The pedestal held the cartoonish map unscrolled at its base, atop which travel miniature ships, in an odd hybrid of the windrogse of a portolan chart, graticule of a Mercator map, and GPS screen in its current home.
What sort of map underlay its presentation to Donald J. Trump on behalf of the Russian people in 1997, in ways that unexpectedly would make the realtor a new figure on a global stage not only of real estate, but the new global networks of appropriating funds by money laundering, offshore tax evasion, as a cover for the escalation of widespread illegality in Russia of bribery, criminality, poaching, and organized crime. A decade after Trump’s first attempts to develop real estate in Moscow, and a decade before Trump began to depend on Russian and former Soviet Union financing for real estate projects in Canada and the United States, by potential money laundering, the kitschy monument Columbus offered a masquerade to grant global legitimacy to Trump and post-Soviet Russian oligarchs on a new global stage, that we can only fully appreciate today. A decade before Donald Trump, Jr. confirmed to investors in Moscow that “Russians make up a pretty disproportionate cross-section of our assets” in 2008, the statue was to arrive as Trump returned from Moscow having announced plans underway to replicate Trump Tower in Moscow, licensing his name to the renovation of the Moskva and Rossiya hotels.
Much of these transactions will long remain shadowy. But the arrival of this ostenttious monument announced Trump’s intension to expand his properties from Manhattan to a global stage, and elevate his new development as a showpiece of a global corporation.
If it is long before the Border Wall, the monument whose delivery Trump obtained quite similarly erases the experience of America’s indigenous inhabitants; its very grandiosity and spectacularity that seemed emulate Trump, if it had been made for him, rather than was, as seems to be the case, a totem that post-Soviet Russia presented to American President George H.W. Bush. Rather than suggest a voyage, or a laborious journey, the massive bronze statuary is distinguished by its immobility, rather than mobility–Columbus was a navigator, after all, and his statuary commemorates this voyage–but cast the fifteenth-century navigator in the form of a triumphal neoclassical icon of authority, on a diminished sort of ship. This imaginary Columbus, in neoclassical robes akin to the Statue of Liberty on nearby federally owned Bedloes Island, but was far removed from the romance and excitement of the voyage imagined by the American illustrator N.C. Wyeth, of adventure of the sea, if the ships were somewhat similar–
–but rather than mastering the open seas and moving beyond charted seas, is reduced to a statement of flashy and large-limbed grandiosity, less of an adventurer than a standing figure announcing “I am here” in not a belligerent but an almost confrontational triumphal cryptic gesture.
Standing atop a pedestal that would include the map he allegedly followed, rather than mastering the elements, the figure reaches deep into a mixed bag of mythistory to declare it on the shores of the Hudson River in a place where Columbus did not, of course, ever stand, where it would have stood before setting suns, on the shores of Manhattan island. If Wyeth’s majestic illustration was made as a framable print for the National Geographic Society to sell to its members, the exclusive nature of the statue Trump believed its Georgian sculptor, Zurab Tseretelli, wanted installed on his newest New York development, in 1997 primarily marked his status as a developer, and ability to make a good deal with Moscow. The monument made for the presentation for the quincentennial of the “discovery” of America seemed a precedent that proclaimed the victory of the arrival of a unilineal development of a transnational economic development of real estate values, removed from any bearing on global geography, as if to celebrate a triumphal arrival of local capital.erasing all sense of cultural relativism by affirming an image of global triumph that echoed Francis Fukuyama far more than George Washington or Karl Marx. The removed kitsch of this figure of alleged patriotism provided an image of pacification of native peoples, not including any group outside of a global economy of which Trump had then. seemed emblematic.
