to alter plans and shift Thomas Jefferson from Washington’s wing man, until finding the granite face, due to constraints of space on the rock’s face.

Mt. Rushmore Memorial in fieri
Borglum’s Model for Mt. Rushmore Memorial: Washington, Jefferson, Roosevelt and Lincoln

–Trump had long hoped, in a fantasy the South Dakota Governor, Kristi Noem, long humored, to be included, if a planned photo op might associate him, as he had long dreamed, leading her to gift a $1,100 bust in the past that included Trump among granite visages, a piece of kitsch he was hoped to keep in the Oval Office. If President Trump had already confessed to Noem a longstanding hope to have his face carved in the granite hillside, on July 4, 2020, a photo op would have to suffice to meet his unquenched thirst for monumentality.

President Trump on July 4, 2020/Anna Moneymaker, New York Times

Trump’s attraction to the monument remained so deep that the newly elected Republican governor Kristi Noem presented Trump a version, four feet tall. Noem sought to accommodate Trump in ways Rushmore could not, hoping the model fit for display the Oval Office. But the concrete embodiment of his megalomania was projected on the idea of a Garden of Heroes, as if the scenic park might eventually accommodate a figure of himself, beside his heroes General McArthur, Antonin Scalia, and Daniel Boone. While entertaining the crowd assembled July 3, 2020, profiting from the lack of social distancing policy in South Dakota Governor–who has continued to refused to depart from refusing to issue a mandate for mask-wearing as COVID cases surged in the state–early decreed that social distancing was not a need for South Dakotans during the pandemic. Trump entertained his own taste for monumentality, profiting from Noem’s lack of interest in public safety precautions to stage a public occasion to suggest a new set of patriotic statues, updating Mt Rushmore’s national heroes, and imagining his own place on a new monument that might rival it provided a chance to model how that might look, as infection rates spun far beyond his control.

This post focusses on the transactional basis for Trump’s hopes to erect a Columbus statuary on his property, as a new symbol of his place in global finance A sense of the malleability of local politics was evidenced in how he had in 1990 avidly promoted plans to a erect a monumental bronze Columbus near New York Harbor to New York authorities, overlooking and even boasting that it would be more impressive in height than the Statue of Liberty, eager to apply the transactional nature of local politics that he had gained in years of real estate promotion, regularly gaining permission for sweetening deals by working around city regulations or gaining exemptions for buildings’ size, in ways that must have made him learn the plastic sense of politics, by entertaining the promise to Moscow’s mayor to bring an effigy of Christopher Columbus to New York Harbor, whose placement, size, and sense of theatrics seem pregnant with Trump’s sense of showmanship and his desire for a new “WOnder of the World” that might join Trump Tower on a global stage.

The deeply transactional nature of Trump’s understanding of the Presidency, for what it is worth, is nowhere more illustrated than in planning the place in the Garden of Heroes of the figure of Antonin Scalia, whose death may have helped usher in the radical obstructionism whose logic prepared for a Trump presidency and energized his base, and whose juridical ideals he understood as the mission of his Presidency to enshrine both in the news, in the American courts, and “among the greatest Americans to ever live” in a Garden of Heroes, itself echoing the national celebration in Russia of Heroes of the Fatherland or “Heroes of the Battle of Stalingrad.” The posthumous elevation of the totemic Justice of the Supreme Court, Scalia, in such a Garden of Heroes was a reminder of the benefits of Trump Presidency to the Heritage Foundation and to the Right, as the affirmation of the he “greatest Americans who ever lived” offered a legacy to rival Mt. Rushmore, of his Presidency. Was it a coincidence that the very search for a monumentality Trump regarded as inseparable from his own Presidency–the personal project of the construction of a Border Wall, or “new Great Wall” projected in 2015–was eclipsed at the same time that statues of the heroes of the Confederate States of America, that long-lasting alternative America preserved in monuments, was also threatened? The need to affirm these monuments of the Confederacy, whose destruction he criminalized as a federal crime, and assault on national memory, would be composed of an “incredible group” of figures without Native Americans, Hispanic or Latino, or Asian-Americans, even if the figures he mentioned were but “a few of the people” considered in the group of statues of those whose “great names are going to be up there and they’re never, ever coming down.”

Trump’s fantasy memorial is not far from his own initial aspirations to engage in international discussions that placed him on an international stage and an unexpected level of political prestige at the end of the Cold War era, as money was exiting Russian Federation on which he wanted in. A new search for monumental building was indeed in the grain of Trump’s presidency and his hopes. The setting of Trump’s announcement made no mention of COVID-19. Indeed, the lack of social distancing in South Dakota, if it created a full audience on July 4, without social distancing or masks, even if the plans for such a massive celebration would, we could reasonably expect, set the stage for terrifying escalations of new cases of COVID-19, a continued tragic spiking of weekly averages of ne infections, after the eclipse of social distancing tied to the Sturgis Motorcycle Rally–

North Dakota COVID-19 Count, September 1, 2020

–before South Dakota seemed a site to flout social distancing before the founding fathers.

The need for such a spectacle had eclipsed public safety needs or the obligation of the President to ensure national health by a “Salute for America” that used Independence Day as the occasion to promise a Garden including not civil rights figures, or legist, but Daniel Boone, Davy Crockett, Billy Graham, Douglas MacArthur, and Orville and Wilbur Wright, a pantheon of childhood books, perhaps, embarrassingly dated in origin. The spectacle by allowing fireworks for the July 4 address without social distancing guardrails to advance a corrupt vision of monumentalism that reminds us all that “America First” places Donald Trump First.

The plans affirmed Trump’s cognitive inability to separate politics from public persona, and indeed sacrificed the public good. Trump viewed Governor Kristi Noem was complicit in the promotion of monumentality to ingratiate herself in a Grand Old Party now a Party of Trump, in a run-through for the coronation of the 2020 Convention: Noem had bonded with Trump in presenting the President with the Mt Rushmore replica adjusted to include his face among past Presidents as he finished his speech, hoping it might be displayed in the Oval Office. Perhaps the speech was difficult to perform without expecting his own face somehow be included in its triumphal display that he saw as the correct reward for his performance of the office of Presidency, and long fantasized his visage might be placed.

Mt. Rushmore Memorial
President Trump’s Visit on July 4, 2020/Anna Moneymaker, New York Times

Trump described the need to honor past heroes excluding indigenous, which in itself was a desecrated sacred space. Borghlum had planned the spectacular construction promoted in the early twentieth century include pioneer figures–Lewis and Clark, Sacagawea, Red Cloud, Buffalo Bill Cody and Crazy Horse–according to plans of the klansman and anti-indigenous sculptor, who sought to sculpt American Presidents in an American “skyline,” and visages that, by 1941, as emerging from the sacred rock, in a national monument that met the new articulation of patriotism and westward expansion, by effacing the sacred space of indigenous tribes with a new vision that enshrined the expropriation of national lands.

4. Where better than a place of the erasure of memory to propose a Garden of Heroes Trump as a new reality park? The patronizing nature of promoting a garden of monuments that honors civil rights leaders, abolitionists, past presidents, astronauts and the heroes of the frontier set a strikingly segregated tenor whose racist undertones suggest a vision of the nation defined by racial divides, reflecting the racial identities of the Presidents it selects to commemorate, rather than that of the nation. The garden of heroic statuary “of Americans” would include no indigenous, Asian Americans, or Latino, but include Columbus and Junipero Serra, men whose memorialization has been contested and their statues taken down. Trump’s announcement channeled the erasure of memory in Borghlum’s project, but if Borghlum sought to emulate the exhibit of native icons as if they were symbols of patriotism, and to include Sacegaewea beside Buffalo Bill gave way to a pantheon of white men, in a boosterish tourist attraction to the frontier, promoting cowboys and glamorize a western experience, Trump channeled grandiosity alone in promoting the value of the backdrop to celebrate achievements of new “giants in full flesh and blood” of “great, great men” who “will never be forgotten.” The figures, over two-thirds male, if several blacks, reflected the partisan turn of our political landscape. Trump expatiated in the air about an array of Republican Presidents, free spirits like law enforcement officer Bill Hickok, Antonin Scalia, Billy Graham, and Ronald Reagan; Harriet Tubman and Frederick Douglas–African Americans–would stand beside southern separatist Henry Clay, whose very presence might oppose their ideals. Although Trump deferred federal funding of this Garden to a task force, he allowed that although “none have lived perfect lives, all will be worth honoring, remembering, and studying.”

