Tag Archives: Abraham Ortelius

Europa Regina

The cartographical personification of Europe as a regal figure is not only figurative:  the woman whose golden gown extends across the region, hemmed along the Danube helped personifies the integrity of the new relation of the Habsburg court to Europe.  Indeed the situation of her imperial crown in Spain, suggests the investment of the house of Habsburg the head of the Christian world, her right arm holding an orb rooted in Sicily and her left scepter at the same time as European expansion brought the first age of globalism.  While comprehending all Europe, and bridging its confessions divides in an image of sovereign unity, the map celebrated the European continent as a community in an oddly retrograde if deeply evocative symbolic form–transposing the region to a single and continuous regal body, flourishing in imperial garb, apart from an increasingly interconnected global world.

The proud personification was not mapped as a continent, but in more qualitative than quantitative ways asserted its regional unity in figural terms.  In contrast to the inhabited world mapped according to the recently rediscovered techniques proscribed by the ancient Claudius Ptolemy, the engraving provided an artistic rendering and a chorographic image analogous of Europe as if removed from a spatial continuum of surprisingly long-lasting currency and purchase as a map.  Analogously to the legible rendering of national toponyms of European states as a cohesive whole, removed from Turkish dominion and as a Christian world, if not in anthropomorphic form, the continent is symbolically removed from Asia and Africa with an oddly powerful autonomy that has persisted to attract visual interest and engage map-readers.  Indeed, if John Eliot has argued that in discovering the Americas, Europe rediscovered itself–and lent greater coherence to its cultural and religious unity as opposed to other worlds, the mapping of a triumphant figure of Europa Regina openly celebrated Europe in a coherent body, apart form two other regions of the old tripartite world–opposed to Africa and Asia–as opposed to the insularity that was characteristics of individual towns with their separate charters, constitutions and rulers or laws.

The collective community of Europe, united in the inherited political theology of a body, but now a female body of the Phoenician queen Europa, was an image that gave coherence to what was seen as a separate region of the world, bound, as Martin Waldseemüller had put it, as is “bounded on the western side by the Atlantic Ocean, on the northern side by the British Ocean, on the eastern side by the river Tanais [] ,” but shown as if it composing a good part of the inhabited world.  Sebastian Münster chose to map the insularity of Europe in his popular 1540 Cosmographia as one region–at the same time he had mapped “new islands [Novae Insulae]” of North and South Americas on a page, when he mapped Europe as a complementary large island.

Europa Munster 1550.png

from Sebastian  Münster, Cosmographia” (1540)

contrasted with the prominent centrality of the place that Europe occupied in the pioneering 1507 map Waldseemüller and the school of St. Die produced in a detailed world map, using a Ptolemaic projection to expand the prominence of Europe and allow it to be densely filled with a rich modern toponymy as a densely legible text.

Museo Galileo, Firenze/Institute and Museum of the History of Science

Waldseemüller, as a good humanist writing for a circle of European humanists, described how the region that “includes Spain, Gaul, Germany, Raetia, Italy, Greece, and Sarmatia . . .  is named after Europa, the daughter of King Agenor” who was “believed to have been carried off by Jupiter, who assumed the character of a snow-white bull” before “while riding on his back and he gave her name to land lying opposite that island” in his Cosmographiae introductio (1507).  In curiously post-Ptolemaic ways, “Europa Regina” similarly foregrounded the community of Europe, but as the image was transmitted and adapted in the course of the sixteenth century–and most particularly from 1580, if it compellingly obscured national boundaries, it persisted in maintaining the centrality of Europe, in ways that almost polemically distinguished the content of a ‘chorographic’ map of a community–or choros.  The ancient goegrapher had described chorographic, rather than geographic, maps as proper to artists, from the crafting of geographical maps whose terrestrial purview designed by geographers.  The peculiarity with which the woodcut exploited the encomiastic function of such local images by incorporating multiple city views within a newly unified community.  In an age of geographic mapping of the continents, the image however seemed both a gesture to an older, medieval mode of mapping the globe over the body of Christ, as a “corpus Christianorum,” and a deeply figural proclamation of geographical harmony–in ways that dispensed with the criterial to map terrestrial position by exact mathematical criteria of positions.

The harmonious organization of the continent of Europe as an isolated standing figure–almost an island–suggested the triumph of a region of the world during the mapping of terrestrial relations when the above image appeared in the early 1580s, as if a resolution of the religious wars in a figure of European clothes, customs, and models of imperial authority as much as of rulership and sovereignty understood in terms of nations or the mapping of religious difference onto sovereign lines of division.  For the image that later widely circulated as Europe as a Woman [Europa prima pars Terrae in form Virgo]” was a powerful symbolic–if post-Ptolemaic–early exercise in imperial metageography.  While retaining a symbolic role rooted in emblematic traditions of an image of sovereign integrity, the inventive powers of such a  plastic if composed image of “Europa” as a graceful figure gained purchase as an illustration able to resolve questions of cultural identity and integrity in a globalized world.   The dynamic integration of textual passages, landscape, and cartographic forms was pioneered in the Ortelian atlas, but the map Europa regina as provides a parallel story of the qualitative and symbolic figural mapping of Europe as a region which maintained its centrality in the inhabited world.

For if Europa regina emerged as a poetic conceit of the newfound coherence of Europe in the light of Turkish incursions–and the assertion of imperial authority–the popularity of the new figuration of Europe and its anthropomorphic embodiment that paralleled the recognition of its increasingly diminished prominence in the newly mapped world.  Indeed, if the region of “Europe” was placed front and center in this map of the continent, whose frame privileges the presence of its expanse at the expense of neighboring continents of Africa and Asia in the 1540 edition of Sebastian Münster’s Cosmographia–at a remove from the specter of Turkish domination– “Turcica ditione“–of increased presence after the close of the Ottoman Siege of Vienna.   If the fear of “Turcica ditione” was feared on the borderlands of Hungarian nation and the margins of Ottoman rule–even if part of Hungary, although not in the Habsburg point of view, was in fact under Turkish dominion–the specter had evoked the first mapping of Europe’s integrity and coherence.  But by investing a European landscape with a geographic integrity, if without anthropomorphic unity, the region was emphasized as having cultural and historical insularity, as a large, oversized island, from the Atlantic and the Don, whose vastness ran from Spain to Constantinople, above Africa, seemed ringed by seas, cut off from Asia.

De Europa quae nostro Aevo Christianum complectitur orbem 1550.pngSebastian Münster, Cosmographia (Basel, 1550)

Although the prototype for the rendering of this map of Europe is unclear, the rich riverine landscape distinguished its fertility in geographically informative ways and celebrated it as a chosen place, or locus amoenus for cultivation, as if a new bucolic region, far from war.  The place that Europe’s anthropomorphic figuration gained decades after it was first designed, in the image known variously as Europa regina or Europa triumphans represented not only a triumphal image of the region, belying its imperial character, but retained the image of Europe’s relation to Asia and Africa–a heritage of medieval T-in-O mappaemondi–an image of far more celebratory character, whose iconic content and text existed in dynamic relation to a figural form.

Europa Munster 1550.png

The fear or Turkish dominion gave new impetus to the separate figuration of “Europa” in Münster’s work, investing it with a false integrity through the aura of imperial rule. The image may well have derived form the Bucius had dedicated to Ferdinand, “King of the Romans, Hungary, and Bohemia, and Arch-Duke of Austria,” an image of Europa as a woman that Putsch brought to Paris to be printed, but was also credited to the Sicilian historiographer to Charles V, Claudio Maria Arezzo, from Syracuse; they may have jointly presented the map, which seems a condensation of Ptolemaic geography in a new symbolic form, to Charles V in Sicily during the summer of 1535, as it redefined the distribution of places and nations in Europe as united in a distinctively Habsburg perspective–in which Spain, Hungary, and Muscovy are pictured as part of Europe, discretely removed from Ottoman or Tartar presence–with the elegance fitting a royal court.  Showing a model of sovereignty that transcended borders, and encompassed continents, the scope and scale of the map exceeded Ptolemaic maps–the so-called “tablae modernae” of contemporary regions were added to amplify editions of the Geography popular in the European book trade. Hungary was rarely dedicated its own table by Ptolemy or Renaissance commentators: it was part of Sarmatia, in Munster’s Ptolemaic geography, located in the fifth map of Europe on Europe’s porous eastern border.