The statuary was indeed installed in Arecibo, Puerto Rico, and island that Columbus had visited, its impoverished residents of that fishing village on the outer edges of United States territoriality did not have much of a chance to resist and protest its placement, in the manner of residents of San Juan, as those of Miami Beach, Baltimore, Columbus, OH, and Ft. Lauderdale, undoubtedly taken aback by its monstrosity. Two presidents of the United States were justifiably lukewarm in accepting the gift from Moscow; the monument’s ostentatious heroism was a flat-footed poor fit with national traditions of commemorations, portraying the colonizer as a victor. But approaching Trump, during his early trips to develop Moscow properties in the mid-1990s, mirrored Trump’s attraction to both global politics and global properties in fascinating ways. A mirror for his own monumental self-esteem, the massive statue seemed to publicize the development he had planned for the Hudson River lots, a signal of his welcome of an influx of Russian funds, expanded in sales of apartments and condominiums in Trump hotels and developments from New York to Florida, if not a self-styled image of his own international goals.
This improbably towering Colossus on the Hudson, a true monument of global kitsch, would seem a Las Vegas style recycling of Augustus, an imperial gesturing to the nation as if selling an imagined vision of probity, security, and assurance, if it did not also double as a vision of globalism–one less rooted in nation, than transnatinoality, pumped up by foreign funds, rather than steering to the New World: the robed figure that Trump was keen on as taller than the Statue of Liberty would have saluted Manhattan island, in a way the actual Columbus of course never had, but revamped the austere figure of the navigator as a savior, royal emissary from afar, as a New Man for a new era, perhaps recycling Russian images of idealism as much as recuperating American ones. The rotary wheel was not only anachronistic, it suggested a smoothness of travel that is absurd, a mash-up of a yacht owner and a Roman hero who seeks little from his audience by adoring adulation.
The monument that was intended as an inauguration of sorts of transatlantic commerce with Russia would have marked the involvement of Trump in a corrupt network of real estate and an expansion of money laundering and international finance that have raised considerable suspicions about President Trump’s representation of national interests. And while the story of the “failed monument” which curiously traveled the world over its two decades of its apparent homelessness, before being erected in Arecibo, in Puerto Rico, shortly before Trump’s inauguration. Offshore of Puerto Rico, in a nearly deserted fishing village, where it has become a source of pride, the statue of Columbus curiously joins an also smaller Statue of Liberty, or a replica of the original, erected in 1918, in mysterious circumstances, that stands downtown. The majesty of the costly project seems to have not diminished after it circulated, seeking homes along the Eastern seaboard before an abandoned Bacardi factory, before running aground in Puerto Rico, where Columbus did set foot in November 19, 1493, on a shore filled with farmlands, and few spectators to admire it, far from San Juan, but near the statue that seems its twin.
As if a competitor to the 1884 gift of the French Republic, in considerably rescued form in her 1918 Arecibo version, the Russian sculpture of nearly 300 feet seems to dominate the space of the lady of law: and if its itinerary that might well be mapped; its symbolics existed in a language of spectacle between Moscow, Manhattan, and The Donald.
If the story leading up to the mooring of Columbus in Puerto Rico in 2016 has been told, the resourcefulness of plans to move the monument across seas, after it was cast in Russian foundries, seems to have a shadow history in remapping global power relations. The strikingly parallel histories of the massive Columbus and the fortunes of the realtor demand to be examined as a history of aesthetics, finance, and the magnification of Trump’s unexpected political career. The aspiration to erect a monumental heroic bronze of the fifteenth-century navigator occurred two years before Trump celebrated his status in the polls for U.S. President for the Reform Party then headed by Jesse Ventura on “Larry King Live!“–announcing polls to champion his possible candidacy with false modesty. “Well, I guess the polls started it. The polls came out, and they said if I ran, I’d do very well,” Trump said as if he wanted to conceal his ambitions or present his election as foregone; “I don’t know, I just don’t even know. I mean, they put people’s name — they put various celebrities’ names in, and I did very well in polls, and, all of a sudden, people started calling . . .”
The turn to embrace his status as a public figure that Trump expressed as a happenstance reflection of the popular will that polls embodied–rather than a sense of public consensus or vote–is an eery aftermath to the ominous predictions that Trump had taken to forecast of impending disasters of the poorly led ship of state, no longer sufficiently respected by allies, or abroad, that had led Trump to style himself as an alternate vision of a politician, “young, dynamic, successful,” as a Democratic sponsor of his hosting of a Congressional dinner in 1987, who was, as John Kerry had praised him, “independent.”