In enforcing the timelessness of this vision of America he addressed the tragedy of “the toppling of statues” of Columbus, Andrew Jackson, and Presidents as Thomas Jefferson. If these monuments were removed as symbols, as we questioned the place of Robert E. Lee, and Stonewall Jackson, after they were revealed as dear to white supremacists, and of dubious commemorative value. While Trump’s Executive Order stipulates some non-Americans could be included among those who contributed to America’s public life, including among them two figures whose statues of non-americans who had been defaced given their prominence in the colonization of the New World and seizure of indigenous lands: Christoforo de Colon, tied to the father of colonization, who dreamed two days after he made landfall in the western hemisphere that the entire population of the island be enslaved, and Junipero Serra, the Franciscan missionary from Spain who established a skein of missions in Alta California by christianizing indigenous inhabitants of Spanish colonial possessions in the eighteenth century–founding San Diego’s mission and choosing the site for San Francisco–the prominent placement of both of whose statues had been contested, denounced, and questioned in recent years.

The place of Columbus in curious by placing him in such a broad company. But the insistence on Columbus’ inclusion in a garden of statues to inculcate patriotism is not surprising. It also echoes Trump’s plans to erect a monumental statue of Columbus on the Hudson, an immense bronze comically anachronistic in its inclusion of a rotary wheel. The fantasia of a Garden of Monuments reveals a deep attachment of all monuments to erasing a past. The transactional nature of monuments accompanies its shaping of a world view, illustrated in Trump’s pursuit of his hopes to erect on the Hudson’s banks. The unbuilt statue of Columbus had ben presented by two past Presidents by Russian leaders, but Donald Trump was selected to promote in New York, perhaps given his taste for monument-building, in 1997 that prefigure his emergence in politics by practices of public commemoration in 1997 of puzzlingly transactional nature to place himself on a global stage by erecting a new 6,000 ton bronze monument of Columbus in New York. The statue had been long intended to celebrate post-Soviet friendship, and coming after the end of the Soviet era would rival the French gift of the Statue of Liberty, rising in the Hudson’s estuary, to promote his own properties on the Hudson River’s edge. Trump elevated the White Navigator as a founding father, in the midst of his courtship by Russian governments to negotiate a deal for a Trump Tower Moscow.

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The Revenge of the Infographic?

Long before Barack Obama was a candidate for President of the United States, he took time to chastise the nation about the tyranny of the infographic that divided the nation.  Obama used the occasion of his endorsement of John Kerry’s nomination at the Democratic convention in Chicago to remind the nation of the danger of presuming the divide red states from blue states by the clear chromatic fashion that already increasingly increasingly filtered electoral maps of the United States, and has since come to haunt us in the Trump victory of 2016.  And if we were energized by the notion of “swing states” that might be shifted to the Democratic column back in 2012 and 2008 that increased the involvement and political participation of many in the electoral grid, the resurgent immobility of the electoral map divided between what seem to be continuous regions parsed into “red states” and “blue states”–

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–as if it were permanent divide as well as a fluid choropleth that refracted the spectrum of the American flag.  Indeed, the stability of the fractured electoral divide invest a sense of permanence as an electoral landscape, as the two-color infographic seems to have crept into our unconscious:  while it may be a proxy for an urban-rural distinction that has been championed both by the Trump campaign and as a dominant gloss of the infographic, has the divide invaded our consciousness in ways we are able to gain little distance?

America was, after all, once collectively energized at the prospect of tilting against the inevitability of a red-blue divide in the nation.  If Barack Obama sought to chasten readers of infographics in order to breath life into Kerry’s 2004 nomination as Democratic candidate for the United States presidency, his words were not only energizing, but prophetic of his own candidacy.  For they articulated the possibility of transcending electoral divides as a touchstone of his campaign strategy, foreshadowing Obama’s later electoral success.  And when we hear Donald Trump’s celebration of the “heartland” as the ‘Real America’ as if it might be searched for and found on the map, somewhere far away from “coastal elites” or intellectuals, it serves to conceal Trump’s truly narrow electoral victory by articulating a “real America” with which we on the coasts lost touch.  The spate of much-publicized post-election pilgrimages into the “heartland” by Mark Zuckerberg as self-defined coastal elites sought to find”normal America” needs to be rethought:  it seems to project a creation of the very infographics we’ve long consumed to understand democracy, or as a surrogate for democratic elections, more than a real place.  For where we find “the real America” alleged in so many maps in the contiguous sea of red–

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–we have recently found that the red is both far more fractured, and even often echoes the very sort of “news deserts” that are associated with the dominance of local news in media markets dominated by the Sinclair Broadcast Group, whose dissemination of a right-wing agenda to the televisions of 40% of Americans seems to have increased polarization in the last election.  The decline of local press–and the absence of paper newspapers–seem in another reminder of how the end of the local reporting poses deep dangers to our democracy–and invites unpredicted sorts of vulnerabilities.

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Vox, using dSinclair Broadcasting Group data cross-checked with Nielsen; darker areas denote where Sinclair runs more than one station

The divide between red and blue masks the dominant place of far more determining sites of constituencies that are more up for grabs–and my determine the election as extra-urban areas that are demographically distinct, and difficult to cast as blue or red.  The refusal to divide the nation into red and blue states, an increasingly meaningless unit, opened the possibility for change that the dominance of infographics in mediating and reframing our democracy has militated against.

Back when Obama energized the convention by reassuring the nation as well as delegates who had assembled in Chicago that, despite the evidence of infographics, the fissures of a fractured body politic that many maps continued to project were not destined to divide the nation:  “We’re not red states and blue states; we’re all Americans,” Obama urged, “standing up together for the red, white and blue,” even if we were powerfully represented as contentious factions on electoral maps.  The reservations that Obama expressed was compelling as an alternative vision of national unity; it in a sense under-wrote the mantra of “Hope” for a new way of seeing the nation, although this division seemed to return with a vengeance in 2016, as if it haunts the nation.

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The divide was, perversely, as powerful back in 2004, back when Obama first chastised the nation so firmly for having adopted the divide as inevitable.  So rhetorically powerful was the visual image of national unity as a rebuke to the fracturing of the map to announce Obama’s oratorical eloquence to the nation.  It seemed a healing balm for a riven republic, even as the 2004 election, despite its clarity of divisions by state, trumpeted in a powerful infographic that suggested isolated bodies of blue set apart form an apparently alienated flyover country that blared bright red indignantly–

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USA Today/BeldarBlog

–in ways that were echoed if not accentuated in the county-by-county breakdown that USA Today issued the day after, and the way Bush dominated what have been called the “battle-ground” states–then Arkansas, Florida, Minnesota, Missouri, New Hampshire, New Mexico, Nevada, Ohio, West Virginia, Pennsylvania–as he did nationwide, even if the distribution didn’t break down at all so smoothly along state “lines”–

Mark Newman Red:Blue ma2004countymap-final2.png

–to muster the bulk of electoral votes out of the hands of California, Illinois and New York and served to create a solid electoral alliance all the better able to isolate Texas.