While the region or state of Hungary was absent from such modern maps, and the scale of previous recent maps of parts of the empire, such as the elegant “Tabula Hungariae” attributed to one Georg Tanstetter, based on the maps of Peter Apian, that situated “Hungary” amidst Moldavia, Poland, Austria, Stiria and Slavonia for Ferdinand I, who had ascended to the throne as the King of Hungary, Bohemia and Croatia in 1526, two years before its publication, and sought to make them the center of the Hapsburg monarchy as his bother, Charles V, acted as Holy Roman Emperor: elected by the Parliaments of Hungary and Bohemia to be sovereign, Ferdinand was proclaimed King of Hungary in November, 1527. The map of “Hungary” showing clearly defined boundaries, roads linking towns, and parts of neighboring counties left blank, may have provided a sort of cartographic variation of the established genre of a Mirror of Princes, published to mark an auspicious start to Ferdinand’s arrival in Central Europe, perhaps one designed with elegance despite his limited linguistic proficiency. He was chosen King to provide security to a prosperous kingdom, and to secure its continued autonomy of defined borders.

Yet if the office of the Hungarian monarchy was a key strategy of preventing the advance of the Ottoman Empire into Europe and into Central Europe in particular, Ferdinand–who knew no German as a child–demanded illustrations of the expanded realm he gained, or was elected to lead, by the Bohemian Diet and Hungarian gentry, and Croatian nobility, but just before the Ottomans claimed the eastern part of Hungarian lands the following year, forcing Ferdinand I to flee to Bohemia.

1.  The origins of a Habsburg view of history in Europa regina reflected the remapping of European integrity in the court of Charles V, in the years before the Ottoman invasion’s success.  The tension between insularity and expanse presented to the recently coronated Holy Roman Emperor by a former member of the retinue of Ferdinand I, who had studied in Italy and traveled widely to the empire’s eastern margins in Hungarian lands–the royal counsel had served as “in Hungaria secretarius.”  In presenting the map to Charles V in Sicily–the old Hohenstaufen seat–it makes sense he would choose to distinguished in the map as the seat of an imperial orb, giving it clear local resonance, to proclaim an image of imperial sovereignty .  In visually transposing the legend of the Phoenician princess, Europa, whose carrying across the waves by Jove to Crete was to found a new monarchy, recounted by the poet Ovid in the Metamorphoses, the print celebrated and marked the movement of the seat of the Holy Roman Empire Charles V would unite to Spain.  Whereas Ovid described Europa as mounting the back of the God transformed to a bull, “innocent of on whom she sat” who carrier her across the seas against full tide to Crete, the figure of Europe is far more poised and composed than one might imagine Europa born across the waves.

The poised figure with her crowed head in Iberian peninsula figured Europa promise the unity of a Christianized continent, as well as a concise geopolitical statement of imperial concern:  as well as recognizing the changed political constitution of the Holy Roman Empire in its new geographical form, the courtly conceit of the image first engraved in Paris in 1537, after the imperial 1530 coronation by the Roman pontiff in Italy, and soon after Charles V had united the Habsburg territories with his native Spain, relocating the imperial capital in ways that expanded the initial core of Habsburg lands, even while cradling the imperial orb in Sicily, her body upright.  The re-imagining of Europa from a Habsburg point of view is attributed to the court counsellor and humanistically educated poet Johann Putsch, of Innsbruck, who presented the map to Charles V in the Sicilian city of Palermo, which was visited by the Holy Emperor, unlike his predecessors, as he sought to fortify its coasts and defend the Mediterranean against Turkish incursions in the Mediterranean.   For the occasion of the imperial visit, Putsch designed a map–now lost in its original, and only surviving as a woodcut–imbued with symbolic status, invested with the poetic conceits as much as cartographic skill, as if celebrating the confirmation that Sicilian residence bestowed on an emperor uniting the Habsburg lands and Kingdom of Naples with the Spanish throne with the Kingdom of Naples:  for rather than recall Europa as a victim of rape, her regal figure stood tall, in ways the images reprinted during the 1580s foreground.  Yet as well triumphal vision, the map, when paired with Putsch’s poetic anthropomorphic apostrophe, Europa lamentans, addressing Charles V to lamenting the new suffering of Europe before dangers from the Turks and Tartars, and from England as well, for being left unprotected–and exposed to violation–save in the German-speaking regions that constituted an ancestral core of the Habsburg lands of Erbland and Vorbland.

While the map of 1537 advanced the promise of its future unity, assured of holding an orb symbolized by Sicily, the image of a delicate patchwork of crests united by a regal presence:  if Crete stands in synecdochal relation to the world, for Ovid, where Europa’s son Minos was its first king and inaugurated a dynasty, at Knossos, the figure of Europa derives imperial orb in Sicily and crown from Spain–and rather than being raped, rules with a composure:  if Renaissance poets had described the abducted Europa as pained if “lovely and warm” carried on the back of a bull to Crete, her face paralyzed by fear and terrified, the composure of Europa is strikingly harmonious in the map transmitted from woodblock to copperplate over the century, her crowned looking downward at her terrestrial expanse from Spain, or at the imperial orb situated in Sicily.

Hellvettii Queen.png
HIS:PANIA
Royal seat of Empire.png

Paris, 1537/Basel 1580

Despite its strongly symbolic form, the arrangement of texts, emblems and expanse allow one to read the collective choreography of the empire as recording a shifting geopolitics of the relation of Emperor Charles V to Europe:  as the new emperor would effectively unite the Habsburg lands even after the transposition or migration of the seat of empire to his native Spain, the bodily unity of the region created an auspicious cartographical representation of the coronation of the new Holy Roman Emperor.  In Putsch’s organization of the map, the site of Ferdinand I’s empire in Prague appears as the pendant of a necklace, if not the heart of Europa, and the river of the the Danube doubles as Europa’s gown’s fold, or an image of the vena cava within the body politic of the Christian empire, and the Iberian peninsula the crowned head of empire symbolized a new image of Imperial integrity.  The encomiastic image was informed by Putsch’s classical studies in Italy, as an encomiastic rewriting of pan-European unity that embodied hopes for an integral mainland.

If the later iterations of the engraving from the later sixteenth century continued a similar poetics of unity which persisted in representing hopes for imperial unity during the wars of religion.  If the notion of the insularity of Europe echoed the image of Crete where Europa, mother of Minos, would dwell–“my world, my island, grove of the God Jove”–the depiction of a Europe rich with rivers suggested both a sense of insularity in such maps served as ways to process space and spatial unity, as they came to provide an image of a Europa triumphans in the face of wider geographical discoveries that dethroned the centrality of “Europe” from the inhabited ecumene.  The image was less of a satyrical map than a somewhat polemic affirmation of  the continued integrity and centrality of Europe as a community–and European manner–while a distinctly different qualitative picture of global customs, dress and globalism emerged, and might be seen as a sort of symbolic resistance as such–much as “Europa” cartographically crystallized as a unit as if in response to fears of Ottoman advance.

2.  When Europe was first mapped in the Cosmographia of Sebastian Münster from 1550 in an anthropomorphic form, Münster had already imported the poetic metaphor to define Europe apart in editions of 1542, 1544 and 1548, perhaps deriving from Putsch’s map, which lent considerable discursive identity to the coherence of the region of “Europe”:  the anthropomorphic image sought to symbolize its sustained unity as a basis for the cartographic self-representation that processed the first mapping of Europe as a region in the early sixteenth century school of St. Die, as a wall map–and, subsequently, as a region securely removed from Turkish dominion.  What Waldseemüller had described as “bounded on the western side by the Atlantic ocean, on the northern side by the British ocean, and on the eastern side by the river Tanais” was shown as cartographic unity defined by oceanic landmarks, as it was re-interpreted in graphic form at a remove from scientific or mathematical cartography.