The businessman was calling for reducing the deficit, accelerating nuclear disarmament, and expanding the financial burdens of military allies, leading him to be avidly courted by Republicans and Democrats alike by 1997 and to only surprise some by declaring “I believe that if I run for President, I’d win”–if few knew what party Trump belonged. Yet the specter of his candidacy already haunted the nation.
The roll-out of this non-political beast, understood primarily through the lens of his own magnificence, was aptly echoed in the grandiosity of a statue of the fifteenth-century navigator who was about to be squirreled into the United States territory as a sign of his own vainglory. Promotion of Columbus promised a point of entrance for the realtor to an image of national identity, uncannily similar in nature to what he later declared in 2015, as an eagerness to defend American interests in a global market. It certainly was, promoted as the largest statue in the western hemisphere, larger not only that the iconic Statue of Liberty, given by the French government in a gesture of solidarity of Republicanism, but a monumental language perhaps both made in Moscow and pure Trump.
Did Trump’s apparent bravado, independence, and daring fit the bill for which Democrats searched as they sought someone “young and who would be good at politics but had never been especially involved in politics before,” as political parties searched for compelling figures to espouse the messages that they believed they delivered, but could be good at messaging. The search for a new image of political leadership seemed to fit Trump by 1990–even if he was presented over fifteen to twenty years later as still coming from outside politics–and made him a likely target of whose identification of himself with Columbus might be imagined, as he tried on new opportunities for self-identification as a politician that seemed, during the late 1980s and early 1990s, before the candidacy of Bill Clinton, to be regularly arriving at his door.
In this context, the cast image of a monumental Columbus arrived. Questions rose during the Colombian quincentennial about whether the fifteenth-century navigator represented the nation of the United States. The statue designed in Moscow was not designed for Mr. Trump, but was strikingly ahistorical in its triumphal celebration of the “discovery” of the continent not only as an image of national identity, but demanding consent to an image of public authority far removed from American monuments or a tradition of political monumentality. The historical Columbus was of course with little sense to have “discovered” a new world with such a sense of recognition that the statue seems to assert; Columbus lacked this sense, either when he set of from Spain without any clear sense of what lay on the horizon, or even a clear sense of where he was, by the time he had championed the wonders of the Indies, which he believed lay in Asia, even returning from his first transatlantic voyage.
By casting the monument as a confirmation of the navigator’s role as a national figure who arrived, his right arm raised in acclamation, as if swearing fealty or in classical salutation, before the coast of the New World. The form of greeting worthy of Augustus belied that Columbus had not in fact travelled. Rather than being site specific or historic, the massive sculpture seemed a token and symbol–if not an idol–to an ideal of economic openness to international trade, a declaration of monarchical supremacy foreign to America political traditions. The multi-piece monument was a totem of economic grandeur and unbridled expenditure on funds, whose lavishness as a documentation of grandeur might obscure its role in a geopolitical chess board of global finances, that by then hinged on New York City’s financial markets. For the massive statue marked possibilities of money laundering, and foreign expropriation of wealth to offshore destinations, revealing terrifyingly modern global tentacles more than a language or intent of discovery.
The double entendre of the massive statue’s name, Birth of the New World, was inherited, but appealed, no doubt to Trump, who readily accepted the idea of promoting the monument on properties where he planned to build in 1997. He felt entitled to accept the gifted work to be erected in land he owned on the Hudson River, bought at low cost and converted to residential zoning, as an extension of his development scheme, announcing the imminent arrival of a colossal bronze Columbus, right arm raised in salutation as if hailing the New World he saw for the first time, from the Russian people.