The “real America” might well lie in the edges of the blue and red, or the “purple” counties where political debate needs to be foster and occur.  Indeed, the image of divisiveness haunted the political imaginary of the nation so much the nation may have yearned for imagining a new collectivity by 2008.  Despite the fragmenting of the electoral map that occurred in 2004, where states seemed to vote red in their entirety, it might be noted that the same map could be resolved, in a district-by-district image of magnitudes, in a far more complex picture of the deeper red areas perhaps aligning more clearly with states than the more selective distribution of the strongest Democratic voters concentrated in regions voting Democratic–the “blue”–

The_2004_Presidential_Election_in_the_United_States,_Results_by_Congressional_District

–that is echoed in the far more complex county-by-county picture of 2016, whose shadings are much more telling of political truths:  despite the image of a “heartland” or a true America that is red, many of the areas that seem deep red on the electoral map are indeed light pink or shaded, and suggest that these areas–the less polarized–might be the “real” America much more than the deep red areas, which seem in fact the most remote.

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The fracturing of the electoral map by manipulating media was not new to such outlets as Sinclair Broadcasting Group:  Trump turned to the Sinclair Broadcasting Group, noted Media Matters, for interviews to reach a broader demographic, using a group notorious for revealing their boosterism for conservative causes, from ordering stations in 2004 to run anti-John Kerry segments over normal programming over the country–

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–using 173 television stations in 81 markets along “180 program streams” in 51 markets:

image.pngGray Television Group Station Map

–as Trump sought to eat into Hillary Clinton’s midsummer lead in national polls, by speaking to voting markets in newly “purple” regions as Iowa, Michigan, Wisconsin, Florida, Colorado, and West Virginia, to circumnavigate traditional media outlets.  We would do well to remember that, in ways that raised raised eyebrows for some, that by November 8, 2016, areas like Iowa, Ohio, North Dakota and Arizona were suddenly shifting pink–as would Florida and North Carolina, suddenly an increasingly light blue.

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1. There was a time when the red state/blue state divide was not so powerful in our minds.  The power of such an image of electoral unity was already so ingrained in 2004 that its rejection provided more than a powerful rhetorical image for the man who would be elected President in 2008.  The image of a nation that departed from a fractured infographic became central, in many ways, to Obama’s campaign, and a powerful image of a new political future.  Obama recalled the problematic nature of the chromatic division in his own campaigns several times, most famously, perhaps, to rebuke the danger of returning to a chromatic divide in 2012.  In the heat of the Presidential campaign for his second term, President Obama redeployed the refrain in a tweet simply asserting that “There are no red states and blue states, just the United States,” as if to dispatch or denaturalize the splintered red state-blue geography that haunted our diet of infographics in Presidential campaigns.   When Obama penned the figure of speech in 2004, before addressing the Democratic Convention in Chicago, John Kerry so quickly recognized its rhetorical power that he asked to adopt the image in delivering his acceptance of the 2004 nomination, although we’ll always remember it as Obama’s.

State Senator Obama warned somewhat prophetically of the difficulties implicit in any national mapping that ran against national interests; the junior Senator from Illinois took pundits to task for presenting a picture of the nation that served only “to slice and dice our country into red states and blue states–red states for Republicans, blue states for Democrats.”  Obama called out the two-color maps as perpetuating a harmful vision, apt to diminish voters’ sense of their ability to effect political change, and diminishing voters’ agency, by inscribing the voting patterns in a static map that fractured the nation into blocks of like-mindedness as if to portray electoral results as predetermined and not contingent.  (The notion of “swing-states” would only emerge as a way to challenge the authority of this two-color map, of course, during Obama’s own 2008 candidacy.)

But the divides that we have come to perpetuate again in the 2016 Presidential election may suggest that the divides were less starkly drawn between red and blue district than Daily Kos Elections calculations suggest, which shows the dissonance between the map of congressional districts were poor vehicles to mediate the popular vote:  for a map of districts distorts geography; the increased crowding of the population in districts that vote “blue.”  Yet can the divide in the nation in fact be best understood by continuing to contemplate this fracturing, and not attending to the sites of smaller electoral margins–where the decision occurs, or at least which create a sense of tipping points, where the truly consequential electoral decisions seem to be increasingly made?  Obama’s caution not to be seduced by slicing and dicing the country seems particularly perceptive, and suggests the danger of trusting a chromatic divide of the country.

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Xenocrypt

2.  Obama’s phrase has gained a quite surprising second life in the recent unpacking of how the electoral outcome of the election was sought to be strategically manipulated through the manufacture of a clearer red-blue divide through the voting patterns of purple states.  What were words of caution have gained a new concrete sense after the indictments released by Robert S. Mueller III have revealed outside interest in sharpening contrasts in the electoral map in the 2016 Presidential race, that suggests that the infographic has indeed gained an upper hand in the electoral process in even more dangerous ways than Obama had described.

It’s indeed pretty hard to see the United States divided into “red” and “blue” states, isolated from the world, in the same way again, as if each state shaded pink, light blue or strong red and dark blue in complete autonomy, showing their political temperatures in isolation of from the outside world.  Indeed, although the 2014 House of Representative race was striking for its salmon pinkness–and the deep red of the US-Mexico border, as well as Iowa, such colors are increasingly difficult to be seen as self-contained or removed from the larger world.

2014 House of Representatives Mid-Term Election 

Back when Senator Barack Obama so eloquently endorsed John Kerry as a presidential candidate, his admonition–or quite gentle–scolding struck such a chord not only as an effective image of patriotic identity, and not a reality check.  But the powerful phrasing became a theme of his campaign, and it was unsurprising when Obama returned to it in his 2008 victory speech in Grant Park, and welcomed the good news of what seemed a remapping of the United States, and he took the time to congratulate American voters for having “sent a message to the world that we have never been just . . .  a collection of red states and blue states” and which confirmed that, appearances to the contrary, we “are, and will always be, the United States of America.”  The words had reverberated in many ears with a sense of freshness, from when they were first uttered, as if seeking to disabuse television audiences of the image that had haunted the nation from before the 2000 election, but which had stuck uncomfortably in the background of the nation’s cerebral cortex, creating an image of sharp divisions,–even if those divisions were far less clear on the ground even in 2004, as Obama had suggested–but full of chromatic variations, even when they appeared entrenched, with some eighteen to twenty states mapped in varied shades of purple.  The blurred nature of this dive into voting habits as much as patterns suggests a point-value to political preferences that is misleading, but as a snapshot of the body politic, it suggests diagnostic tool that was valued in altering electoral outcomes as much as the image of individual agency that Bascom Guffin worked to create, using the concept that political scientist Robert Vanderbei had in fact developed for the 2004 Presidential race.  For the map suggested the actuality of the more complicated chromatic divides that Obama had then recently described.

purple_nationBascom Guffin, “Purple Nation”

Yet the dynamic of the purple regions seems to have been increasingly changed by the emergence in many places of “news deserts”–sites of no or only one local newspaper–in a phenomenon that is increasingly internet-driven, and reinforced by the growing number of news deserts across the nation.  As mapped in interactive form on Carto to reveal the spaces afflicted by the least local news sources–counties with no or one local newspaper, zero suggested by the lightest pink or one by salmon–

News Deserts--light pink = zero newpapers; salmon = 1.pngColumbia Journalism review/C. Chisolm

–the holes within the information network of much of the nation can be observed that intersect with once purple areas in striking ways, and the hollowing out of a news community in both rural and some urban areas.  The growth of “media deserts” up to 2014 mirror the end of Obama’s second term, and the growth of an alt right movement that has gained an increasingly dominant voice in the American political landscape, where the diminution of local news sources has altered the nature of public opinion have left increasing swaths of the nation dependent on online news sources, altering the information economy in decisive ways that helped allow red/blue cleavages to grow, and polarizing news agencies to reach a larger and more decisive constituency.