KFHdVYLCosmographia (1542)

Hand Colored EUROPA 1552 MWCosmographia (1542)

EUROPA PRIMA NOVA Cosmographia.png

Cosmographia (1542)

Munster EUROPA.colored 1552.pngCosmographia (Basel, 1552)

The addition of an elegant map of anthropomorphic design effectively embodied the conceit of an expansive peninsula unified by the Habsburg dynasty, whose performance of European identity only expanded as its inventive form of some degree of expressive plasticity that complemented   the accommodation of cultural otherness in increasing regions of the inhabited world.  The original map, which Peter Meurer has convincingly idenfied as presented to Charles V during his visit of state to Sicily in the fall of 1535, where the depiction of the continent holding the imperial orb located in Sicily, where Putsch travelled in the imperial retinue of Ferdinand I, based in Bohemia in Prague, effectively linking the Hohensatufen seat of power to the vision of the body politic of empire that reflected his own migration in the imperial court from Prague to Hungary to Spain, creating a cartographic poetics of imperial power later printed in a format of two sheets as a decorative map and statement of power that was able to be hung on a wall.  While the map presented to Charles V in Palermo does not survive in its original form, the questions of the relations between cartographic invention, embodiment, and engraving and how maps process space.

In what was to become an exquisitely inventive image in the burins of other engravers and cartographers who embodied Europe to lend greater coherence to its amalgams of toponyms, the ancient legend of Europa was re-embodied and modernized in new ways to describe the European continent whose head located in Spain, glancing down toward the regions of Greece and the Peloponnese that now lie at the hem of her skirt and across the Mediterranean to Africa, in ways that seemed to register the shifting needs to imagine the place of Europe in a remapped world.  The processing of a broad geographical expanse within a single legible emblematic form gained a distinctly elegant afterlife in generations after its 1537 Paris edition as a colored print of a less openly political, and broader cultural relevance that paralleled the expansion of images of increasing cartographical exactitude but whose choreographic form seems to have become less removed from a courtly discourse on emblematics as it was prepared for a market of cartographical prints, in which Europe’s body was as it were fleshed out in a new symbolic figurative form.

If the relations between the Bucius map to the constitution of the European Union were noted in the blogosphere and on Reddit–mostly in relation to the remove of Britain in our own post-Brexit world–the fraught tensions over the relation of modern Turkey to Europe persist, as if informed by longstanding symbolic separation of Turkey and the imagined autonomy of a European World–Turkey after all remains a candidate, as Hungary and Bulgaria potential candidates–as fears of violation by Turkish presence remains a powerful symbolic among groups that seek to animate much xenophobic resistance to Turkey’s presence in the European Union today.

pict--political-map---european-union-eu-28--candidate-countries-map.png--diagram-flowchart-example

ConceptDraw Solution Park

3.  A fault line with Turkish role was indeed far more prominent in the mental geography of map-readers than the divide between Old and New worlds.   The transformation of Europe to a new form of the imperial house offered a compellingly popular as an emblem that promoted the peace of the Habsburg dynasty, after the 1530 coronation of Charles V as Holy Roman Empire:  the reconstitution of the House of Habsburg of a new sovereign body was praised and promoted through the collection of towns and town views that distinguished what was once referred to as “the continent,” in ways that recall the poetic conceit of the map as a reinvention of space–and a symbolic model to frame and enshrine the distribution of power across space–as much as a transcription of spatial relations.  Re-engraved with qualitative alterations in 1564, 1581, 1582, and 1586, whose clever anthropomorphism appealed as an icon of political integrity.  As it was reprinted in ways that parallel and seem to accommodate the growing literacy in quantitative cartographical tools, the emblem of a unified Europe that engravers continued to qualitatively embellish an image that transposed a poetic conceit fist framed in the years after the rebuff of Ottoman siege of Vienna and the separation of Henry VIII from the house of Aragon.

For the Tryolean humanist and court poet Putsch, who had travelled to the ends of the same Europe in Ferdinand I’s court as royal counselor, effectively rehabilitated the form of Europa to embody the political unity and coherence of Habsburg lands by a female form, as historian of cartography Peter Meurer has so convincingly argued, by symbolizing the integrity of Habsburg Europe’s new boundaries, but created a newly legible map as a body  that granted them newfound poetic legitimacy by its anthropomorphic form.  As much as an abstract conceit, the original 1537 map reflects a search for a poetics of coherence and integrity that took advantage of a map in service to powerful poetic claims.  The plastic form of the map gained a new integrity in prints, rooted in courtly poetry, but expanding the expressive value of the the political and jurisdictional landscape of the new body of Europa, which appears primarily as a cartographical invention, studded with the emblems of houses of rule.  The highly legible surface of the 1537 map, presented a puzzle of or rebus of the ordering of local sovereignty, in which the letters “E,” “U,” “R” knit together symbolic unity across divided terrestrial sovereign expanse, and almost no attention is given to detailing the surrounding waters:  as if Europa is content as a separate continent.

QUEEN WITH CRESTS.png

Tiroler Landesmuseum Ferdinandeum, Innsbruck (detail of upper half of map)

To be sure, the map celebrated newfound imperial coherence of lands set off from the invading Turk and with its principal court and capital removed to Spain, site of the female figure’s crowned head from which she seems to admire her own newly emerged body, as an imagined conceit reborn in the courtly circle of Ferdinand I from the island of Crete–home of Europa–to the extent of a body riddled by political divisions.  Johann Putsch cast the somewhat melancholy image as a counterpart to the Europa lamentans that the new Europa ventriloquized an only half hopeful address to both the newly coronated Holy Roman Emperor Charles V and Ferdinand, his brother, King of the Romans.  Europa rhetorically asked readers, “What is going to be my destiny, which fate will put an end to the immense distress, the cruel vicissitudes and forces of providence? Which divine ordinance will finally restore a first glimmer of hope for our fallen planet?”  From a narrative of feared violation, the performance of Europe’s female body suggested new narratives of composure, containment, and triumph over the course of the century, as it seemed to unify confessional divides and defined Europe’s own integrity through her posture and decorum that belies these strains of lamentation in particularly assertive ways.

The image of Europa as triumphant increasingly distanced itself from the Petrarchan topoi of bodily violation–Europa’s rape–or the absence of protections foregrounded in how a personification of Europa addressed herself to the recently coronated Holy Roman Emperor.  The image came to connote a clear divide of cultural autonomy and regal stability, separated from the sense of distress that Putsch accentuated.  The narrative of past loss of integrity in a riven body politic of which Europa complained gained cartographical resolution in the somewhat crude map of the continent, the later transmission of the image strove for a sense of integrity in the new House of Habsburg.  For the poet Putsch invested Europa with a long colorful address, as if in an appeal for help, as much as encomiastic form.  For even as “the fertility of my soil is a handicap which attracts enemies from abroad” and even as “my head sways, oppressed by the cruel English, and the right arm which has suffered exceedingly under the Roman tyrants drops down towards earth, while the veins lose their vigor,” Europa voices hopes for a new future, and a restoration of integrity, while bemoaning the “many attacks and wars I have suffered” and “many bloody fights I did see” from the massacres of the Goths, the devastations of Gauls, and “violent rages of furious Attila,” and Ottonians before the more recent invasions of the Turks, as the Tyrolean court poet seemed particularly practiced in appropriating familiar neo-Petrarchan topoi of bodily violation from Italia mia–“che le plague mortali/che nel bel corps tuo si spesse veggio . . . . che fan qui  tante pellegrine spade?  perche’l verde terreno/del barbarico sangue si depinga?”–as poetic license for cartographically rendering the fears of the violence of Ottoman violation.  The Petrarchan strains seem implicit, but earlier fears of lost green fields recolored red by barbarian blood, by a “diluvio raccolto/ . . . per inondar i nostri dolci campi” was replaced by the vitality of the body of Europe, resistant to any of the “foreign swords” Petrarch saw as a curse to the country beloved by heaven.