The image of the fifteenth century navigator had been planned for the prevention to commemorate the quincentenary of the first transatlantic voyage of the fifteenth century navigator, a conceit that Zurab Tsereteli had worked on in models that he had presented to Presidents George H. W. Bush and Bill Clinton. After several unsuccessful attempts to curry interest, a sculpted image of the navigator in heroic form emerging in classical robes from an egg of bronze, forty five meters tall, was donated to Spain, displaying triumphantly an unscrolled map of the voyages of the three ships of his first voyage–Niña, the Pinta and the Santa Maria–as if to herald his nautical accomplishment referenced the legend of Columbus’ demonstration of the sphericity of the earth, “Birth of the New Man” (1995), originally to be presented to Mayagüez on the occasion of the XXI Central American and Caribbean Games. (The copy of this statue to Spain, installed in the park of San Jeronimo, Seville, was used to smuggle soft high-grade raw soft copper from Ukraine of industrial value, evading export taxes.)
If the Seville image of Columbus emerging from an egg seemed to hold a map on which the three caravels slid to the New World, opening up its lattice of ship ropes cast in the form of an egg doubled as a Beryozka doll bearing high-grade copper evading export tax, what concealed agendas and private interests were within the taller, if strikingly similar, he vehicle of goods concealed within it bronze shell, like a Beryozka doll, of this Russian connection planted on the properties of real estate but mark a startling growth of laundered funds through international banking.
Financial evasion of taxes may hint at the intention of the grander statue of Columbus offered Trump, saluting the island of Manhattan as if for the first time, of which the statue of Columbus unfurling a chart seems but the first draft. What did other versions of the statue contain?
If the storied if apocryphal notion that Columbus had argued for the ease of the opening of an international trade route by taking an egg and breaking its end to balance it during dinner-time debate for skeptics who challenged his conviction that the cosmographic knowledge needed for his transatlantic voyage was an act of daring diminished by all who “had wondered at it as an impossibility” before he flattened one end of the eg to make it stand on its tip, as the sixteenth-century Milanese traveler Girolamo Benzoni had first recounted in 1565, revealing his ingenuity before a fictitious dinner party before Spanish nobility, the egg shaped cage recalled the cosmographic invention of Columbus as an act of daring, invention, and bravura–that recycled a solution Giorgio Vasari described in 1550 of how the engineer Filippo Brunelleschi in 1418 solved the problem to build a dome of Florence’s cathedral, S. Maria del Fiore, astonishing and besting the “most ingenious craftsmen of design.”
The global traffic in bronze statues of Columbus sought to announce the opening of Russia for trade during the post-Soviet period fit a trade in the kitschy recycling legends, myths, and folk tales that Tsereteli pioneered. The Seville statue recalled the challenge of design celebrated as underlying the logic of transatlantic discovery was repeatedly staged in statues as an individual bravura act.
Trump boasted rather fulsomely, as is his won’t, about the 1997 “gift” of a statue was taller–by six feet!–than New York’s Statue of Liberty,–as if, by happenstance, to suggest its transcendence of New York’s skyline and cement his legacy as a builder beyond Trump Tower itself. The statue’s fitting size seemed specific to the New York monument, to be the largest in the western hemisphere, was not serendipitous; it seemed to match Trump’s tastes and global appetite. Over the wreckage of the rail yards, would the heralded statue boasted to Mark Singer, in a remarkably unfiltered manner, Trump argued the three hundred and eleven foot statue to development where he remained a minor partner would be on its way soon, its head already in the United States, and the body, if it remained in Moscow, where it was forged, would arrive, he claimed in deadpan, as he was “working toward that end,” “favorably disposed toward” what he described as the “huge personal honor” of erecting the monument on his private land where he wanted to sell condominiums.
The story of the “failed monument” has been told, but the gift that post-Soviet oligarchs long planned to offer as a gift to the United States, was cast by Trump as a final achievement, as if threading a needle, to the promotion of his own properties on a global scale greater than New Yorkers were accustomed to associate his brand. As the brash boy from Queens who had made good, the figure of Columbus, the scrappy sailor who had been dignified beside Trump International in Columbus Circle, which dwarfed the iconic image of Columbus since 1994. He may have even sought a new image of Columbus in 1997 to provide a model for the new symbol of his own internationalism, and international ambitions, and to mark the arrival of a new burst of financial energy to the empire of Trump Properties, and birth of Trump International–not backed by Spanish sovereigns whose emblem was on the bronze sails behind his back, but a faux national icon that concealed its own Russian backing.