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Even more compellingly, it suggests the end of an economy of local news over much of the nation.  huge gaping holes have widened to leave the nation like a hunk of Swiss cheese, in the southwest, modest, and northwest, as the outbreak of three wobbly but hovering blobs over the nation–including the southwestern border, whose hollowing has left them increasingly susceptible and open to both greater malleability and less reporting of the local consequences of issues of national debate.  In this setting, it is no surprise, perhaps, that internet-driven concerns about immigration, crime, and terrorist threats have been stoked and enflamed with greater ease–and populations most easily subject to outside interference because they lacked the resilience of local news.  In what almost seems a free speech violation, and a difficulty of generating public debate, the growing holes of such news deserts–which, much as it would deprive epidemiologists of needed tools to measure local rates of the growth of infectious disease or influenza–create barriers to assess the local impact of issues exclusively cast in national terms?  Is a decline of local reporting indicative of a qualitative change in the nature of communities, now more likely to adopt oppositional agendas rather than articulate their own?  Or is the rise of “news deserts” congruent with the increase in broadcast news that casts both global policy and national politics in increasingly oppositional terms?

Public-health-and-local-media-1024x576.pngDom Smith/Stat News

The expansion of such “news deserts” where no or only one source of news exists, according to the American Alliance for Audited Media.  AAUM measured the number of papers that reached at least 1% of each county, and haven’t converted to an exclusively digital form, as a proxy for the decline of news publications, and the increasing reliance on non-local media; while a focus on newspapers is questionable in an era of the dominance of television and on-line news, the hope to measure and map the reduction of local media within issues about issues of national consequence suggested the distinct shift in public debate.  Indeed, shuttering many smaller news publications, both urban and suburban, deprive communities of a local voice in events that seem to spin far beyond the local in increasingly challenging ways, and place global issues–undocumented immigrants; terrorist threats; refugees–in relation to local concerns in ways both challenging and difficult to grasp.

one to two souresColumbia Journalism Review–light pink without local news sources; salmon with one

Considered another ways, the near-absence of non-profit news sources outside of metro areas, and few sources of information were available in small towns, and indeed outside the coasts–understanding the “news desert” as an absence of non-profit news, a dearth felt nationwide save in several cities as Denver, Austin, New Orleans, Madison, and Minneapolis–and to consider the different information markets that exist in much of the nation where Trump performed so stunningly.

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Each graphic invites us to examine the category and meaning of the ‘news desert,’ a term by no means clearly defined in an era of online news.  Is the fear that a common concern of news media that may itself loose analytic force?   Thomas Jefferson insisted that “The cornerstone of democracy rests on the foundation of an educated electorate,” but the expansion of areas without local news venues or voices, or meaningful political endorsements, suggests not only a dangerous remove from national issues, but a vulnerability to external threats in an age where most get their news online and through Facebook feeds–and the expansion of online news threatens to make it impossible for all to feel themselves able to stay informed.

news deserts.pngDom Smith/Stat News

The gaping holes in the above GIF suggests a growing eating out of public opinion.  The hugely successful appeal of Trump’s candidacy in areas of relatively low news presence is not a surprise.  Trump was himself quite acutely aware “I doubt I would be here if it weren’t for social media, to be honest with you,” as he told FOX Business Network as the election approached.  Trump’s avoidance of the mainstream media was notorious, although the success with which this became a strategy blindsided many.  But the sectarian–if not almost Manichean–divisions between red states and blue have been fostered and promoted by a decline in non-partisan or non-profit news sources.  And in a new range of articles on the increasingly partisan news offices at FOX or Sinclair Broadcasting, which reaches 39 percent of households in the country before its pending merger with Tribune Media.  Sinclair’s strategy of integrating national messages with local news suggests particularly dangerous ways of masquerading as local news–and driving fear in increasingly oppositional ways, accentuating the blue/red infographic in ways that were not even on Obama’s radar, although he perceptively sensed the divide emanated from screens more than it existed on the ground.

3.  The increasingly oppositional divisions are not evident in a stark division of political preference and allegiance within the current national map, and enabled a targeting of the parsing of populations and festering of divides.  Indeed, the success of the Trump team may lie in the address of the purplest populations of the nation, in which the success of the Trump vote can be mapped in what seems an inverse relation to printed news subscriptions:  ‘news deserts’ provided a crucial core constituency for Trump’s success, or at least correlate strongly, if one takes the shaky database of newspaper subscriptions that has been provided by the Alliance for Audited Media–an admittedly incomplete dataset whose questionable focus on subscriptions to local newspapers–not really adequate as a proxy for “news deserts” in an age of television and national news, but perhaps suggestive of the power of the local editorial endorsement–even if the description of “traditional news outlets” remains a questionable metric for access to news information.

Politico Deserts.pngLimited Subscriptions to Local Newspapers in America 

The growth of online news seems to have removed regions of the south and northwest from the figure of the local newspaper reporter.  Such a divide echoes the rural/urban divide, and may indicate the remove of much of the polity from public opinion, and a deep-set resistance to opinions broadcast from both coasts during the election seems rooted in the erosion of news communities in ways that demand to be mapped.  The growth of venues such as Sinclair Broadcasting provided ways of growing this divide–or fissure–through a virtual stranglehold on news sources in many sites.

4.  Obama successfully downplayed deep differences between red states and blue states by more than powerful and affecting rhetorical device.  His bridging of a chromatic divide was not only stirring not only to those in cities, but comforting in small towns.  By 2008, Obama’s audience were happy to accept as an invitation as his own coinage, and take it as an invitation to put aside animosity across electoral divides.  But the very notion of such a blue state-red state divide–and the prominence in such a divide of the purple–has recently gained new meaning and relevance in Robert S. Mueller III’s recent indictment charging thirteen Russians of waging information wars during the election.  For the Russians who were identified as arriving from 2014 aimed to splinter existing political divides by fostering increased dissensus and distrust in the political system in the “purple” states as those where the election of 2016 could be most effectively swung.  Indeed, the very vulnerability of the political imaginary that foregrounded a red state-blue state divide for the global image of American politics made something of an unforeseen return, when it was announced that the Russian operatives who had toured several states to conduct something of a political ethnography of the abilities to create greater political divisions and distrust in the political system focussed on the sensitivity of “purple states” as sites to increase and exploit existing political divides, and create increased political tensions in the United States through the results of its elections.

Taking the occasion of the 2016 Presidential election as an occasion to increase political distrust, and for slicing and dicing the nation For the targeting of what were described as “purple states,” in an unforessen appropriation of maps of a less polarized “Purple America” made after the divisive presidential election of 2000, by political scientist Robert J. Vanderbei .  The new visualization was widely adopted by the news media as a dynamic form of infographic, using colors exclusively to communicate the political temperature of Americans.  Yet the image gained a new second life as it provided a ground-plan for planting social media interventions, Special Counsel Mueller’s indictment reveals that the figure of speech, as well as a concrete metaphor, served to target disrupting political consensus from 2014.   Indeed, “purple America” provided not only a target for winning over the electorate for both political parties, but a target for disrupting consensus evident as much from outside of the United States as from within.

If purple can come to seem a sign of vulnerability, this is in large part because of the possibilities of warping through the electoral college produces clear divides, but which indeed offers a sense of stability–affirming a sense of continuities all too easily disrupted by the dogmatic prism of a red state/blue state electoral map, with a brightest red–actually pink–in the Texas panhandle and Dakotas, but the nation is decisively mottled; even in the divisive 2004 electoral map, “red” only dominated Wyoming, Utah, and Idaho, and redness was evident in blue states, as bluenesses in reds.  Drilling down so far is not, in many cases, an adequate picture of the political process, but offers a counter-map to the electoral map, that reflects a sense of cartographical insufficiency.