As if in a counterpart to the lamentation off in Putsch’s poem that hopes for less distracted rulers, even as “we are threatened by more actions on the battlefield, to be fought with the sword” and many within Europe seem poised to “break the peace,” the map seems to offer a potential resolution of formal integrity for the region’s inhabitants.  Even if Europa lamentans voices ears for launching new wars and a ‘ “rush headlong into a new war,” heralding signs of stability from the Habsburg House, it praises the presence of  “faithful and mighty Germany alone, in the centre of my body, has energetically armed herself,” even though the seat of monarchy has moved to Spain, as the “strongest protector of [my] absolute chastity,” to face threats “by the treacherous Turk, the Arab or even the Tatar.”  The presentation of a Europe who is most protected in Germany, but not bloodied at all by incursions, is suggested to be nourished by its prominent riverine courses, many analogous–as the Danube, subject of a lost poem that Putsch had earlier penned–to the veins of the body, the Danube in striking correspondence to the vena cava and aorta already current in anatomical images of the human body’s hidden internal structures, much as Prague, seat of the court of Ferdinand I, King of the Romans, stands at Europa’s heart.

The hope for inaugurating a new “Golden Age” under the Empire overseen by Charles V provided Putsch with hopes to “curb the infatuation with war and the threat of the arms,” and would have not only symbolized the extent of the Holy Roman Empire, but heralded hopes to “give frightened humanity a lasting peace, and quietude to the inhabitants.”   This stands in contrast to the cartographical remove that the anthropomorphic map later gained as a playful conceit of the integrity of European identity, whose organization suggests the fear of the disruption of the vital lifeline of the Danube or the danger of violation from beneath a composed Europa’s skirts from the East.  The geographical expanse of Europe was an implicit theme of the map that gained new afterlife as a summary of cities and cartographical catalogue.  Putsch had not only travelled to the edges of the same Europe in the retinue of Ferdinand I, where he served as royal councilor in the Hungarian campaign of the Habsburg ruler, but wrote a poetic epic about the Danube, now lost, and the complementary geographic poems that so elegantly embodied Europe, which the map  translated to compellingly embodied cartographical form.

5.  Perhaps the way that the mathematical geographer Ptolemy distinguished local or chorographic maps that showed the organization of place or site as the charge of a painter provided  a brief for painters recognized by humanistically educated audiences.  The colored woodcut of Europe as a woman foregrounded the region’s formal integrity even in the midst of confessional divides.  The bridging of topographic divides as rivers, mountain ranges, or coasts in one bodily costume, set against a stippled sea not only naturalize a precursor of the post-Brexit European Union; the image of a regal woman, a “virgo” with her magnificently coronated head lying in Spain was an encomiastic form, as much orientational tool, comprehending the diversity and unity of Europe in the middle of the sixteenth century:  the figure of Europa embodied the hierarchy of major urban cities–situating  imperial cities of Prague, Magdeburg, Vienna, Buda, Constantinople, Naples in one form.  At a time of a profusion of maps, when the continent had been fully mapped at multiple scales and modes, a new symbolic representation and iconography of its sacro-political unity among a geographically disparate community of towns.

Indeed, rather than depict terrestrial continuity, it proclaimed territorial integrity within the relation of ruler to the region the ruler embodied in particularly elegant terms, bridging the Pyrenees that served as the basis for her ruff, and with her heart still beating in Bohemia.   The staid comportment of the crowned queen embodied clear control over local civil constitutions by the 1580s, when it was more widely reprinted, as if in a condensation of the civilizing process that seemed to conclude the religious wars.

Queen of Place.png

The image gained a large audience among the regional maps of cities in Sebastian Münster’s Cosmographia from the 1550s, and is not known to have circulated earlier, as did most of the maps within the volume. More an image of delight than precision, the image was less an “upward displacement” of one’s point of view than a symbolization of the integrity of an imagined landscape.  

Situated between “AFRICA” and “ASIA,” the image constituted something of a rehabilitation of the tripartite T-in-O maps centered at Jerusalem, but magnified Europe as a formed body at its center–a relation heightened by describing Europa as the “foremost region of the earth [prima pars Terrae],” gesturing to the inhabited earth’s division in medieval mappaemundi.

HIS:PANIA.png

In an age of an abundance of world maps, indeed, the feminized figure affirmed the continuity and symbolic integrity of Europe, endowed with its own symbolic continuity and crowned with regality separate from the papacy lending prominence to the imperial cities of central Europe in its body, in ways that might be seen as an iconic polemic against a geographical map of global purview, and a new map of European empire and Christian community of a distinctly imperial pedigree.  Even as it gestured to and rehabilitated the juridical concept of the two bodies of the king’s two bodies, the imperial body of Europe crowned by Spain constituted a powerful if miniaturized political polemic about European identity in emblematic form, wresting claims for political universality from Rome’s pontiff.

crowned woman

The crown positioned in Spain studded with jewels presented an implicit rebuke to the papal tiara, as the coverage of the European landscape reminded viewers that the pontiff had invested imperial authority with a new sacred role, as much as an emblem of worldly leadership, which Philip II had hoped to claim as the premier leader able to unify the continent in an age of religious dissensus that the Roman pope no longer afforded and could no longer provide.  The assertion of the preeminence of the regal figure sought a new level of unity in the figure of the emperor–condensing a conceit of imperial succession and derived from the search for a new emblematics of rulership if not of imperial agency in the imperial court of Ferdinand I:  the tiara-like crown of “Europa in forma virginis [Europe in the Form of a Maiden]” increasingly effectively coopted the tradition of papal emblematics as it won currency in the mid- to late sixteenth century, moreover, as the figure of the Queen Europa assumed an imperial crown that substituted for a papal tiara.

The tiara-wearing figure of Europe, elegantly poised and standing tall, coopted the image of Christian integrity that the Roman pontiff had in recent years increasingly assumed as a reflection of worldly authority and magnificence.

Pius V with tiara.pngPalma il Giovane, Pius V wearing full regalia and papal tiara

60fcf63a4c014b50c57cacc147b2851b
dfc5b06b0ae5f56b9f39f9eabd081f55

Paul III (reigned 1519-49)

The encomiastic chorography mapped “Europa” as a unity, even in a time of religious dissensus.  The map might be seen as tantamount to an investment in unity, as the Habsburg court sought to place itself as the head of Catholic Europe, even as the Wars of Religion continued in France.  Mapping provided a new mode of displaying and celebrating unity of wha might be considered a region, united by a scare-imperial authority as a space.  By placing the regal head of spaces the seat of the Habsburg throne so prominently, the map ordered the body of landscape of Europe in decisive ways that were not only an amusement or a satyrical map, unless satire is understood as adopting a set of formal conventions in new way and to new ends:  the  powerful symbolic image of terrestrial and imperial unity in a time of changing and expanding geographical horizons, and an identification of the two-court Habsburg lineage as drawing together Europe’s variety in a single body–a body celebrated as a Virgin Queen, whose heart seem to lie in Germany and Bohemia, but the variety of whose contents extended to encompass the European cities that Sebastian Münster had fairly included c. 1550 in the compilation of maps of his best-selling German-language Cosmographia, reflecting its predominant concentration on chorographic images of German-language cities, if taking Italy and Denmark as two arms, respectively holding imperial orb and scepter, as if to affirm its integrity.

Cosmography“Europe” personified as a woman from Münster (1550)

6.  The hand-colored image echoes how the ancient geographer had described the mapping of communities as the work fitting for an artist, not a geographer.  Removed from scale, coordinates, or even the pretense of cartographical precision and accuracy, the gendered map was a grander form of the genre of chorography–described in early modern treatises of geography as a qualitative rather than quantitative the map of a place or community.  The collective choreography earned national boundaries, but invested a powerful figural coherence to a landscape map that echoed choreographic as much as geographic conventions of landscape.

The image of Europe could double as a chorogaphical rendering  by the 1580s, when the image more broadly circulated than after its initial 1537 creation, redesigned as a powerful image of symbolic as much as spatial unity in 1581 by the theological commentator Heinrich Bünting in his  Itinerarium Sacrae Scriptura, and again in the imperial city of Magdeburg in 1585, shown below.  The image of Europe as an embodied image now identified as female was autonomous if legless, curiously separated from northern lands of Norway, England, Scotland, Denmark or Sweden–which floated almost globularly above, clothed by the landscape and cities of the mainland was a solidly embodied regal form, crown supported by the houses of Aragon and Navarre, facing down Africa–no longer a clear continent–and removed from Asia.