Could the planned arrival of a generic piece of faux patriotic statuary also chart Trump’s persistent conflicts of interest as his first political ambitions emerged? The statue he described only as a “gift” from the Russian people to the United States that he had in 1997 boasted he had orchestrate in pursuit of real estate abroad, arrived from the very financiers of the post-soviet real estate market, and Moscow-based firm, who lured him to visit the city to attract funds to Moscow’s redevelopment. Re-imagined as a fifteenth-century navigator preposterously sailing into New York Harbor, or up the Hudson, mighty far from Columbus’ actual transatlantic route, against what any elementary school student might know of the voyages of discovery, if the statue demoted the place of the map was demoted to its base, the brazen rewriting of history was an act of kitsch few New Yorkers wanted to see: it seemed a means of simultaneously both attracting and repelling attention of observers in the gaudy monumentality in which Donald Trump had seemed to specialize.
The gifts of massive statuary designed by Zurab Konstantinovich Tsereteli, a Georgian sculptor with an active trading of public sculptures in Moscow, had become a sort of stock trade in monuments as gifts of state in the post-Soviet era. Highly generic in form, vaguely stripped of history, and persistently monumental, the monuments Tseretelli crafted were somehow a search for a new level of kitsch to respond to the kitsch of Soviet monumentalism, stripping figures from historical context and monumentalizing their grader. The gifting of monuments of Columbus to Mayagüez, Seville and–it was hoped–New York provided a celebration of a spirit discovery that were anonymously funded, but launched in a spree of international trading as Russia sought to open corridors of foreign trade, and Trump’s investment of Donald Trump in Moscow.
Trump announced the arrival of the hundred and ten meter bronze statue, including base as the result of his close ties to Russian elites–less as an image of American patriotism, than a means to dignify in the most opulent manner possible his most recent Manhattan property development. Did he intent it to replace the The iconic statue outside Time-Life–or Gulf + Western building seems to have been prized by Donald Trump that it became a target of his desires. Just in October, 1996, New York’s City Planning Department rejected the proposal to emblazon the orbital globe before the building, which echoed the 1964 World’s Fair Unisphere in miniature–an even that the young Trump must have attended with his parents, and, for the Donald, a sense of the good of globalism that would manage the flow of transnational capital, more than human migrants.
That stainless steel model of earth that stood at the center of radiating spokes in Flushing Meadow symbolized “Man’s Achievements on a Shrinking Globe in an Expanding Universe,” an early promotion of the shrinking nature of global interconnectedness that the Unisphere provided the symbol and logo of the celebration of a reduced global space, provided a stage and backdrop for celebrating global diversity such as it was known for the nearly 200,000 visitors who packed Flushing Meadows, as Trumps of Queens, NY,–
orienting themselves around the silhouetted continental landmasses surrounded by orbital rings to suggest the future promise of planetary travel: if thirty years later, Trump had hoped to emblazon his last name across the globe’s face in a bravura moment of hubris, that won the reprimand from the Office of City Planning “there is no question that the globe with lettering is a sign and is not a permitted obstruction,” as Trump’s lawyers insisted that their version of the Unisphere would be a form of decorative statuary to which three-foot high capitals reading “TRUMP INTERNATIONAL’ in fact belonged.
The globe that Trump hoped to emblazoned with “Trump International” spanning the Atlantic would brand the new venture of international finance–appropriating the orbital globe,silhouetting the world’s continents as the Unisphere built for a 1964-65 World’s Fair, as a calling card for Trump’s global ambitions. And while not permitted, the shiny sphere was recycled as a concept as it was replicated as glitz for other Trump properties, in Sunny Isles Beach, as a glittering icon of global ambitions on a barrier island northeast of Miami, as it it were the recognizable icon of the global scope of Trump Properties when it opened in 2003, shifting the lettering from the globe to its pediment complete with the family crest Trump had had designed.