PurpleStates.jpgEmmie Mears, “These Purples States of America”

Emmie Mears’ deeper dive into the data is a striking photoshop map and suggests an even greater expanse of purple.  The contiguity of purple shades that run the vast extent of the nation pointedly challenged the polarities shared by pundits, and reveals, even in the 2016 Presidential race, a widespread admixture of voting tendencies.  Although Obama’s stirring image of overcoming political divides is often retrospectively cast as pandering to patriotism, it increasingly seems an accurate prognosis of a problem waiting to happen.  While Mears’ visualization was intended to affirm the plurality of political opinions, to undo the tension of oppositional confrontation that was generated already in the nightly news, the danger of adopting such a syntax of a census–familiar from the Dustin Cable’s Racial Dot map or the American Community Survey, which show both diversity and stark lines of ethnicity, education, and income, the danger of the vesting of political preference as a question of character–and not a selection in a given time and place–of course dilutes the representational institutions, and poses the problem of whether a two-party system can ever be able to refract our political diversity.

But it also suggests the broad openings for undermining that consensus, as the recent indictment of thirteen Russians who conducted preparatory ethnography as they planned a long-term project of disrupting American political consensus that would intersect in unforeseen ways with the candidacy of Donald Trump–a long-time fringe candidate, whose ascendancy to the oval office had been represented as an unsavory alternate future in Doonesbury, but whose own deep hunger for approval, recognition, and adulation seems to have created a tenacity to court  audiences without much attention to the public good.  Whether or not Trump shared the vision of the electoral map as ripe for exploitation, although his own deep attachment to the two-color outcome of the electoral map hints at how overjoyed he was with the results, the echo chamber of social media certainly helped dilute the deep purpleness of America that political scientists had mapped.

5.  If it’s the case that Trump proudly selected a framed map of the distorted division of electoral votes in the White House as one of the first images to be displayed to visitors, he certainly took deep satisfaction at the outcome  which was in part the result of targeting public opinion in divisive ways, even if many of the most powerful and divisive images that announced his campaign promises to the public seem to have derived from suspiciously identified social media sources.  The gap in population density between flatland of the regions of “red America” is thrown into a relief in a prism map that offers a county-results in a tiltable 3-D electoral map between counties voting Trump from those voting Clinton, a gap evident in economic integration, education, and lifestyle, that reminds us of the gap in media coverage increasingly centered in cities; but if it corrects the distorted flatland of an electoral map,  it surely exaggerates that yawning gap, as its blue/red dichotomy erased the purple nature of so many counties where social media news feeds helped worked to fill that gap, allowing Facebook feeds to play an increased role in forming a surrogate public opinion that could effectively intensify existing political divides, so that they appear even more extreme that in previous elections with the sort of “political intensity” that indicted Russians planned to foment.  Did the extension of first amendment Free Speech laws to cover data-driven bots and platforms designed to work by keeping viewers engaged help  expand the blue/red divisions that we’ve come to accept in the electoral map?

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County-level Margins of Victory legend.pngBlueshift

Indeed, the current rash of twitterbots that issued viral memes from #ReleasetheMemo to #Guncontrolnow and #Parklandshooting that hail from Russia–if not St. Petersburg–need to be held to different standards than First amendment rights, but under if seen as speech acts, protected First amendment, although originating in foreign lands, they are able to gain a pressing reality in our politics for their consumers and followers.  The shape of such activity seems especially prominent in creating an apparent groundswell of the alt Right in the last election.  When Mueller’s indictment forced social media giant Twitter was forced to purge thousands of newly suspected automated bots posting from overseas that Twitter’s legal division had seen as protected by Free Speech, deleting 50,000 accounts linked to Russian bots created such sudden drops in the numbers of the followers of figures like white nationalist Richard Spencer or long-time Trump promoter Bill Mitchell that they were suspected as victims of a purge of followers of the alt right.  If the move provoked cries of censorship, we were reminded how much twitter shaped the election in the valleys of areas colored red, where a third of pro-Trump tweets among over a million tweets issued by automated bots, and pro-Trump rallies belying his lower standings in most polls save on Facebook, as millions of bots nudged the geography of the map from behind the scenes through an unforseen barrage of propagandistic images and texts that directed the mental attention of a Durkheimian collective.

Many images displayed by accounts suspected of originating overseas, as of the platform ‘Secured Borders,’ create a quite viscerally striking image of the very geopolitical imaginary that the Trump campaign openly promoted.  But if they echo Trump’s rhetoric, the deeply offensive images identifying migrants as vermin, as if to deny them of legal rights, derive from a right-wing imaginary already current in central Europe, as other images used in Trump’s political commercials, showing hoards of immigrants racing across border, and  betray historical roots in Nazi visual propaganda.  These images created a geographical imaginary rooted in fear, indeed, and promote a geopolitical imaginary–a divide made visibly clear in cartoonish ways in the contrast between the barren lands to one side of the wall and the green lands across it, where the suited Father Figure Donald Trump stands wearing his red tie and flag pin, in a new and creepy image of the defender of the nation–as if to protect the greenness of its grass.  (The creepy smile and richly solid comb over look so little like our supposed President, it is quite oddly designed, if replete with visual triggers, and its hortatory text lacking a comma, its limited punctuation seeming poorly proofread.)

Secured Borders: immigrant as vermin?

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6.  Such a reality seems to heighten not only the “political intensity” but heighten divides along what we map in red/blue terms, despite the limited explanatory power of an electoral flatland’s gaps between blue peaks of populated centers and the far redder expanses. Even after refining the flat electoral map, by adopting opacities to render margins of victory, retaining a contrast designed to foreground sharp differences fails to register the range of purple regions that turned red, driven toward an intensity of political involvement or disaffection by memes of social media still protected as “free” speech.

The issue is not only, moreover, the troll accounts that were tied to a Russian “troll factory” outside of St. Petersburg, Russia.  For the so-called ‘factories’ that mined images designed to provoke visceral responses that would trump reflection released a steady feed of fake news, based on innuendo and insinuation as well as outright slander and attack, that polluted the global media, as they were actively retweeted by the Washington Post, Jack Dorsey, CNN’s Jake Tapper, to fed an information ecosystem that was waiting to be poisoned, as some 3,000 global news outlets inadvertently included tweets originating from confirmed Kremlin-linked troll accounts in upwards of 11,000 “news” articles as the 2016 Presidential election approached, based on an analysis of over 2,700 Twitter handles confirmed to be linked by Twitter to the Internet Research Agency, a group tied to Russian intelligence–including David Duke (@DrDavidDuke), Sen. John Coryn (@JohnCornyn), Kellyanne Conway (@KellyannePolls), FOX News host Sean Hannity (@seanhannity), Brad Parscale (@parscale), Anthony Scaramucci (@Scaramucci), former White House press secretary Sean Spicer (@seanspicer), and Sen. Ted Cruz (@tedcruz)–in ways that transformed Twitter into a tool of information war.  By targeting audiences by zip-code, education, and wealth, raising the specter of those who “come to our country to change our traditions,” and increasing the fear and specter of unwanted refugees.

Meltwater

Tweets on new issues of 2016, from illegal immigration to voter fraud, circulated from Russian plants–in cringe-inducing claims such as “If Hillary wins, she will amnesty 30+ million illegal aliens and Republicans will never win an election again”, or “#VoterFraud by counting tens of thousands ineligible mail-ins for Hillary votes being reported in Broward County FL”–mirrored the fears of a “rigged” system and election that Trump had repeatedly conjured, and created a new meme in American political discourse that increased skepticism about the political process.