Europa . . forma VIrginis Putsch 1585 Magdeburg.png

British Library (1585)

The cartographical embodiment of the body politic dispensed with the conventions of geographical mapping, as an embodiment it became a powerful symbolic image of the coherence of the empire, “head” in Spain, seat of the Habsburg empire, where Philip II had transferred the seat of empire to the Escorial palace, and, since 1581 ruled Portugal as well, and confirmed the transferral of power to the Iberian peninsula.  The snapshot of political power revealed the monarch had by 1583 “completed” rule over the continent–its “chest” now in France, early seat of empire and of the imperial regalia, its “body” composed of Germans from whom the Habsburg house hailed and derived, as whose right arm was made of Italy, holding the Imperial orb in Sicily where the empire once lay, but ruled from Spain:  such was the snapshot of European rule, if one that elided or turned a blind eye to the Dutch revolt.

The map affirmed the newfound political unity of the continent, in ways that transcended his person or the Habsburg house, but provided a powerful trope of cartographical embodiment of the body politic or of a body politic dotted with cities, and of which the Danube runs down to her dress’s hem.

Body center.pngBritish Library (detail of 1585 Magdeburg impression)

What sort of unity did viewers see in the imagend the engraver Johannes Putsch, or, as he latinized his name for humanist readers, Johannes Bucius, present to readers?  While not a ‘satyrical’ map of humorous design, it was clearly metageographical in a new sense in Europe, and built on the increased literacy in cartographic symbolic forms as a model for illustrating and demonstrating the power of unifying political rule.  Bucius’ map was itself re-engraved and reproduced in Sebastian Munster’s wildly popular Cosmographia from its 1570 edition, as the first personification of the continent in its new imperial guise to be widely disseminated in Europe, and a regeneration of the social body.   The history of the reception of its cartographic form offered a popular image of European identity, more broadly than the Hapsburg court.

The embodying of Europe was a powerful metaphor to link to a crowned figure for the Spanish Habsburgs, by the time it reappeared in the 1585 Magdeburg engraving, converting the edges of the Iberian peninsula to a regal tiara or crown, as if to symbolically map the imperial network of an empire whose symbolical center had migrated, if the place of Bohemia as a pendant, and Vienna as a principal city, long remained, and Sicily became an orb, and Rome perhaps an extravagant adornment on her wrist.  Indeed, the adornment of the queen-continent seemed an occasion to map Europe’s extreme abundance, and distinguish it as such less in an exact than in an elegant symbolic form.

7.  The repetition of an identical motif of mapping from the first third of the sixteenth century, when it was first engraved as a woodcut, to a more iconic representation of imperial identity constituted an early modern imperial icon of European unity:  “Yurp,” much as Peter Sellars put it in the first days of the EU, emerged as a regal figure, imperial orb in Sicily, head in Spain (Hispania) and Hispanic in character, but heart in Bohemia–and (no doubt to the chagrin of the English), the islands reduced to a flying banner of the scepter that she holds, lending it regal attributes in its dress and crown.  The performance of such an allegorical personification is both a protection against otherness, and an image of the imperial identity of the continent’s identity.  The map suggests not only a medieval tradition of figurative geography or symbolic mapping, but a deeply allegorical reading of how Ptolemaic cartography used the correspondence of place in a uniformly continuous distribution to fashion a “community” in chorographic maps.  Indeed, despite the proliferation of various ‘chorographical’ maps of regions, often nation-states such as France, England, Switzerland, or the Netherlands by the early 16th century, the image of Europe’s imperial identity foregrounded the specific role of each place within that unity–from Iberia at its head to Bohemia at its heart to Italy as the arm holding an imperial orb.  It served as something of a hierarchical relationship of the individual European regions, and something like a memory-emblem to record the relationship within the Holy Roman Empire of varied European states.

As such, it was often re-written–or re-mapped–as a symbol of authority, the primacy alternating between European cities and counties that were centers of imperial residence.  The image is often described as “map-like,” but provides a map, if one less concerned with spatial orientation of its observer or individual reader than the coherence and unity of one specific region in an expanding ecumene.  Johannes Putsch (or Bucius) designed the original map that he entitled “Europa in forma virginis” (in the form of a maiden) have often been argued to represent an embodied leader, such as Charles V’s wife Isabella, whose progeny would unite the region that the Hapsburgs tried to effect the notion of unity with considerable popularity, but dedicated to the brother of Charles V, Ferdinand I, as a sort of allegorical land map of strikingly more schematic nature when compared to later, more life-like images.  This 1537 woodcut of two plates created an early prototype for the mapping of imperial identity, printed in Paris, and includes the elements of crown, scepter and imperial orb, all of which are presented with more detail than the quite schematic linear map, suggesting only a notional image of England or the African continent and coast–if in a far more schematic form of less clear embodiment–even if it may have existed in colored copies.

Europe as a Queen--Bucius

The point was less to map terrestrial borders, continuity, or shorelines with any accuracy than to provide a figuration of European unity that addressed audiences skilled in map-reading, or with reading the distribution of a land-map.  The popularity of its figuration of Europe lead to re-engravings and reproductions, often colored in the form of many manuscript maps–leading to their elaborations within later reproductions, as in this image at the Comenius crypt in Garden, that attests to its particular staying power as a representation of Bohemian identity, as much as European unity.

Europa Regina 2

Wikimedia

Europe is shown in the map as a continent, opposed to Asia and Africa, as a new rendering of the T-in-O map, now centered not in Jerusalem, however, but based in the forest around Bohemia, stretching from Spain to Hungary, with Greece, Bulgaria, Scythia and Tartar lands at her skirt.  This image is not only far more ‘fleshed out,’ but reveals a clearer image of a landscape map, suggesting that its engraver emulated the Ortelian integration of landscape engraving and cartographical iconography with text:  prominent textual markers indeed distinguish the continent’s (or queen’s) bodily zones, even as the rectitude of the female figuration of the continent is reflected in her grave aspect and imperial regalia.

crowned woman.png

The essential dynamic of unity within and overcoming sovereign divisions is underscored in this map, which if previously an independent flysheet was re-used within the context of a popular printed book, together with multiple maps of varied provenance that were mostly characterized by their striking pictorial design.  Although broken into colored sectors of national zones, this anthropomorphization of space enobled the image of Europe, staring at Cadiz and the African coast, in ways that eerily prefigure a Europe gazing over an imaginary mountain range.

Eropa Regina

Striking strings of conical mountains are a wonderful visual metaphor in the map that appear transformed to decorative forms, as the colors national divides seem a decorative quilt:  the Pyrenees appear as a regal necklace, rather than a dividing line, decorating the worldly majesty.  After a 1587 reprinting of the image, by Matthias Quad, a cartographer of Köln who would later publish an atlas of Europe, and printed by Jan Bussemaker, now titled simply “Europae descriptio,” leading to the inclusion of another variation of the map in Münster’s best-selling Cosmographia, among a collection of maps of Europe, Africa, Asia and the New World.

The maping of European unity is often linked, as by Wiebke Franken, to the somewhat more mystical anthropomorphic mapping in 1337 of the relations of the continents of Africa and Europe by the medieval monk Opicino de’ Canistris, whose exposure to nautical charts in the north Italian city of Pavia led him to lend it a distinctly figurative form. The image Opicino created of Europe caught in a moment of intimacy with the continent of Africa–represented by the figure of a monk, perhaps a self-portrait?–who gazed with supreme confidence at the figure of Europe. The map seems to have been drafted while the monk was at the papal palace in Avignon, where he designed the medieval cartographic hack as a hopeful image of future congress or harmony, depicting the African continent as a humble, stoic spectator of an alluring Europe possessing ornately flowing hair.

opicinus1a

Opicino’s remapping of Europe offered a mapping of Christian unity, a pictorial representation of two continental figures barely removed from one another–perhaps echoing the church’s remove from Rome. Although some copies of the map made it a sort of medieval mandala, rich with symbolic interpretation, then genders, dress, and appearance of continents varied, but were shown in a form of partnership that suggested a global balance, distinct from the symbolic early world maps of the Middle Ages centered on Jerusalem, represented as subject to a macrocosmic interpretation.