The kitsch globalism of this spectacular glittery icon of the ambitions of Trump International in the early 2000s carries clear echoes of the Unisphere–shown here as recently used as a backdrop for an installation that alerted us to dangers of climate change–
–in a later appropriation of the icon of global optimism as an apt backdrop to a monitory sign about climate change, in a set of alert signs stationed across New York City, who sponsored ten such mobile electronic traffic signs, repurposed fro Justin Guariglia’s timely “Climate Signals” project.
What weird currency the image of Columbus had gained for Trump by 2000, when the rejection of the re-use of the Gulf+Western Globe in 1997 in New York failed to stop him from appropriating the same image of globalism for his new Miami Beach venture, situating an analogously sized small version of the Unisphere as an icon of his hotel development trade as if it were indeed his own–even if the New York City Planning Dept. had prevented alteration of the glittering globe in Columbus Circle?
The symbolic appeal to Trump of a new image of Columbus in his Hudson Yards development existed as an alternate glorification of hi self-fashioning and marketing as a truly international developer. Was the discussion of the arrival of Tsereteli’s monumental figure of the navigator meant to hold an image of the orbital globe that Trump saw as an emblem of his new expansive network of global real estate properties beyond New York City–as if to brand the statue that was located on his properties as an icon of its aspirations to an actual globalism, and as if a statue could bolster its claims to internationality by virtue of a monumental map.
Was the figure of the fifteenth century navigator consisting of over 2,500 pieces of steel and bronze were more of a token or a pawn in a global Ponzi scheme of money laundering, cancelled debt–even as Trump accepted it eagerly to promote his buoyant reemergence on a global stage, having cleverly disburdened himself of abundant financial debt? Or would it conceal the greater debts that his involvement with Russian backers, canny on playing the fulsome developer for all he was worth, would itself conceal? The inflation of this “gift” of bronze that was in itself valued–or Trump boasted it was valued–as containing $40 million of raw bronze alone would be evidence of his success at the mythic “art of the deal,” if the construction of deal–and the deal that it meant for American tax payers, or for the tax board–have been rarely scrutinized. If the statue given to Seville was found to be a way of smuggling high-grade copper out of the country tax-free, was the image of Columbus something of a Trojan horse, as much as the boondoggle it is usually portrayed to be.
The idea of the arrival of the massive statuary that seemed a big win-win certainly left Trump in the mood for levity. At a time when he was ready to open his own private Club, the renamed and rebranded Mar-a-Lago, the figure of Columbus seemed a new validation of his global esteem, and gave him a sense of legitimacy, after the failure of his Atlantic City casinos, built for $1.2 billion, as a gaudily orientalist “Eight Wonder of the World” in 1990, whose “opulence” and “size” of its three casinos he boasted would make it “the most successful hotel anywhere in the world” went underwater after it failed to generate the needed $1.3 million daily to break even in overhead costs.
The addition of a statue of Columbus would seem not only emulate one of the lost seven wonders of the world, erected in Rhodes as the tallest statue of the ancient world, but would be the tallest in the Western Hemisphere. Would the figure of Columbus moreover offer the developer, in a true win-win, the desired logo for branding Trump International. It might have rebranded Trump in American politics, with Russian sponsorship, at a cost with which the nation has been saddled.
The ties of the realtor who had been interested in shifting his game from Atlantic City, after the failure of a large Casino, the Trump Taj Mahal, went under, led him to set sights on more majestic and still more mythic goals of worldly grandeur, and why would not Columbus fit the bill? The authoritarian statue certainly suggests a newfound proximity to post-soviet Russian funders, as the global financial game that Trump orchestrated seem to grow in its disconnect from America, and its concentration on the fabrication of an ideal America, with little correspondence to the actual nation and its interests. Although Trump asserts never to have had or sought or even want assistance from Russia in his Presidential campaign in increasingly strident tones, the attempt to persuade New York City to relocate a monumental bronze glorifying the fifteenth-century navigator Christopher Columbus suggests otherwise.