The overlap between many purple regions and regions with distinct patterns of consuming news in print or online media would have only magnified the divides where social media platforms spread disinformation–that infamous “fake news”–to gain a purchase as real in our political system.  Even if the possibility of infection by viral posts can’t yet be traced or measured with certainty as a map, the disinformation moved by bots or “troll factories” created a pitched battle of electoral intensity, that was staged around electoral votes or at least along fomenting clearly defined geographic/regional divides that Russians charged with visiting states in the United States to gain a sense of their ability to exploit a divided political landscape didn’t even need to travel to America to apprehend, as infographics clearly served as a readily available primer on how best to foment increased divisions.  Indeed, even by creating a distracting static whose constant beat eroded dialogue or trust, from internet accusations of the murder of Justice Antonin Scalia, deep distrust of naming a successor, and a year-long vacancy of his seat, as Mitch McConnell forced the sort of divisive deadlock only able to intensify political opposition.  (While the diffusion of the demand among Republicans began from McConnell’s quick tweet incited a sort of collective resistance, issued hours after Scalia expired in Texas, and lent broad currency to the numerous questions about conspiracies of the nature of his death that circulated online.  The  false populism in many ways echoed Trumpism, issued an hour after Scalia was confirmed as dead, and generated disruptive memes on social media–“OMG They killed Scalia” “I hope an autopsy is done to make sure Obama didn’t have him killed”– which supported an unprecedented, as Glenn Thrush and Burgess Everett reminded us, “rebuke of President Obama’s authority” and “categorical rejection of anyone Obama chose to nominate,” irrespective of their merits, to disrupted trust in political consensus during the Republican and Democratic primaries.  (Was it a surprise that McConnell, the senior senator from deep red Kentucky, playing the part of a disruptor, in late August single-handedly blocked bipartisan decisions to alert the American public to FBI reports of Russia’s unwanted involvement in the presidential election, from staging cyberattacks to ties to the campaign of Donald J. Trump?)

The entrance of this gambit within the context of the political election indeed led all Republican nominees to adopt the issue that drove a wedge between red and blue states and their respective media outlets, in what was cast as a rebuke to President Obama’s lack of respect for the institution of Congress to pursue “his personal agenda.”  A yawning gap between red and blue counties reveals the disconnect in our social fabric but of the consumption of news, and sources of opinion, about which the “troll factory” charged with launching disruptive messages into America’s Presidential election from St. Petersburg were able to play a disproportionately outsized role.  The divide was plain in this 2013 map of print news consumption, where yellow shows the swath of land getting news principally from USA Today, a year later by online outlets Huffington Post and TMZ, where the investment in social media may have had particularly pronounced leverage.  And in a period of increased attachment to divisive news sources that intensified an absence of dialogue between political parties, the expansion of divisive posts on social media platforms helped to undermine civic discourse.

7.  When Jared Kushner openly boasted that his father-in-law Donald was able to secure a deal with one of the largest media broadcasters in the United States–the Sinclair Broadcasting Group to ensure superior media coverage, and presumably promote attack ads, he suggested that the Trump team was on board in broadcasting their message to purple states within the political map–targeting a similar audience than that reflected in the yellow expanse below of states that were the most apt to share news stories in 2013–areas that already ran pretty red.

print-news-consumption-2013Media Map Showing Most Shared News in Each State (2013)

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The metaphorical trolling of the country that foreground the imminent threat terrorists pose to the nation, raise suspicions about Barack Obama’s or Hilary Clinton’s motivations for being President and ties to suspicious organizations, by the same Sinclair Broadcasting Group.  In ways that recall the media attack ads manufactured abroad, news segments ran on the dangers that immigration poses across the nation’s southern border from anchors of chains of local news stations owned by Sinclair Broadcast Group, a media conglomerate which regularly issues “must-run” segments of news to its 173 affiliates, whose involvement in local news markets is now posed to enter urban areas–and making the news corporation the largest in the nation, with 233 stations.  Did the news group offer a disinformation of its own, now seemingly only poised to grow into an urban market with its acquisition of Tribune media?

Would this expand the map’s red?

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The splitting of news constituencies reached by the Sinclair Group along an urban/rural divide that reflects the Trump’s “heartland” has been noted, and since 2013 offered a basis for “managing” a constellation of stations that worked around FCC regulations on media consolidation that are intended to promote local news diversity.  The lack of diversity in the 38% of households that they reached–now posed to reach 72%–already offered a powerful megaphone for addressing residents in “purple” states–in the Midwest, West, and Southwest–and mirror the “gaping holes” of news deserts, where local news sources are increasingly absent.

sinclair1Technical.ly

It is not surprising to see Trump’s FCC to take steps that actively aided the expansion of Sinclair media into American households by merging with Tribune Media, by adopting a loophole that once pertains to UHF broadcasting–and is long technologically obsolete–to allow low-budget stations to grow, thereby allowing it to grow beyond the ceiling of 39% of a national audience to diffuse a fairly reactionary message if one maps its media footprint in ways that would allow it to address more than 39% of its existing market.

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Politico mapped existing Sinclair stations against their media footprint

8.  Although it was habitual to take what seems Obama’s fondness for the phrase as a sense of its particular rhetorical effectiveness, a more charitable interpretation of his attachment to the phrase might be intimations of the deeply corrosive nature of the metaphorical divide of the nation.  The image of an electoral divide perpetuated by pollsters and pundits was shown to haunt the nation not only in the 2016 Presidential election but, as we have heard in the recent expansive indictment that Mueller issued accusing Russian operatives who travelled the United States seeking strategies to sew discord “in the U.S. political system” from 2014.  Traveling in Colorado, New Mexico, Michigan, Illinois, Texas, they defined their mission as  oriented along that very divide.  Defendants Mssrs. Krylova, Bogacheva, and Bovda were charged with conspiracy for not disclosing the motivations of their travels in the United States posing as tourists, developed the idea of targeting “purple states” as sites to foment the greatest divisions–seeking to “create ‘political intensity through supporting radical groups” and transform fictitious personas into “leaders of ‘public opinion’ in the United States” by hundreds of social media account.  While traveling in America a “real U.S. person” advised that they

should focus their
activities on "purple states" like Colorado, Virginia & Florida.

–and the principle of “targeting ‘purple states'” returned in later months as a ground-plan to disrupt the election, and sew a deeper sense of distrust within our democracy.  Even if the term “purple states” that emerged as sites of targeting may not have been seen as sites where social media platforms could have substantially increased authority, the success of increasing divisiveness readily responded to stark divisions on the map.

The parlance learned in the United States was shaped in the media sphere to enlarge factional divides, if the notion of “Purple America” had been born to give complexity to a blue state versus red state divide.  Avatars on fictitious social media accounts used the categories of political scientists to amplify existing prejudices from troll factories in St. Petersburg, often pedaling prejudices that gained greater reality in what seemed public opinion as the election approached.  The “information warfare” waged on social media that was an odd spin on globalization, that kicked into gear with racial prejudice channeled by Russian hipsters working round the clock in twelve-hour shifts from a designated “Facebook department” in Taylorist fashion within a “troll factory”:  the surprising success of targeting voters in the United States was based on extensive mapping of political divisions, and a design to exploit them through social media.  Were the addictive apparatus of a medium that seeks to command the attention of observers part of the plan?

Such images, texts, comments, and posts designed to stoke divisions were based on ventriloquizing Americans, but pushing the envelope on the standards of address:   in a scene straight of Adam Smith’s pin-making factories, the web of disinformation that was spun from Americans’ social media fabric extended not only what seemed to the Russian who created them incredibly “believed [to be] written by their own people,” and even worked directly with the Trump campaign to coordinate rallies in purple states like Florida.  If Trump didn’t detect that the divisiveness Russian trolls devised on Facebook feeds incriminated his campaign, because Mueller did not reveal direct ties between the desire of the Internet Research Agency to sew disinformation and division was distant from his own campaign–“Obama was President up do, and beyond, the 2016 election.  So why didn’t he do something about Russian meddling?”–what Trump confidently imagined to be a wellspring of popular support for his candidacy may well only have intersect with the more successful than anticipated adoption of the Russian trolls’ stories in Facebook platforms that created the intense emotional involvement which drove an under-the-radar aspect to the campaign, from images linking Hillary Clinton to Satanism to targeted voter suppression to diffusing enthusiasm by openly promoting third-party candidates as effective protest votes.