The restoration of a united body of the feminized monarch that became invested with royal attributes as Europa Regina was a powerful statement of political unity and customs, and invested with full regalia.  The map of a supremely regal Habsburg Europe occupying center-stage and surrounded by oceanic waters focussed attention on the instruments of imperial power–the orb; the crown; the scepter, in an alternative trinity–by mapping the ascendancy of imperial power even in an age of confessional divides.  By 1590, the supremacy of Europe, of which England, Scotland, and Ireland now stood as a banner fluttering in the imagined breeze as it flew from Europe’s scepter, seemed invested with bravery, comprehending now all of the page, staring down Africa, comprehending Muscovy and Tartar lands, and with Asia reduced to something of a stub.

regfina 1590.png

9 Comments

Filed under Bohemia, cartographic design, Europa Regina, Holy Roman Empire, royal maps

Mapping Friendships? Facebook Maps Social Networks

The recent growth of web-based “social networks” inspire maps no longer rooted in terrestrial relations, but stand to become vertiginously unmoored from them:   maps often help us to grapple with the distance between them, as much as to orient us spatially to their relationships, but the blobs on this series of maps oddly disaggregates the inhabitants from the land, focussing less on their spatial situation than their relative degree of web-presence.   Indeed, in ways that very inventively rewrite the map as a throbbing surface, rather than a static interface, the attachments of folks to the interactive space of Facebook becomes cast as the subject that is being mapped–as well as being the datasource from which the map’s dataset derives.

Thanks to the creative folks at Stamen design, we have a beautiful interactive global map of Facebook users, whose bold colors offer a neatly clickable index of social networking over space.  The map is not an innovative ordering of space, but illustrates the network’s global reach in a twist on the project of mapping the inhabited world, shared by Ptolemy and Abraham Ortelius alike.  But let’s ask what’s at stake in crafting a visualization culled from archived data gathered from users’ profiles–as much as celebrating the virtuosity of the clickable map as a chart of the social network’s reach, as if it were able to map as previously unquantifiable (and indeed ultimately almost ephemeral) value as ‘friendship’ might be.

World's "Friendships" on Facebook

Many maps employ self-reported data.  In a sense, the map of Facebook use–or the self-identified “Friendship Map”–charts global inter-relations, like the global maps of national distribution of GDP, provenance of coffee beans or even pathways of the migrating whales, both discussed in earlier posts.  But whereas  maps objectively mediate terrestrial inter-relations–and inter-connectivity–the notion of connectivity has been re-appropriated in the images of “Friendship” that Facebook commissioned, as has the meaning of the word “Friendship” itself.  On the one hand, this map is a celebration and triumphal illustration of Facebook’s near-ubiquity.  But it is also with clear limits, even if they are unacknowledged.  Anyone not on Facebook is absent from the map, since connectivity is generated from profiles that are registered online.

Facebook connections allowed the folks at Stamen to generate instantaneous images of web-use, making this sequence of clickable maps a truly interactive treat, as well as a visual feast.  But the effect is also to present the data generated from Facebook use as endowed with the allegedly objective criteria of maps, and to normalize Facebook’s criteria of “friendship” in apparently objective terms.  Although the very notion of geographic connectivity is fundamental to map making, the maps that are used as the templates to indicate the “connections” of friending in the Facebook platform invest a sense of objectivity and meaning in trends of friending that elevates the medium as the basis to generate further information to a degree that boosts Facebook’s criteria of meaning, as much as provides analytic tools:  if “the medium is the message,” the medium is not cartography, although the multiple images echo the authority of cartographical forms, but Facebook itself.

This is particularly pernicious, and bears some examination.  The maps on this site visualize aggregate friendships on Facebook as quivering blobs of connections that pulsate as with life of their own.  Although claiming objective authority of a map, the aggregates map “friendship” as Facebook has defined it, and embody and reify the data FB use itself creates and generates:  this is a map of FB use, in other words (rather than of web use in general), and a vision of the interconnectivity Facebook promises and the very “Friendships” that it creates.

Take a look once again at the snapshot of the connectedness of the Marshall Islanders who use Facebook:

World's Friendships on Facebook

 

Such a map is decidedly not a territory–nor could it be confused with one.  But if “all maps are arguments,” in Harley’s words, and conceal interests, as much as show meaning, the interests concealed in these “Maps of the World’s Friendship” demand considerable unpacking.  For to me, the multiple maps that Stamen design unveiled last September 12 are something like post-modern versions of earlier corporate emblems.

The aggregate views of information born of Facebook use essentially trumpet the inter-connected world that Facebook promises as a matrix achieved by corporate interconnectedness, in other words, in ways that update the familiar stream-lined modernist logo of global unity Pan Am once used to promote itself as the “world’s most experienced airline,” able to provided air service to all regions of the world by airline jets.  The Pan Am emblem emptied the familiar format of projection from toponyms or places, as if to illustrate the lack of obstacles to air travel and the global surface that its flights promised to link.  The logo owned by Pan American World Airways erased places in favor of the latitudes that link the world bridged by flight paths and no longer in need of land maps, no doubt intentionally offering the new map the airline corporation promised to provide to its users.

 

277px-Pan_Am_Logo.

The interactive map of Facebook connectivity are constantly evolving and generated at a given moment, and, unlike the static emblem, as if living independently from the viewer, but embodying actual FB use.

The contrast is interesting on iconographic grounds as well as stylistic ones.  The generation between these visions of global interconnectedness has led to a map of greater sophistication and persuasiveness of interactive form, and one that seems, like Facebook, user-friendly and value-free:  but the map of Facebook users is particularly insidious, as ‘friending’ and connections are rendered by the web-based platform itself.  In comparison to the Pan Am logo, rather than merely provide an illusory image of the promise of global unity, the map is a triumphant image of the actual interaction that the web-based platform promised: “friending” provides the metric of global interconnectedness and the sole standard of national interconnectivity.  Although the map can be re-centered at a click in order to map the connectedness from a different point of view, the “point of view” does not really change. In the text above the map, “friendship” doesn’t appear in scare quotes:  it in fact normalizes Facebook use as the sole index of contentedness and inter-connection.

Let’s examine specific cases to ask what is revealed or viewable in these multiple maps, which represent a proliferation of different data visualizations as much as providing a basis for geographical or spatial orientation. To do so, return to the “map” of Facebook connectivity in the Marshall Islands, which maps Islanders’s global connectedness via Facebook friendships:

World's Friendships on Facebook

 

 

The notion of mapping an emotion or state of mind–friendship–suggests the sort of positivism of early twentieth-century phrenology, or the comic maps of lands of contentment, like the early modern “Carte du Tendre“–an imagined geography described as a “topographic and allegoric representation” by Mme. de Scudéry in seventeenth-century France–as a geography of Love, complete with a river of Tenderness that runs through towns named after different stages of tender affection.

There’s a wonderful paradox of mapping the intangible as concrete, or mapping the ineffable–how often do we invest deep significance in the word “friend” after fourth grade?–in graphic terms, as if to make manifest the good-will that exists as if it were a physical topography.  (The notion of such mythic lands is re-inforced by dividing the map into color-coded continents, as if an emotional Olympic games between different parties.)  But it is more the hubristic belief of Facebook in their own metrics, doubtful in any event, than a positivistic belief in the ability to locate sites of well-being in the body or on the planet.

What’s the metric here?  Hopes of visualizing interconnectedness among Facebook’s users is more of an advertisement for their web-based platform than a visualization of disinterested data, and it’s not at all certain that this converts to a metric of well-being:  the huge number of connections boasted by residents of the Marshall Islands, Guam, Fiji, and the Philippines may derive from a sense of disconnectedness among the American populations in these regions, and a reliance on FB as a platform to remain in contact with their relatives in a different time-zones.  Although the Marshall Islands were only occupied by the United States until just less than thirty years ago–American forces left in 1986–the 10% of the population of American origin maintain extremely close ties to the US, and, more tellingly, the top destination for Marshallese ex-pats is the US.  “Technology bridges distance and borders,” Mia Newman boasts from Stanford on the FB website itself, as, due to the grace of this platform, “Individuals today can keep in touch with their friends and family in completely new ways — regardless of where they live.”  In a world characterized by dislocation and isolation, Facebook provides social ties.

The appeal of the map is of course to advertise how Facebook trumps geography, and one might do well to return to the interested nature of this map as a corporate logo:  “Immigration is one of the strongest links that seems to bind these Facebook neighbors,” the website informs us, if this was a discovery that the platform allowed; having (and maintaining) a lot of FB connections isn’t that surprising given the dislocations caused by such out-migration over recent years.  Flipping to the site itself,

[http://www.facebookstories.com/stories/1574/interactive-mapping-the-world-s-friendships#color=continent&story=1&country=MH],

watch with awe as color-coded aggregate bubbles quiver with connectivity,  as folks update social profiles, making new connections, adding “Friends”, or, as I happened to do last night, de-Friending others.  Clicking on the variable of ‘language’ on the site, we can see or imagine close ties between the Marshallese and the Philippines, and note with some surprise that the dominance of red (English) on the map, the improbability that non-English speakers in the islands nonetheless register the greatest number of connections.  This omits the different uses of “Friending” or “FB Friendship” among each region, of course, we failed to add, as it assumes that use of Facebook conventions is as universal as Facebook’s global reach.

The deepest attraction of the site is its interactive feature by which the map at a click newly configures itself from the perspective of dfferent FB users.  The movable centering of the map doesn’t change the geographic distribution of place, but rather  reveals how connectivity is centered in the globe from different national aggregates, which can also be segregated by language.

Experiment at the link here, to explore the fluidity of this new mode of mapping the world’s population, and abstracting one’s web-presence from the world.

[http://www.facebookstories.com/stories/1574/#color=continent&story=1&country=HT]

In this case Haiti, the “map” correlates the number of Facebook connections in the country and numbers between countries in ranked order that are a bit surprising, given the prominence of Canada, until one imagines the number there of Haitian refugees:

Learn Which Countries Share

The links among active FB users, cast here in terms of language groups, ostensibly responds to the question of who “shares the closest friendship connections,” although the reasons for those connections are not able to be clarified–although the illumination of linguistic ties clearly helps.  The huge prominence of Haitian ties to the Dominican Republic and Canada is not a big surprise; if the slightly lesser ties Haiti enjoys to the United States may be, it is not surprising that the proportional ties to France rank a close fourth.  This is a map, however, of dislocation, and attempts to bridge physical divides, as much as it is of friendship ties–or even a measure of friendship per se–so much as the type of “friendship™”  that Facebook seeks to market and be able to offer:  friendship that is less in, as it were, meatspace than cyberspace.

In contrast, the close ties of Russia to the Ukraine, Kazakhstan, and Belarus might be better explained by their recent division from a formerly united regional territory, albeit one that was ethnically diverse:

Russia's %22Friends%22

These maps display salient ties of economic and linguistic relations, to be sure, yet filtered through the economy of Facebook use.  The dramatically interactive map measures different perspectives of the world through the sum totals of FB users in one region or nation–a self-selected group–based on the criteria that that group imposed on the map.  Unlike other maps, where the data is cherry-picked and chosen and balanced by the mapmaker to conceal or pinpoint interests in an objective manner, Facebook has culled the data for this map–created and devised by Stamen Design–based on data that is not only essentially self-reported, but represents not only a portrait, but Facebook’s ability to mine the data archived by user-preferences and to assemble its own data of the aggregate of regional Facebook communities.

The result is a fantastic vision of totality through the eyes of the Facebook network, in which we can “click” on any country to view its population’s “connections” to other areas of the world.  What else does the map tell us?  Little more than the economic ability to dedicate large amounts of time to FB, or the state of emotional dependence on expanding one’s connections–or, more accurately, the acculturation of FB as a way of maintaining ties.  “Economic links, through trade or investment, also seem to be strong predictors of country connectedness,” Mia Newman informs us as she seeks to interpret the map for readers who have stumbled upon it and seek to understand this new configuration of the globe online.

Since we’re championing interconnectedness, let’s look at the potentially more isolated country of Pakistan:

Pakistan 1

The ever helpful text panel–as the legend that must always be read with care in any map–calls special attention to Pakistanis’ ties to Bangladeshis, an effect of their unity in colonial times, but is less than illuminating about what are the classes of Facebook users in the former South Asian colonies, or what are the groups using the platform:  perhaps the emphasis on the fourth largest aggregate site of connections distracts from the comparable ties to users in Afghanistan, or the surprising permeability of the Indian-Pakistani border.

The multiple FB connections of inhabitants of Greece, however, and the generous radii of countries in Eastern and Central Europe, belies the notion that interconnectedness is a metric of economic vitality.

Greece.

There’s a lot of FB activity in Micronesia–but are Bulgaria and Serbia hotspots of economic vitality or cooperation?  Are Chile and Argentina sites of stability, or is Mexico?  Is Argentina really a center of stable labor relations and a model of free markets that we are instructed to read the map as providing evidence of?

Argentina's Friendship and Labor Market

The arrangement of a configuration of bubbles of different colors are beautiful, and the pulsation of colored blobs dramatic, but the group of users are particularly difficult to identify, as are the habits by which they might “friend” their “friends”–or the networks they create.

Does–to chose a limit case–an absence of FB interconnectedness in China really reveal that the country is moribund economically?  In the manner that North Korea drops off Google Maps, although we all know that North Korea is not known for its open-access, there is no point of reference on which to click or metric to view for the largest of the world’s economies.

The limits of mapping FB use as a form of “friendship” rests on a combination of economic benefits, security, and desires for companionship that jointly contribute to online “friending” and the archiving of “friends.”  Not only is there a uniform level of “friending”–so that the necessity of economic “friendship” is equated with the ties of countries of origin among immigrant communities–but the homogenization of these different gradations of “friendship” obscure the potential benefits of legibility in this dramatically interactive map of Swedish FB users’ ties to geographically proximate and distant members of the FB community.

As the test notes, it shows the close ties of the Swedish market to Norway-not surprisingly–Denmark, and Finland, but also the ties of refugees who have arrived in Sweden, a preferred site, from both to Serbia and Iraq.  These recent settlers in the region, unlike the Scandinavian nexus, document a “friendship” to parents, schoolmates, or extended family– the database FB has culled suggests a deep desire to continue an imaginary with these faceless “connections,” and the lack of ability to make easy contact with these ties among immigrant communities, rather than the depth of their connections.

sweden's friendships

In the end, these are wonderful maps of our own making, whose indices are a better reflection (or projection) of what connectedness means to us–connectedness now being a relation that Facebook has now both defined and designed.  Whereas the old Pan Am logo surely maps geographical interconnectedness, as do all maps, the series of user-generated maps of Facebook connectedness map the extent of networked interconnectivity:   they are less truly maps, in some sense, than data visualization schema, that render in pictorially iconic form the data that Facebook is able to collect.  All maps reflect their makers to be sure; the maps of Facebook connectivity, more than perhaps anything else, illustrate the range of data Facebook is able to mine.  Perhaps this is the real function of the maps, which parade the range of information and “closer looks” that Facebook has access to.

For what goes unsaid–and remains unsaid–in this endless sequence of maps is the variations among the penetration of Facebook within each country–it is assumed to be complete, and to rester anyone that one is interested in taking measure of, as if it were the metric of Who Really Counts.  Yet the wide disparities within the extent of Facebook’s currency (or, if you will, adoption) in different countries not only widely varies but might be itself mapped, as something like a corrective to the data streams that the above maps claim to oh-so-conveniently organize.

The distribution of the differential sin Facebook’s adoption in the population at large might be usefully remembered in this far yet brilliantly colored but useful bubble map, which chats the intensity of Facebook’s penetration in the population, based on site-registered active users around 2012 from a variety of sources, from a project of Elvin Wyly and Larissa Zip, which attempts to map the more socially-networked world that Facebook boasts it can offer access to.  Although the ranking of urbanization of countries is problematic–given the local variation in a largely rural nation as India that possesses large cities–the huge size of connectedness that was privileged in the urbanized areas of brazil, the United States, UK, Uruguay, Chile, France, Columbia, Turkey, Argentina, Malaysia and the Philippines, as well as highly urbanized Singapore and Hong Kong–irrespective of actual geography or population size.  (India is the outlier of a largely unorganized country with high FB users, but the undoubted majority of its users are concentrated in cities or urban areas–Facebook does not release or record precise geophysical location; the relatively small user numbers for Iraq, Ukraine, Afghanistan, Ethiopia, Uganda, or China seems to show regional poverty.