Indeed, Facebook and Twitter did the heavy lifting of ensuring that trolling from St. Petersburg were sent out across America, and to effectively mask the diffusion of messages along various social networking platforms to create something like an inadequate surrogate for public opinion–even as Facebook was foreign to Russian social networking when the Internet Research Agency was begun in 2014.

world-map-social-networks-dec-2014

The Internet Research Agency, perhaps an acronymic pun on the Irish Republican Army, worked to foment what seemed a similar faith-based war by manipulating styled prejudices to “spread distrust” to online communities they had infiltrated, warning of misleading “hype and hatred . . . forcing Blacks to vote for Killary” to “Woke Blacks” Instagram accounts in October 2016–weeks before the election–and adding “we would surely be better off without voting AT ALL” than cast a vote for the Democratic candidate.  As well as  unleashing an unprecedented epidemic of trolling, the St. Petersburg “troll factory” staffed by 900 employees posted over thousand times each week at the height of the election from over one hundred Facebook, Twitter, and Instagram accounts, in ways that magnified the rifts in the isolated filter bubbles had previously existed in order to turn them against one another.  When Eli Pariser in 2011 coined the phrase to describe the dangers of isolating information ecosystems in selective news feeds forming virtual echo chambers of false comfort in an insulated information bubble,

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the tools of social media sites enabled the splintering to actual communities in an almost mechanical fashion of cause and effect, as if sending ripples able to create the sort of electoral disruption in strategic ways.  In doing so, they mirror the very danger of which President Obama in his final public speech cautioned against “retreat into our own social media feeds” as rendering Americans uncritical information consumers [who] start accepting information, whether its true or not, that fits our opinions, instead of basing our opinions on evidence that is out there.”  The warning delivered after the election of Donald Trump and delivered in Chicago saw Obama trying to move out of the bubble, and was delivered near to where his 2008 victory speech celebrating an America able to transcend its image as a nation divided between red states and blue states.  But the bubbles in which selective calls to not go to the polls or demonize the Democratic candidate were launched as narratives may have made them difficult to detect or counteract.

The sort of fragmentation that troll factories Mueller has charged were orchestrated from abroad are described as being planned after reconnaissance in the United States.  The same divides, it is important to remember, could have been as easily gleaned online.  And even if trips to the United States are described as developed by operatives traveling to the United States to discover, much the same sort of prejudice pedaled in postings crafted in St. Petersburg to disrupt the Presidential election based on a fractured public politics could have been gleaned form an infographic.  The disruptiveness of disinformation created feedback loops that only mimicked oppositional racism as much as it mimicked back prejudices observed in ethnographic study of American social media Facebook groups.

Indeed, the stories of Russian hipsters working twelve-hour days on posting divisive comments on Facebook from 2014-16 in St Petersburg, posing as Americans, and required to write an essay in English on Hillary Clinton to determine whether they were suitable for the job, suggests just how invested the foreign government was in addressing social media to purple states to influence the election’s outcome, and doing their best to dissuade blacks and other minorities from supporting Hilary Clinton, despite an overall eligible voting population that was more racially and ethnically diverse than ever, according to Pew Research, but for the first time blacks declined as a share of voters since 2004.   Black voters were not only among the “three major voter suppression operations” Trump advisors worked to lower turn-out, with white liberals and young women, but one of the most successful efforts seemingly tied to Trump’s director of data digital operation in his San Antonio headquarters, Brad Parscale, whose nightly electoral simulations seemed aimed at providing a basis for to partly its data into a new news organization, mirrors techniques of turnout suppression adopted by destabilizing social media divides.  Facebook accounts such as the “Blacktivist” page that urged that voting for Jill Stein–a candidate with close ties to Russia–was “not a wasted vote,” clearly recycled historical images of African-American nationalism and solidarity, in hopes to decrease voter turn-out in Maryland.  The use of the emblem may seek to re-engineer the energy of black voters for past Democratic Presidential victories, and to scare others who might see it.  With other accounts openly urging Muslim voters to boycott the election, the goal was to dilute and splinter the very coalitions that the Clinton campaign assembled by sowing distrust–and indeed, to exploit social media by triggering a clear emotional response, more than making an argument.

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The studies of social media patterns that began from at least 2014, which were, as if by coincidence, marked by huge Republican gains in Senate and House under a banner of the most angry national midterm elections to be directed against a sitting President, was effectively amplified with the encouragement and traction that the bitterness of 2014 elections had set across the southern states and deep south, southwestern Texas along the US-Mexico border, and in formerly ‘blue’ or ‘purple’ states–creating a particularly obstructionist House of Representatives that succeeded to obstruct so any of the policies President Obama sought to pursue in his final two years.

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National results of the 2014 House races, showing Republican gains in bright red

9.  The proliferation of robo-posts seeking to foster divisiveness upped the ante far more than Sinclair Broadcasting, but the two seem to have mutually reinforced one another–if not using strikingly similar tactics.  The divisiveness continued by injecting increasingly radicalized terms of political debate, and even fundamentalist notions of apocalypticism, that seemed foreign to American political debate, depicting Hillary Clinton as increasingly satanic and promoting open borders, promoting division and distrust around bizarre social media memes.  The offensive cartoonish images promoted by the IRA-sponsored “Secured Borders” borders account, designed to appeal to Trump’s supporters and introducing an icon of his campaign, resembled the icon of the United States Border Patrol to create an image that not only recalled its official insignia–

–but did so to link a specific presidential candidate to patriotism in extreme ways, celebrating the at of rejecting refugees and asylum-seekers and increasing border protection as a need for national protection, creating a false equivalence if there ever was one, and straining any logical linkages.  (The conceit of “liking” advocating political isolationism is a bizarre mashup of Facebook’s prescriptive language of immediate unconsidered emotional reaction and a political position with all too dangerous political consequences.  Was the irony of using social media to raise questions of border protection not ever perceived?  or was the idea to root the image of a tough border so deeply in one’s mind, that one didn’t think that clearly about its politics, consequences or implications?)

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Indeed, an ethnographic study of Facebook groups might target alone groups living on the southern border, Christian fundamentalists, white supremacists and Black Lives Matter as potential groups to manipulate to stoke divisiveness on partisan lines, and sow disorder on the performance of a two-party system by gaming electoral geography.  There is hope in puncturing the filter-bubbles of Facebook groups, however, by the increased calling out of the need for resolve on a true issue–gun control–too regularly and dismissively side-lined by the staged political debates that were shared in posts, and which seems, if only because of the strength of its blunt actuality, to puncture social media with an urgency that can’t be denied.

10.  The decision to direct a social media focus on purple states as sites where divides would stand the greatest chance to disrupt or even to tweak the electoral results reveals a bizarre recycling of what was designed as a classificatory map to increase divisions, and gave a distinctly new ideological flavor and torque to the left-wing concepts of swing states that were so successfully promoted within the 2008 Obama campaign.  By recycling attention-getting image of chromatic divides developed for television audiences, purple states emerged as targets for online spooking, and Facebook aggregation gained traction around affective ideas like casting the color red was a form of patriotism.

But the notion of pressing advantages on social media in states purple, but maybe able to be nudged Republican, provided the deepest rationale for division.  Defendants, posing as members of the group “Being Patriotic,” under the guise of that patriotism offered the idea of pressing their advantage by the notion of a wedge in purple states.  The defendants offered in emails, “we’ve got an idea.  Florida is still a purple state and we need to paint it red.  If we lose Florida, we lose America.  We can’t let it happen, right?  What about organizing a YUGE pro-Trump flash mob in every Florida town?” on August 2, 2106, and offered, “We clearly understand that the elections winner will be predestined [sic] by purple states.”  While not brilliant as strategy, as a selective basis to sew distrust and disorder in one of the most over-polled elections ever, where we watched the results of multiple daily polls as if to deliver the odds on horse races, tweaking the electoral map toward a new color combination was enough.

The “purple” region gained the most striking new sense as sites of information warfare in the United States over a period of years–in ways that might be detached from the actual campaign.  The figure of speech born of data visualizations gained a newfound torque as a form of divisiveness, and the chromatic metaphor operative force, as “focusing on purple states such as Florida” became, for the fictional identity “Josh Hamilton,” a strategy proposed by a false grassroots efforts that was communicated to Trump campaign officials.  White most tracks were concealed, a few were not.  And although the Trump campaign didn’t need to be advised, necessarily, “to focus on ‘purple’ states like Colorado, Virginia, and Florida,” the targeting of areas where there didn’t seem a clear polarity promised to create a far starker one.   But Russian use of a language of infographics served to materialize, in a starkly divided map, existing fault-lines that one needed only to exploit, push apart, and throw into relief to engineer a surprising electoral result, using images that recovered more subtly shaded areas where blue met red as tools that were able to be exploited to show the world a far more bitterly divided United States, as if even raising the specter of a deep red region could sow considerable distrust in a Democratic system, or just vacate whatever appeal its constitutional rights held in Russia and Central Europe.

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New York Times:  2016 United States presidential election results by county 

The organizing of false grassroots efforts according to the Mueller indictment not only to organize rallies that would “focus on purple states,” but to create a divide in doing so that best exploited divisions in our electoral maps.  Indeed, the notion of such a divide that had been picked up by Nate Silver and across the art of political forecasting was not something that would have had to come from any sort of special informant, being in the air of 2016 and widely broadcast on the airwaves, as the “Purple America” coined right after the divisive presidential election of 2000, by Vanderbei, as a way to come to terms with starkness of the opposition between Bush v. Gore; Vanderbei recast what seemed a polarity in the context of a variety of political opinion, leading to articles after 2004 to insist that America is not divided into sub-nations, or on the brink of a second Civil War, and continued to map the mutation of purple America in future elections.

11.  The conceit of Purple America rescued to some extent the simplified opposition implied by a chromatic divide between red v. blue.  Articles ran entitled “Most Americans live in Purple America, not Red or Blue America” rather than in a blue or red state, created a sense of consensus and diversity, befitting a democracy, but the yawning gaps in areas of intense redness meant that purpleness provided a language of opportunity for those seeking to grow division and craft heightened political dissensus.  Vanderbei offered the original “Purple America” to help refine a clearer statistical image of the dynamics hidden between the political polarization of a body politic, and to give greater agency to a varied range of political opinions in most states.  By embodying a red flyover zone, or a blueing of the coasts, the intention was to encourage a deeper dive into the national vote, as well as to retire the tired glossing of the electoral map:  the bridging of a division that Obama would make in his speech in support of John Kerry’s Presidential candidacy fenced the hegemony of a similar symbolic divide, and cast it as at its root dangerous to democracy.

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Purple America (2000)

But it didn’t remain there.  The migration of a language designed for a broad market of TV news infographics to a language of political operatives interested in subverting the democratic process is perhaps instructive.  The map was perhaps replayed in the media as it contained sufficient dramatic tension to foreground problems of crafting political consensus, as if social policies and political opinions were identified with an area in the country, and as if every issue in the political platform was fundamentally designed to capture a divisive issue of political debate–around abortion, social security, gun control, climate change or global warming, environmental regulation, and monetary policy or fiscal restraint–whereas the options on the table were not, in fact, that divergent.

The maps however naturalized the divisions, and, paradoxically, left them open to be exploited, perhaps not so much since we were fractured into filter bubbles as because pundits wanted to create the necessary degree of dramatic tension, and to craft and foreground the dramatic arc of an election season, as if the notion of a ground-plan and an electoral strategy could be portrayed and represented as a military as much as a political one.  The guiding metaphor of divisiveness and division that was foregrounded in this map–as if blocks of population existed with one preference, despite the subtler variations in voting, despite the blue/red divide imposed by majority victory–

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–even if such a decision, a sort of hold-over from a pre-parliamentary languages of democracy, that privileged the notion of a ruling party in a quasi-monarchical way, obscured the variations once one drilled down into voting patterns–

votes- red v blue, by county and interest level

–but obscured the huge number of “ghost votes” across the less inhabited areas, where isolated communities, suspended outside of the metropoles, were magnified in an electoral college that robustly enhanced their political voice in ways bluntly reflected by the flatness of the two-color map in stubborn wasy.  But as Chris Howard, inspired by the blended voting maps created by Robert J. Vanderbei of the 2012 election that showed purple America, and the cartograms of Mark Newman, transparencies could capture the magnification of political voices of low-density in the electoral map, in ways that might have suggested the potential for electoral disruption to those seeking to do so–even if such a perverse reading of the language of infographics was hard to imagine.

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The graphic language, migrating from electoral processes to the nightly news, may have provided a basis for newscasters to naturalize a drama of political  contestation, more than conversation.  Whereas we are increasingly talking not of “states” that suggest the fragmentation of the union, we live in an increasing economic divide largely oriented not along pitched lines of battle, but by urban/rural divisions, if the divide is belied in the flat pasteurization of space of electoral maps.  The growth of megacities across America have raised multiple divisions electoral maps fail to capture, with its fundamental insistence on the county as a unit of voting, despite the increasing evacuation of its meaning as a unit of political representation.  But as a metaphor, or master-trope, the fracturing of states was something of an invitation to a foreign nation to seize up and try to pry apart, however, as French cartographer Luc Guillmot showed in an alternative cartogram, sized by votes in red states in the so-called heartland of the midwest, in the manner of Ben Hennig’s cartograms.

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But President Obama’s own words come back to haunt us.  In the electoral maps for the 2016, indeed, the masking of gradations of division produced the sense of a democratic result we were bound to accept–

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–even if it brought an intensified red that was really clinched at the margins, or in Texas, Florida, Michigan and Virginia, but whose deep red “heartland” created the sense for the victor that he was indeed recognized by the “real Americans” he so desired to court.  Trump was so taken with the electoral map to have it framed, and has been so personally obsessed with imagining the scale of his supposed victory to be present in the intensity of the square mileage of red hued states to take a truly personal offense at the idea that voters swayed by Facebook pages and Instagram groups are seen as diminishing the status of his victory, and an election he imagines a total victory he pulled off by bravado, and dismiss concern of dangerous effects of foreign disturbances of the voting process.

12.  Widespread exploitation of such divisions, and indeed the language of opposition, subverted the democratic process by a vision of polarization that maps reinforced.   And by exploiting that narrow margin of purple states of the nation, local consensus was ready to be flipped, and precedents of civility overturned.  By stoking an an enthusiasm that few saw as even in reach on the eve of electoral night, America seemed to fall into two camps, but with the electoral collect staying clearly in Clinton’s camp.  (The hold on the lighter blue states like Florida and North Carolina were tenuous, however, and the loss in Colorado, Wisconsin, Michigan and Pennsylvania tipped the scales.)

If the blue states seem able to hug the red core to prevent it overflowing to both coasts, the glare of the divisions between blue and red states was so starkly naturalized to masquerade the extent to which flipping purple states would in fact flip much more of the nation red, and alter the outcome of the electoral count in ways that renders the flat dichotomy of a two-color prediction irrelevant.  The flipping of purple and pink states upset the predictive power of a map, but did so in ways that seem only to have reinstated the logic of the divided nation we have created in our infographics which may, in the end run, do far less to inform.

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The fact stubbornly remains that it wouldn’t involve that much demographic science or pinpoint precision polling to know that enough pressure in the purple states could create a crisis in consensus enough to blur the outcome of the vote.  But we clearly can’t go back again to seeing the national shores as creating a red/blue divide that is taking the current temperature of public opinion in each state, in isolation from the rest of the world.

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Filed under 2016 US Presidential Election, Donald Trump, electoral maps, News Maps, Presidential Elections