 

paste74

The outsized boast of mapping “The World’s Friendships” conceals the very absence of the non-networked, the new disenfranchised who the ideology of Facebook erases from the map–and who are poised to become the unnamed hordes of the inhabited world, whose lives are less visible in a globalized world, although we absent India, Kenya, China, Rwanda, Ethiopia, Nigeria, Nepal and Uganda at considerable risk.

Unurbanized Low-FB presence

The “Maps of [Facebook] Friendship” are fundamentally ways to advertise the very sort of datasets that Facebook is able to sell to companies that want its records of page-views, if by orienting folks to the very metrics that Facebook has at its fingertips.

What we get is a sense of the reliability and credibility that the data Facebook possesses to orient us to the webspace that Facebook has created, using the trademark of being a “friend”–that crucial desideratum in an economy when credibility seems hopelessly confused with web presence and social connectedness intertwined with virtual contexts and contacts mediated over Facebook and LinkedIn–is able to be mapped with apparent accuracy, of an almost positivistic tenor, albeit allowing for the fluidity that is itself so characteristic of the web as a medium and of Facebook as a virtual interface.

Leave a comment

Filed under bubble maps, data visualization, Facebook, Facebook Friendship Map, Facebook Urban Penetration, FB users, Interactive Maps, social media, social networking

Mapping Knowledge and Mapping Food

Image

What relevance do maps have in a world often organized by database systems that are in themselves often impossible to visualize?  One answer is that the map is not only a visual register of data, but prepares an active correlation of information patterns and raises questions about human relations.  Rather than arranging data, maps show or highlight selective relations between data in graphic form.  Maps do so in ways that generate questions about our relations to space, if not the variety of relations each of us occupy to an otherwise uniform expanse, in order to make space our own; they are as a result particularly useful tools to ask us to consider our sense of place in ways that we might not otherwise find a way to puzzle over and consider, or find a way to concretize.  Although the size of massive database systems escape the kind of an individual, the maps that guerilla cartographer Darin Jensen has solicited and assembled in FOOD: An Atlas raise chart the spaces we organize around through food, and understand place through the intersection of place with how food is produced, exchanged and consumed.

In an age of the unwarranted expansion globalization of food consumption patterns and trade, where the importation and circulation of foods to their consumers often seem shaped by processes irrational in nature, the rationality of the map provides a way to raise questions about how to understand the ways that food sources and substances travel across space both in commercial ways and in raising questions about the efficiency of these systems.   In identifying and rendering a joint database of food production and consumption, we can grasp in an entertaining visual form multiple questions about how we value the place of our food and how food is now valued and exchanged over spaces far beyond the places where it is grown.  We may not know what bacillus of yeast helped the fermentation of the glass of beer we are drinking, even if we prize the origin of our coffee; we can’t visualize or often even know what field of tomatoes provided the basis for our pasta sauce, or the huge range of regions united in the foodstuffs in a plate of school lunch, or where the almonds of northern and central California travel in order to reach consumers from the Central Valley.  The maps in FOOD:  An Atlas provides a range of provocative maps of how food interacts with space that provide a compelling set of questions about our relation to place, and indeed the relation of food to space.  Maps of the global distribution of grains, or of the costs of the same foodstuffs, remind us of how food exists in relation to place, even if food travels globally—as well as the places where food grows.

The compilation is a true atlas of modern life—or of modern tastes for foodstuffs.  The Dutch engraver and cartogapher Abraham Ortelius compiled the first global atlas by sourcing maps from different areas in Europe from his multiple correspondents in the 1560s, obtaining a range of extant cartographical forms of nautical and terrestrial form that he collated in a synthesis of terrestrial coverage that canonically redefined the image of the inhabited world.  Refined and expanded in his own lifetime and after his death, the Theatrum Orbis Terrarum bound these multiple maps obtained from different parts of Europe and vetted in Amsterdam in a single commodity that was immensely popular and, though dedicated to Philip II of Spain, was disseminated over a huge geographic expanse.

The crowd-sourced maps collected in FOOD were sourced in a considerably shorter period of time over the global internet, solicited from cartography listserves and Berkeley classrooms alike, starting from the North American Cartographic Information Society (NACIS) and coordinated through a GIS lab where proposals for mapping were often linked to potential owners of databases, and submitted maps refined for their persuasive visual organization, the transparency of their cartographical iconography and the appeal of their format.  The variety of graphic skills that are applied to map food and food’s distribution are themselves inventive exercises, and suggest the degree of invention that

The crowd-sourcing of the atlas is not only a question of pragmatics, but itself an instance of informational exchange.  On the one hand, Jensen describes how he arrived at “a project of guerrilla cartography and publishing” as the result of a natural desire to make the sort of compilation of maps that “take too long to make,” which led him to “an experiment in doing it faster,” both by relying on crowd-sourcing and local publishing. “It doesn’t have to take two or three years to put out a book or an atlas.”  The anonymity of the crowd sourcing generated a far more imaginatively diverse use of mapping conventions—unlike Ortelius’ interest in universalized norms, they celebrate local diversity of mapping abilities in keeping with the polycentrism of a post-modern age.  Rather than conforming to a single style or aesthetic, each crystallizes specific issues in an individual fashion.  The maps provoke us to consider the relations of place and food, and alter or tweak our relations to the world in mapping the circulation of food wastes, the sites for importing tomatoes for that pasta sauce, or the “food swamps” where junk food constitutes a dominant share of the foods for sale.  Each is brilliant in its own way.  Whereas we know the many authors of the maps that Ortelius collected primarily from his extensive correspondence, as well as the “elencum auctorum” that provided a comprehensive list of the different authors of maps in his atlas and sources that were consulted in its creation, Jensen lists the individual or joint authors of each map–and even invites us to construct our own!

Why create a set of maps of the relations between food and space?  This volume is a way to rehabilitate the use of the map as a way to consider and contemplate relations we construct between place, as well as the product of a local culture of food.  All food is local, even if the world we live in has globalized food as a resource.  The open arguments of maps Darin Jensen and his team assembled in FOOD:  An Atlas provide a collective tool to understand what might be called the irrationality of the globalization of food sources in the transparent and supremely rational language of cartographical forms.  Much as the previous MISSION:  POSSIBLE led us to view one neighborhood in San Francisco in new terms of the distribution of coffee-shops, trees, ethnicities, restaurants, underground gas reserves, parking spaces or sounds, each map in FOOD:  An Atlas provides a distinct corner of the exchange of food as commodities and elegant goods we value for their local origins, as well as celebrating the recent growth in the valuation of the locally produced good.  As Jensen’s map of the Mission noted the rise of artisans in the neighborhood, the mapping of Farmers’ Markets—both in Berkeley and in the United States—offers a view of the rising value of the locally farmed (and even the changing definition of what local farming means) as well as the access and audiences of these markets.  As MISSION:  POSSIBLE provides both a map of a region of San Francisco and a sort of surrogate for orienting oneself in any modern city, FOOD:  An Atlas provides a tool to orient oneself within the global exchange and local production of foods.  The map of areas of urban agriculture in San Francisco that is included in FOOD is a great model of a collective interest in the local production of food in that city, and a sort of template for resisting a growing divorce of food and a local landscape.

To order a copy, visit http://www.guerillacartography.net/home.html

How better to understand the pathways by which select regions of almond-growing enter the chocolate bars sold across our nation, or consider the inequalities of food that dominate the urban and rural landscapes in an era that celebrates famers’ markets?

http://missionpossiblesf.org/

https://www.facebook.com/food.atlas

http://cafarmersmkts.com/

2 Comments

Filed under Abraham Ortelius, crowd-sourcing, Darin Jensen, data visualization, data visualizations, datamaps, Food, Food Maps, Geographical Information Systems, Guerilla Cartography, NACIS, The American Beershed, Uncategorized